Theses on a related topic (having the same keywords):

marketingovy mix, marketingova strategie, analyza marketingu, marketing mix, marketing strategies, marketing, marketing analysis

Keywords ordered alphabetically | Keywords ordered by occurrence rate

301.
Holubec, Otakar
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Strategie pro změnu postojů zákazníků ke zvolené značce | Theses on a related topic Display description

302.
Horáček, Jakub
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Strategické řízení a rozhodování v restauračním provozu | Theses on a related topic

303.
Horešovská, Pavla
Faculty: AMBIS University
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Metody, formy a prostředky bankovní marketingové a PR politiky | Theses on a related topic

304.
Horváthová, Dominika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Diagnostika systému řízení hotelové firmy | Theses on a related topic
Bachelor's thesis defence: Diagnostika systému řízení hotelové firmy

305.
Hosnedlová, Barbora
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Specifika marketingu v hotelnictví a jejich aplikace na konkrétním podniku | Theses on a related topic

306.
Housková Neckářová, Tereza
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů marketingového mixu ve společnosti SPZ-Vysočina

307.
Hovhannisyan, Laura
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketing a etika – neetické praktiky v oblasti marketingového mixu | Theses on a related topic

308.
Hrušková, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační strategie ke zvýšení loajality zákazníků na trhu podniků a institucí | Theses on a related topic

309.
Humlíčková, Markéta
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketingový mix společnosti ASTORIE a.s. – vývoj a trendy | Theses on a related topic

310.
Humpolíková, Anežka
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Návrh marketingové strategie regionu Křivoklátsko. | Theses on a related topic

311.
Hurychová, Lucie Pavlína
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Metamorfózy marketingového mixu z pohledu spotřebitele (4P vs. 4C) | Theses on a related topic

312.
Husár, Patrik
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Vnímanie vybraných marketingových aktivít banky jej klientmi | Theses on a related topic

313.
Huták, Milan
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Možnosti použití komunikačního mixu ve firmě Železárny Štěpánov spol. s r.o.

314.
Hyšková, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Analýza marketingových aktivit vybrané organizace | Theses on a related topic

315.
Cherepkova, Viktoriia
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic

316.
Chromečková, Andrea
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie KS Omega – Musilka

317.
Chromý, Karel
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků ve vybraném podniku

318.
Chudáčková, Martina
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Úloha strategického manažmentu v riadení ubytovacieho zariadenia | Theses on a related topic

319.
Chytil, Lukáš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Formulace strategického plánu vybrané firmy | Theses on a related topic
Master's thesis defence: Strategický marketing včetně projektové studie | Theses on a related topic

320.
Ilavská, Lenka
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Analýza marketingovej komunikácie Medzinárodného filmového festivalu Karlovy Vary | Theses on a related topic

321.
Ilavská, Linda
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Návrh marketingovej komunikačnej politiky podniku | Theses on a related topic

322.
Iurkevych, Ievgen
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Strategie vybrané firmy při pronikání na zahraniční trh | Theses on a related topic

323.
Jaduš, Erik
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Hodnotenie elektronických obchodov z hľadiska marketingového mixu 4C | Theses on a related topic

324.
Jančí, Filip
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

325.
Jarošová, Kamila
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Rozvoj kongresové činnosti v novém hotelu CPI | Theses on a related topic

326.
Jeleňák, Šimon
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Možnosti marketingové podpory Hotelstars Union v České republice | Theses on a related topic

327.
Jeřábková, Anna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Zhodnocení úspěšnosti stávající marketingové strategie ve firmě | Theses on a related topic

328.
Jirušková, Miroslava maiden name: Böhmová
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Koncept Fair Trade a jeho možnosti v prostředí maloobchodu na území České republiky | Theses on a related topic

329.
Junová, Marcela
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: INOVACE PRVKŮ MARKETINGOVÉHO MIXU UBYTOVACÍHO PODNIKU HOTEL U CRLIKŮ

330.
Justová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingové aktivity vybraných konkurenčních podniků | Theses on a related topic

331.
Kačírek, Michal
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Internetový marketing pro internetové obchody

332.
Kačmárová, Ivana
Faculty: Banking Institute/College of Banking SK
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Využitie nástrojov marketingovej komunikácie vo vybranej banke | Theses on a related topic

333.
Kadlečíková, Jana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Inovace slevových a věrnostních programů v hotelnictví

334.
Kaimashnikova, Daria
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Aktuální problémy marketingové komunikace hotelů | Theses on a related topic
Bachelor's thesis defence: Aktuální problémy marketingové komunikace hotelů na webových stránkách

335.
Kaiserová, Anna
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingové řízení včetně projektové studie | Theses on a related topic

336.
Kalina, Michael
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Podnikatelský záměr na zřízení minipivovaru v Českém Krumlově | Theses on a related topic

337.
Kamenická, Anna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

338.
Karcagiová, Zuzana
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Využití nástrojů marketingového mixu v hotelnictví | Theses on a related topic

339.
Kavalír, Ondřej
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Využití online marketingu při budování firmy | Theses on a related topic

340.
Kawecká, Františka
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Marketingový mix - aplikace ve vybrané společnosti | Theses on a related topic

341.
Klapka, Miroslav
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Podpora prodeje doutníků v gastronomických zařízeních | Theses on a related topic

342.
Klíma, Jiří
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Identifikace faktorů ovlivňujících nákupní chování klientů lázeňských zařízení | Theses on a related topic

343.
Klímková, Eva
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh efektivní PR komunikace pro Městský dům kultury Sokolov | Theses on a related topic

344.
Knitlová, Veronika maiden name: Kollárová
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Personální marketing v oblasti náboru Vojenské zdravotní pojišťovny | Theses on a related topic

345.
Koderová, Zuzana
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza rezervačních procesů a prodeje ubytovací kapacity velkého hotelu | Theses on a related topic

346.
Kohoutová, Eva
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Marketingový mix - aplikace ve vybrané společnosti | Theses on a related topic

347.
Koch, Michal
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Návrh marketingové strategie firmy Libor Suchý, autoprodejna

348.
Kolářová, Zuzana
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Návrh reklamní kampaně konkrétní firmy | Theses on a related topic

349.
Kolovratová, Hana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Prosperity, Risk, Audit and Crisis Management
Master's thesis defence: Navrh strategie pro ziskavani korporatnich klientu pro vybrany hotel | Theses on a related topic

350.
Koníček, Martin
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingový mix ve vybraném podniku/instituci