Theses on a related topic (having the same keywords):

socialni media, spotrebitel, purchase behaviour, digitalni marketing, influencer marketing, nakupni chovani, tradicni marketing digital marketing, social media, consumer, traditional marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

201.
Čermáková, Pavla
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Reklama jako nástroj marketingové komunikace

202.
Daněk, Dominik
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Marketing informačních služeb: Využití digitálního marketing k přilákání nové generace uživatelů knihoven | Theses on a related topic

203.
Dařílek, Jan
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Úroveň finanční vzdělanosti v České republice | Theses on a related topic

204.
David, Jakub
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic

205.
Decsyová, Veronika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingové strategie časopisu Alfa magazín | Theses on a related topic

206.
Dušíková, Lucie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vizuální storytelling v marketingové komunikaci: Návrh efektivních strategií využití fotografie k posílení brandingu na sociálních sítích | Theses on a related topic

207.
Dvorská, Bára
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Influencer marketing | Theses on a related topic

208.
Elenkova, Silvija
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Recenze jako faktor nákupního rozhodování | Theses on a related topic
Bachelor's thesis defence: Využití NFC karet v tvorbě pozitivní reputace a zvýšení počtu recenzí | Theses on a related topic

209.
Eliášová, Denisa
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Sociální sítě a jejich využití v českém hotelnictví | Theses on a related topic

210.
Enderlová, Sandra maiden name: Enderlová
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Special education / Special education
Bachelor's thesis defence: Křehkost mladé generace ve vztahu k sociálním patologiím | Theses on a related topic

211.
Evdokimova, Iana
Faculty: AMBIS University
Year: 2026, studies terminated for failure to fulfill study requirements
Programme/field: Hospitality, tourism, and marketing / Hospitality
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

212.
Fanta, Marek
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza vlivu influencerů na malý e-shop s náramky | Theses on a related topic

213.
Fantová, Kateřina
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing: případová studie užití digitálních technologií v marketingu vybrané firmy | Theses on a related topic

214.
Fantová, Kateřina
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Uplatnění progresivních forem marketingové komunikace jako zdroj zvyšování povědomí o značce | Theses on a related topic

215.
Feketeová, Nikoleta
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Spotrebné chovanie v súčasnom hotelierstve | Theses on a related topic

216.
Ferková, Katarína
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Dopad zmien v spotrebných daniach na spotrebiteľov | Theses on a related topic
Master's thesis defence: Dopad zmien v spotrebných daniach na spotrebiteľov | Theses on a related topic

217.
Feuereiselová, Denisa
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Influencer marketing v oblasti esportu | Theses on a related topic

218.
Fotr Hejtyková, Iveta
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Obsahový marketing v digitálním prostředí | Theses on a related topic

219.
Fröhlich, Jiří
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Uplatnění nároku spotřebitele na právní ochranu | Theses on a related topic

220.
Frycová, Kateřina
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Reklama na sociálních sítích | Theses on a related topic
Bachelor's thesis defence: Reklama na sociálních sítích | Theses on a related topic

221.
Gabriel, Jiří
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Chování spotřebitele při nákupu 3D reklamy v ČR | Theses on a related topic

222.
Golovko, Daria
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management / Hospitality Management
Bachelor's thesis defence: Role of social media in customers decision-making process | Theses on a related topic

223.
Grushetskaya, Alena
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in English)
Bachelor's thesis defence: Possibilities of using of Facebook, Twitter and Google+ for ads in hospitality | Theses on a related topic

224.
Hájek, Matěj
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Marketingová komunikace vybraného podniku | Theses on a related topic

225.
Hanousek, Michal
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Ochrana spotřebitele v ČR a EU | Theses on a related topic

226.
Havlíček, Tomáš
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Komparace privátních značek ve vybraných obchodních řetězcích

227.
Havlíková, Dana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Vliv pandemie COVID-19 na nákupní chování zákazníků vybrané firmy | Theses on a related topic

228.
Hávová, Tereza
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions
Bachelor's thesis defence: Model kybernetické kriminality | Theses on a related topic

229.
Herelová, Karolína
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Současné trendy v marketingové komunikaci se zaměřením na vybraný tržní segment | Theses on a related topic

230.
Herklocová, Taťána
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Spotřebitelské smlouvy | Theses on a related topic

231.
Hoangová, Lenka Lan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv storytellingu na vnímání značky v rámci digitálního obsahového marketingu | Theses on a related topic

232.
Homolová, Claudia
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Faktory ovplyvňujúce správanie spotrebiteľa v gastronómii | Theses on a related topic

233.
Hovězáková, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Šíření dezinformací, jejich vliv na společnost a charakteristika dezinformačních webů v České republice | Theses on a related topic

234.
Hromková, Markéta
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na spotřebitelské chování | Theses on a related topic

235.
Hrubeš, Ondřej Matěj maiden name: Hrubeš
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Communication studies / Communication studies
Bachelor's thesis defence: Vliv sociálních sítí a komunikace dopravních podniků s cestujícími | Theses on a related topic

236.
Hvězdová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Influenceři a jejich využití v oblasti propagačních kampaní na Instagramu | Theses on a related topic

237.
Hyšková, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Analýza marketingových aktivit vybrané organizace | Theses on a related topic

238.
Chomová, Adéla
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv pandemie nemoci COVID-19 na míru inflace v ČR | Theses on a related topic

239.
Ibragimova, Shoira
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Výjezdový cestovní ruch do Čínské lidové republiky | Theses on a related topic

240.
Igriniová, Viera
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Property Evaluation
Bachelor's thesis defence: Chyby, vady a reklamácie pri stanovení všeobecnej hodnoty hnuteľného majetku | Theses on a related topic

241.
Ivashkevych, Katerina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Influencer jako progresivní prvek reklamy 21 století | Theses on a related topic

242.
Jaklová, Diana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv technologického vývoje na informační gramotnost a spotřebitelské chování: Role umělé inteligence, rozšířené reality a personalizace ve formování kritického hodnocení a rozhodování spotřebitelů | Theses on a related topic

243.
Janochová, Dominika
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Dopad mediální propagace na prodejnost produktu | Theses on a related topic

244.
Jaro, Lukáš
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Vliv sociálních sítí na chování spotřebitele | Theses on a related topic

245.
Jiříková, Juliana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Možnosti strategické online komunikace pro svatební salon Juliana | Theses on a related topic

246.
Jurenka, Tobiáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Marketingová komunikace hudebního díla | Theses on a related topic

247.
Káčerová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketing na sociálních sítích vybraných firem segmentu MSP | Theses on a related topic

248.
Kalinová, Anna Kateřina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: HR Marketing | Theses on a related topic

249.
Kejdanová, Tereza
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Záruka za jakost | Theses on a related topic
Bachelor's thesis defence: Záruka za jakost | Theses on a related topic

250.
Kejmar, Lukáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Současný pohled na problematiku zneužívání anabolických steroidů, jejich vlivu na mladé jedince a možnosti boje proti nim (možná specifikace k vybranému sportu) | Theses on a related topic