Theses on a related topic (having the same keywords):

strategie, marketingovy mix, strategy, b2b segment, klicove faktory, trendy. brand, key factors, znacka, customer attitude and behavior, marketing mix, postoj a chovani zakaznika, trends.

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Doležalová, Tereza
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Komplexní marketingová strategie nového podniku | Theses on a related topic Display description

2.
Drobný, Jakub
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

3.
Iurkevych, Ievgen
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Strategie vybrané firmy při pronikání na zahraniční trh | Theses on a related topic

4.
Kolářová, Markéta
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh marketingové strategie vybraného podniku | Theses on a related topic

5.
Marciník, Radek
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová strategie pro 6 IMV | Theses on a related topic

6.
Oubrecht, Marek
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Situační analýza - důležitý krok pro tvorbu strategie | Theses on a related topic

7.
Zapletalová, Lucie
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Posouzení atraktivity a následná změna marketingové strategie Hotelu Octárna, s. r. o.

8.
Ziková, Markéta
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie firmy DIKADESIGN s.r.o.

9.
Ben Seghaier, Patrícia
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingová strategie podniku Goblins, s.r.o.

10.
Cvachová, Tereza
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix ve vybraném podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix ve vybraném podniku | Theses on a related topic

11.
Kytka, Marek
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybrané cestovní agentury

12.
Matějková, Slávka
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Strategie a rozvoj marketingového mixu společnosti TANAP | Theses on a related topic

13.
Mertová, Veronika
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Rozvojová strategie – Vingl restaurant

14.
Mlýnková, Romana
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Strategický plán marketingové komunikace vinařství Arcibiskupské zámecké víno Kroměříž s.r.o.

15.
Ondrušková, Tereza
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Komplexní marketingová strategie nového produktu | Theses on a related topic

16.
Ringová, Natálie
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Zhodnocení významu sociálních médií pro globální strategii značky vybrané firmy | Theses on a related topic

17.
Ryskulová, Aižan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Specifika Generace Z a jejich aplikace v rámci marketingové a komunikační strategie vybrané firmy/značky | Theses on a related topic

18.
Skoumalová, Veronika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Komplexní marketingová strategie vybrané firmy nebo značky pro trh České republiky | Theses on a related topic

19.
Abidova, Saniya
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Plánování a stanovování cílů v hotelu Classic | Theses on a related topic

20.
Abueva, Daria
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Privátní značka jako fenomén současné firemní a marketingové strategie | Theses on a related topic

21.
Alokhin, Mykola
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza trhu vybraného produktu | Theses on a related topic

22.
Andeltová, Nikol
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Návrh marketingové strategie vybraného podniku | Theses on a related topic

23.
Andersová, Veronika
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační strategie lékárny Levandule ve městě Zbýšov | Theses on a related topic

24.
Antonů, Zuzana
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Studie zavedení firmy na trh | Theses on a related topic

25.
Argirova, Venera maiden name: Zaljaleeva
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová segmentace | Theses on a related topic

26.
Artyshuk, Oksana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Vybrané marketingové aktivity v hotelnictví a gastronomii | Theses on a related topic

27.
Augustín, Lukáš
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Možnosti využití médií pro propagaci vybrané turistické destinace | Theses on a related topic

28.
Bače, Lukáš
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán na založení rodinného podniku | Theses on a related topic

29.
Baierová, Martina maiden name: Podolská
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Projektové řízení jako nástroj moderního leadershipu | Theses on a related topic

30.
Bakiyeva, Adilyam
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Využití mobilního marketingu v gastronomických službách | Theses on a related topic

31.
Barancová, Nikola
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Chování spotřebitele při nákupu automobilů ve Středočeském kraji | Theses on a related topic

32.
Barášek, Michal
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

33.
Barbera, Anita
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Návrh inovácie marketingového mixu vybraného ubytovacieho zariadenia | Theses on a related topic

34.
Barot, Petr
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv pandemie COVID-19 na marketingové aktivity vybrané firmy | Theses on a related topic

35.
Bartošová, Nikol
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza marketingového mixu vybrané firmy/značky | Theses on a related topic

36.
Bártová, Eliška
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Efektivita nástrojů marketingového mixu ve vybraném podniku | Theses on a related topic

37.
Bartuněk, Lukáš
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Průzkum preferencí studentů a absolventů SVŠE Znojmo při výběru vysoké školy

38.
Baumrukrová, Barbora
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Hodnocení marketingové komunikace vybraných firem | Theses on a related topic

39.
Běhounek, Ondřej
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management
Master's thesis defence: Vybrané aspekty strategického plánování v organizacích veřejné správy | Theses on a related topic

40.
Běhůnková, Lucie maiden name: Sušanská
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Analýza marketingové komunikace v GE Money Bank, a.s. | Theses on a related topic

41.
Beitlerová, Dana maiden name: Krbcová
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Analýza trhu a marketingový plán vybrané firmy MSP | Theses on a related topic

42.
Belková, Barbora
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Marketingové komunikace jako nástroj ostravské ZOO | Theses on a related topic

43.
Bennett, Nikola maiden name: Sabova
Faculty: AMBIS University
Year: 2022, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Návrh efektivní marketingové komunikace pro vybraný podnik

44.
Beránková, Markéta
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingový mix společnosti Marks & Spencer | Theses on a related topic

45.
Bernardová, Dagmar Alexandra
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Využití PR jako základu marketingové komunikace | Theses on a related topic

46.
Bernardová, Dagmar Alexandra
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Etické aspekty reklamy pro děti | Theses on a related topic

47.
Bezvodová, Barbora
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků ve vybraném maloobchodním podniku | Theses on a related topic

48.
Bibik, Evgeniya
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Analýza marketingové strategie | Theses on a related topic

49.
Bilan, Ivo
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové marketingové trendy jako nástroj zvyšování konkurenceschopnosti podniku | Theses on a related topic

50.
Bílková, Eva maiden name: Martincová
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Řízení pracovníků v organizaci | Theses on a related topic