Theses on a related topic (having the same keywords):

zapamatovatelnost reklamy, reklama v televizi, reklama a krize, druhy reklamy, marketing communications, advertising and crise, reklama, komunikacni mix, marketingova komunikace, marketing, vyvoj reklamy, psychologie v reklame, internetova reklama, reklama v tisku, advertising, ocekavany vyvoj reklamy

Keywords ordered alphabetically | Keywords ordered by occurrence rate

351.
Peřinka, Dominik
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace společnosti Restaurace u Čadů

352.
Petrák, Jiří
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: Project Manager of Information Systems)
Bachelor's thesis defence: Počítačová grafika - nástroje marketingové komunikace | Theses on a related topic

353.
Petránková, Adéla
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Obsahová analýza tématu cestovní ruch v českých médiích - televize, rozhlas, deníky a týdeníky | Theses on a related topic

354.
Pham, Khanh
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Hodnocení efektivnosti vybraných kampaní na základě stanovených ukazatelů | Theses on a related topic

355.
Piálková, Sofie
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingu pro rozvoj regionu/destinace

356.
Pilecká, Kateřina
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic

357.
Poláčková, Petra
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace v MCR

358.
Poláková, Ester
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové směry v marketingové komunikaci bank v ČR | Theses on a related topic

359.
Pospíšilová, Karolína
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Role sociálních sítí v marketingové komunikaci firmy | Theses on a related topic

360.
Procházková, Daniela
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Mediální diskurs vnímaný dětskými recipienty | Theses on a related topic

361.
Procházková, Markéta
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Hospitality, tourism, and marketing / Hospitality
Bachelor's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic

362.
Prokeš, Petr
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Netradiční marketingová komunikace společnosti Apple | Theses on a related topic

363.
Prokopius, Miroslav
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: IT Service Manager)
Bachelor's thesis defence: Fotografie jako marketingový nástroj | Theses on a related topic
Bachelor's thesis defence: Fotografie jako marketingový nástroj | Theses on a related topic
Bachelor's thesis defence: Návrh bezpečnostního zajištění banky | Theses on a related topic

364.
Pryakhin, Dmitriy
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza komunikační stratégie vybraného podniku | Theses on a related topic

365.
Ráboňová, Dana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketing v malém podniku

366.
Radostová, Eva
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingová komunikace vybrané společnosti | Theses on a related topic

367.
Ratajová, Sandra
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Influencer jako progresivní prvek moderní marketingové komunikace | Theses on a related topic
Bachelor's thesis defence: Influencer jako progresivní prvek moderní marketingové komunikace

368.
Reichl, Veronika
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagační mix Lázní Darkov, a.s. | Theses on a related topic

369.
Renčová, Radka
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Konkurenční prostředí v oblasti hotelnictví ve vybraném regionu | Theses on a related topic

370.
Richter, Ivan
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Efektivita různých forem reklamy pro makléřské společnosti nabízející retail investing na českém trhu | Theses on a related topic

371.
Rohlíková, Monika
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza cílových skupin vybraných českých rozhlasových stanic | Theses on a related topic

372.
Rosenheim, Jaroslav
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nástrojů PR ve firmě Kosmetik & Body Studio

373.
Rousová, Veronika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na chování spotřebitele | Theses on a related topic

374.
Rožánková, Simona
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného gastronomického zařízení | Theses on a related topic

375.
Rusilo, Martin
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Politický marketing včetně projektové studie | Theses on a related topic
Bachelor's thesis defence: Politický marketing včetně projektové studie | Theses on a related topic

376.
Rušikvasová, Barbora
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Moderní marketingová komunikace cestovních kanceláří a cestovních agentur | Theses on a related topic

377.
Ružeková, Romana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv nevhodné reklamy na spotřebitelské preference a důvěru v značku | Theses on a related topic

378.
Rýpar, Dominika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Role storytellingu a příběhu v rozhodování o ceně | Theses on a related topic

379.
Ryskulová, Aižan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Specifika Generace Z a jejich aplikace v rámci marketingové a komunikační strategie vybrané firmy/značky | Theses on a related topic

380.
Řehák, Jan
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Možnosti využití způsobu marketingové komunikace firmy Sage ve Spojeném království pro českou pobočku | Theses on a related topic

381.
Řehák, Zdeněk
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Sportovní management)
Bachelor's thesis defence: Zapojení mediálně známé osobnosti do marketingové komunikace vybraného podniku | Theses on a related topic

382.
Řeháková, Marie
Faculty: AMBIS University
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv recenzí a hodnocení na online platformách na marketingovou komunikaci podniků | Theses on a related topic

383.
Řezáč, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic

384.
Říhová, Barbora
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hodnocení marketingových kampaní Česko chutná skvěle, Jak chutná Česko, Česká chuťovka, Zlatý kuchař, Czech Specials, Znojemský hrozen | Theses on a related topic

385.
Sabová, Radka
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Vliv reklamy na způsob života společnosti | Theses on a related topic

386.
Sak, Michal
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketing fotbalového klubu SK Slavia Praha | Theses on a related topic
Bachelor's thesis defence: Marketing fotbalového klubu SK Slavia Praha

387.
Sál, Filip
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketingová komunikace fotbalového klubu SK Slavia Praha | Theses on a related topic

388.
Saliamov, Linar
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hotel and tourism management / Hotel and tourism management
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic

389.
Samoylenko, Yuliya
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Sociální sítě a jejich využití v českém hotelnictví | Theses on a related topic

390.
Sankot, Jakub
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: IT Service Manager)
Bachelor's thesis defence: Multimédia ve službách marketingu | Theses on a related topic

391.
Sedláčková, Sabina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

392.
Sedláková, Vlasta
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv online reklamy na nákupní chování českých spotřebitelů | Theses on a related topic

393.
Senftová, Žaneta
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Problémy s reklamou pro děti | Theses on a related topic

394.
Scholtzová, Daniela
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Reklama - nástroj úspešného pôsobenia bankového subjektu na trhu | Theses on a related topic
Bachelor's thesis defence: Reklama - nástroj úspešného pôsobenia bankového subjektu na trhu

395.
Schumichrastová, Michaela
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Event marketing | Theses on a related topic

396.
Slánská, Adéla
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Dark Tourism v Praze | Theses on a related topic

397.
Sobota, Matyáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Specifika marketingové komunikace pro vybraný segment | Theses on a related topic

398.
Sojáková, Michaela
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: POP komunikace v obchodě ČR | Theses on a related topic

399.
Sonntagová, Markéta
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza brandu spolku Pionýr | Theses on a related topic

400.
Sotonová, Tereza
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Reklama jako prostředek pro podporu prodeje piva v minipivovaru Třebonice | Theses on a related topic