Theses on a related topic (having the same keywords):

marketingovy mix, komunikacny submix, podpora predaja, communication submix, sales promotion, reklama, marketingovy prieskum, marketing mix, marketing survey wo parts, marketing, osobny predaj, priamy marketing, advertising, personal selling, direct marketing, klucove slova, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

201.
Gombozhapova, Elena
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Záměr na založení nového podnikatelského subjektu v České republice | Theses on a related topic Display description

202.
Gräffingerová, Renata
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketingový proces obchodnej spločnosti | Theses on a related topic

203.
Gregorová, Barbora
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu
Bachelor's thesis defence: Změna konceptu hotelu Baltaci „U Náhonu“ ve Zlíně

204.
Grozanič, Ján
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketingový plán uvedenia nového poistného produktu na trh | Theses on a related topic

205.
Guzmová, Paulína
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Osobný predaj ako forma marketingovej komunikácie v komerčnej banke | Theses on a related topic

206.
Habánik, Ondrej
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Modelové řešení komunikace se zákazníky

207.
Hájek, Matěj
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Marketingová komunikace vybraného podniku | Theses on a related topic

208.
Hájková, Jana
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv nákupního chování spotřebitele pro přípravu projektů Category managementu v kategorii pracích prostředků | Theses on a related topic

209.
Hamouzová, Monika
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový plán zemědělského podniku Farmy Hamouz | Theses on a related topic

210.
Hatinová, Monika
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Marketingový mix vybraného bankového produktu | Theses on a related topic

211.
Hegedűšová, Kristína
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Súčasné trendy marketingu v poisťovníctve v SR | Theses on a related topic

212.
Hermanová, Alice
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh marketingové komunikace vybraného podniku | Theses on a related topic

213.
Holubec, Otakar
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Strategie pro změnu postojů zákazníků ke zvolené značce | Theses on a related topic

214.
Horvátová, Adéla
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Communication studies / Communication studies
Bachelor's thesis defence: Sociální sítě a reklamní kampaně: Vliv na marketingovou strategii firmy MV reality s. r. o. | Theses on a related topic

215.
Hromková, Markéta
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na spotřebitelské chování | Theses on a related topic

216.
Hurychová, Lucie Pavlína
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Metamorfózy marketingového mixu z pohledu spotřebitele (4P vs. 4C) | Theses on a related topic

217.
Husár, Patrik
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Vnímanie vybraných marketingových aktivít banky jej klientmi | Theses on a related topic

218.
Hvězdová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Influenceři a jejich využití v oblasti propagačních kampaní na Instagramu | Theses on a related topic

219.
Cherepkova, Viktoriia
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic

220.
Chudáčková, Martina
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Úloha strategického manažmentu v riadení ubytovacieho zariadenia | Theses on a related topic

221.
Chytil, Lukáš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Formulace strategického plánu vybrané firmy | Theses on a related topic
Master's thesis defence: Strategický marketing včetně projektové studie | Theses on a related topic

222.
Jančí, Filip
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

223.
Janíčková, Veronika
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh komunikační a marketingové kampaně pro komerční organizaci | Theses on a related topic

224.
Jelínek, Jan
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Prieskum zmien nákupného chovania firemných zákazníkov | Theses on a related topic

225.
Jirušková, Miroslava maiden name: Böhmová
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Koncept Fair Trade a jeho možnosti v prostředí maloobchodu na území České republiky | Theses on a related topic

226.
Junová, Marcela
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: INOVACE PRVKŮ MARKETINGOVÉHO MIXU UBYTOVACÍHO PODNIKU HOTEL U CRLIKŮ

227.
Justová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingové aktivity vybraných konkurenčních podniků | Theses on a related topic

228.
Káčerová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketing na sociálních sítích vybraných firem segmentu MSP | Theses on a related topic

229.
Kačmárová, Ivana
Faculty: Banking Institute/College of Banking SK
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Využitie nástrojov marketingovej komunikácie vo vybranej banke | Theses on a related topic

230.
Kahounová, Markéta
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Medical and Social Services Management
Bachelor's thesis defence: Porovnání vybraných firem ZSS z finančního a marketingového hlediska | Theses on a related topic

231.
Kašperová, Silvia maiden name: Palubová
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Reklama a jej socializačný efekt | Theses on a related topic

232.
Kawecká, Františka
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Marketingový mix - aplikace ve vybrané společnosti | Theses on a related topic

233.
Klímková, Eva
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh efektivní PR komunikace pro Městský dům kultury Sokolov | Theses on a related topic

234.
Knitlová, Veronika maiden name: Kollárová
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Personální marketing v oblasti náboru Vojenské zdravotní pojišťovny | Theses on a related topic

235.
Kohoutová, Eva
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Marketingový mix - aplikace ve vybrané společnosti | Theses on a related topic

236.
Kotrba, Jan
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Marketingový plán vybrané firmy | Theses on a related topic

237.
Kourek, Tomáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků ve vybraném maloobchodním podniku | Theses on a related topic

238.
Královič, Matej
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Špecifiká tvorby marketingového mixu vo vybranej poisťovni | Theses on a related topic

239.
Krátká, Celine Jana
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Firma v konkurenčním prostředí | Theses on a related topic

240.
Krejčiříková, Olga
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: SW analýza silných a slabých stránek činnosti podnikatelského subjektu | Theses on a related topic

241.
Križáková, Andrea maiden name: Katanová
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketing aktivity komerčných bánk | Theses on a related topic

242.
Krýchová, Alena
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Porovnání vybraných výrobců mobilních telefonů | Theses on a related topic

243.
Kubkinova, Alena
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán na založení start-upu a jeho vyhodnocení | Theses on a related topic

244.
Kukal, Stanislav
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Moduly pro blokování reklam v prohlížeči Mozilla Firefox | Theses on a related topic

245.
Kuramshina, Daria
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic

246.
Kusebauchová, Martina
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Efektívna komunikácia v call centre vo vybranej finančnej inštitúcii | Theses on a related topic

247.
Lazarieva, Andriana
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Funkce médií (tradičních/nových) ve firemním PR | Theses on a related topic

248.
Lešnerová, Barbora
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv sociálních sítí na prodej produktů a služeb zákazníkovi | Theses on a related topic

249.
Lizúchová, Zdenka maiden name: Pajdlhauserová
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketingová analýza ako východisko pre formulovanie stratégie vybranej spoločnosti | Theses on a related topic

250.
Ludíková, Magdaléna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hotel and tourism management / Hotel and tourism management
Bachelor's thesis defence: Marketingový komunikační mix vybrané destinace | Theses on a related topic