J 2025

Key Aspects of Argumentation and Their Role in the Media-Political Context: Analyzing Manipulation of Truth and Its Impact on Public Perception

ISKANDEROVA, Tatiana and Jaroslav BUČEK

Basic information

Original name

Key Aspects of Argumentation and Their Role in the Media-Political Context: Analyzing Manipulation of Truth and Its Impact on Public Perception

Authors

ISKANDEROVA, Tatiana and Jaroslav BUČEK

Edition

Media Literacy and Academic Research, Faculty of Mass Media Communication, Uni, University of Ss. Cyril and Methodius in Trnava, 2025, 2585-9188

Other information

Language

English

Type of outcome

Article in a journal

Field of Study

50802 Media and socio-cultural communication

Country of publisher

Slovakia

Confidentiality degree

is not subject to a state or trade secret

Impact factor

Impact factor: 0.700 in 2024

Marked to be transferred to RIV

Yes

Organization unit

Ambis University

Keywords in English

Argumentation;Media Narratives;Media-Political Context;Narrative Construction;Political Discourse;Truth Manipulation;Veridictory Square

Tags

Tags

International impact, Reviewed
Changed: 29/1/2026 12:20, Ing. Kateřina Lendrová

Abstract

In the original language

This study explores the role of argumentation in the media-political context and its impact on public perception. In today’s media landscape, political discourse is not simply relayed but actively framed to influence political outcomes and shape public opinion. Media platforms construct narratives that can distort reality, often serving particular political or commercial interests. The article examines how media dialogues, moderators, and information framing contribute to political persuasion, focusing on the manipulation of truth in the context of media and political discourse. Drawing on semiotic theory, with a particular focus on the concept of the veridictory square, the article explores how argumentation is employed to manipulate and present truths in distorted ways. The veridictory square, a tool for analyzing the interplay between truth, falsity, and interpretation, serves as a framework to dissect the mechanics of media-driven argumentation. By mapping how narratives are constructed, framed, and delivered, the article reveals the subtle ways in which media channels curate content to serve specific purposes, often at the expense of objective truth. It emphasizes the importance of evaluating media content critically and highlights the need for a deeper understanding of how media influences political discourse and democratic processes.