Theses on a related topic (having the same keywords):

marketingovy mix, marketingova komunikacia, podpora predaja, nove trendy marketingovej komunikacie, new trends of marketing communication, reklama, marketing mix, personal sale, marketing, priamy marketing, osobny predaj, advertising, sale support, direct marketing, marketing communication, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

701.
Polický, Martin
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingu v místním cestovním ruchu na příkladu Znojemského podzemí

702.
Polková, Zuzana maiden name: Horáková
Faculty: Banking Institute/College of Banking SK
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza procesu zavedenia nového bankového produktu na trh( návrh a impelmentácia marketingovej stratégie) | Theses on a related topic

703.
Pospíšilová, Karolína
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Role sociálních sítí v marketingové komunikaci firmy | Theses on a related topic

704.
Procházková, Anna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Využití sociálních médií jako nástroje konkurenceschopnosti vybrané společnosti | Theses on a related topic

705.
Procházková, Michaela
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic

706.
Prokeš, Petr
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Netradiční marketingová komunikace společnosti Apple | Theses on a related topic

707.
Prokešová, Petra
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Mikulovsko – současnost a budoucnost rozvoje turismu | Theses on a related topic

708.
Prokopius, Miroslav
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: IT Service Manager)
Bachelor's thesis defence: Fotografie jako marketingový nástroj | Theses on a related topic
Bachelor's thesis defence: Fotografie jako marketingový nástroj | Theses on a related topic
Bachelor's thesis defence: Návrh bezpečnostního zajištění banky | Theses on a related topic

709.
Prusíková, Michaela
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Využití enogastronomie jako prostředku podpory prodeje | Theses on a related topic

710.
Přichystal, Jiří
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Zhodnocení marketingové komunikace penzionu Rumburak a návrhy na její zlepšení | Theses on a related topic

711.
Ráboňová, Dana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketing v malém podniku

712.
Radošová, Zuzana
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Komunikačný mix vybranej finančnej inštitúcie | Theses on a related topic

713.
Rapčan, Ján
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Insurance Industry)
Master's thesis defence: Analýza nových trendov v bankovom marketingu | Theses on a related topic

714.
Rehbergerová, Alice
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Personální marketing společnosti XYZ

715.
Richter, Ivan
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Efektivita různých forem reklamy pro makléřské společnosti nabízející retail investing na českém trhu | Theses on a related topic

716.
Roháčková, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Marketingová komunikace a public relations. Pozice a perspektivy. | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace a public relations. Pozice a perspektivy.

717.
Rohlíková, Monika
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza cílových skupin vybraných českých rozhlasových stanic | Theses on a related topic

718.
Rotšeidlová, Klára
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Aplikace výsledků analýzy PR na konkrétní firmu | Theses on a related topic

719.
Rousová, Veronika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na chování spotřebitele | Theses on a related topic

720.
Rozlílek, Ondřej
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingových nástrojů turisticko-gastronomického centra Dětenice. | Theses on a related topic

721.
Rumpíková, Renata
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Uplatnění marketingového mixu v gastronomickém provozu | Theses on a related topic

722.
Rusilo, Martin
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Politický marketing včetně projektové studie | Theses on a related topic
Bachelor's thesis defence: Politický marketing včetně projektové studie | Theses on a related topic

723.
Rušikvasová, Barbora
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Moderní marketingová komunikace cestovních kanceláří a cestovních agentur | Theses on a related topic

724.
Ružeková, Romana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv nevhodné reklamy na spotřebitelské preference a důvěru v značku | Theses on a related topic

725.
Růžičková, Kateřina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Marketingová komunikace statutárního města Zlína | Theses on a related topic

726.
Rybárska, Pavlína
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Marketingový potenciál CCC/UGC | Theses on a related topic

727.
Rýpar, Dominika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Role storytellingu a příběhu v rozhodování o ceně | Theses on a related topic

728.
Řehák, Zdeněk
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Sportovní management)
Bachelor's thesis defence: Zapojení mediálně známé osobnosti do marketingové komunikace vybraného podniku | Theses on a related topic

729.
Řeháková, Marie
Faculty: AMBIS University
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv recenzí a hodnocení na online platformách na marketingovou komunikaci podniků | Theses on a related topic

730.
Řehulová, Michaela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Launch nového produktu na trh - doplněk stravy

731.
Řezáč, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic

732.
Říhová, Barbora
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hodnocení marketingových kampaní Česko chutná skvěle, Jak chutná Česko, Česká chuťovka, Zlatý kuchař, Czech Specials, Znojemský hrozen | Theses on a related topic

733.
Říhová, Bohumila
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Změna marketingového mixu vybrané společnosti k dosažení stanoveného zisku | Theses on a related topic

734.
Říhová, Tereza
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Zkoumání spokojenosti zákazníků cestovních kanceláří | Theses on a related topic

735.
Sak, Michal
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketing fotbalového klubu SK Slavia Praha | Theses on a related topic
Bachelor's thesis defence: Marketing fotbalového klubu SK Slavia Praha

736.
Salakhutdinova, Albina
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingový plán restaurace A. Club | Theses on a related topic

737.
Saliamov, Linar
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hotel and tourism management / Hotel and tourism management
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic

738.
Samoylenko, Yuliya
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Sociální sítě a jejich využití v českém hotelnictví | Theses on a related topic

739.
Savchenko, Mariia
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Hodnocení stávajícího stavu a perspektivy vývoje jóga turismu v České republice | Theses on a related topic
Master's thesis defence: Hodnocení stávajícího stavu a perspektivy vývoje jóga turismu v České republice

740.
Sedláčková, Sabina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

741.
Sedláková, Vlasta
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv online reklamy na nákupní chování českých spotřebitelů | Theses on a related topic

742.
Sekera, Miloslav
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán sportovního zařízení | Theses on a related topic

743.
Senftová, Žaneta
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Problémy s reklamou pro děti | Theses on a related topic

744.
Shaklein, Egor
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza využívání vybraných nástrojů reklamy | Theses on a related topic

745.
Shylo, Iryna
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová komunikace vybraného zařízení | Theses on a related topic

746.
Scholtzová, Daniela
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Reklama - nástroj úspešného pôsobenia bankového subjektu na trhu | Theses on a related topic
Bachelor's thesis defence: Reklama - nástroj úspešného pôsobenia bankového subjektu na trhu

747.
Schumichrastová, Michaela
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Event marketing | Theses on a related topic

748.
Sibřinová, Helena
Faculty: AMBIS University
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / Digital Marketing Management
Bachelor's thesis defence: Marketing a PR v prostředí sociálních sítí | Theses on a related topic

749.
Sirůčková, Anastasija
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Reklama a média a jejich vliv na člověka | Theses on a related topic

750.
Skácel, Miloš
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Praktická aplikace marketingového mixu na příkladu společnosti TON a. s. | Theses on a related topic