Theses on a related topic (having the same keywords):

modely spotrebneho chovania, marketingovy mix, psychologicky model, marketingovy vyskum customer, spotrebne chovanie, consumer?s behaviour, marketing mix, spotrebitel, models of consumer behavior, psychological model, marketing research

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Barancová, Nikola
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Chování spotřebitele při nákupu automobilů ve Středočeském kraji | Theses on a related topic Display description

2.
Bartuněk, Lukáš
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Průzkum preferencí studentů a absolventů SVŠE Znojmo při výběru vysoké školy

3.
Běhůnková, Lucie maiden name: Sušanská
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Analýza marketingové komunikace v GE Money Bank, a.s. | Theses on a related topic

4.
Bojko, Tomáš
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele generace Y při pořízení životního pojištění v Jihomoravském kraji | Theses on a related topic

5.
Čoupková, Magdaléna
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vybraného vinařství

6.
Fajer, Jiří
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Security and Safety Management in Regions / Security and Safety Management in Regions
Bachelor's thesis defence: Marketingová strategie vybrané organizace | Theses on a related topic

7.
Hájková, Jana
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv nákupního chování spotřebitele pro přípravu projektů Category managementu v kategorii pracích prostředků | Theses on a related topic

8.
Hrůza, Lubomír
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení spokojenosti návštěvníků - Kino Svět

9.
Jiran, Pavel
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Personální marketing ve vybrané organizaci | Theses on a related topic

10.
Jirušková, Miroslava maiden name: Böhmová
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Koncept Fair Trade a jeho možnosti v prostředí maloobchodu na území České republiky | Theses on a related topic

11.
Kolářová, Markéta
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh marketingové strategie vybraného podniku | Theses on a related topic

12.
Kovačič, Jan
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingový výzkum spokojenosti zákazníků vybraného autoservisu

13.
Kroupa, Michal
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení spokojenosti zástupců partnerských měst v rámci Dnů partnerských měst ve Znojmě

14.
Křelinová, Eliška
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingové plánování | Theses on a related topic

15.
Křivánek, Petr
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace Vinařství Piálek - Jäger

16.
Lorencová, Věra
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Využití mobilního marketingu v gastronomických službách | Theses on a related topic

17.
Mašek, David
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Role marketingového výzkumu v rámci jednotlivých složek marketingového mixu (4P) | Theses on a related topic

18.
Matrka, Kristína
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingového mixu spoločnosti ST. NICOLAUS - trade, a.s. | Theses on a related topic

19.
Novák, Radek
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků ve vybraném maloobchodním podniku | Theses on a related topic

20.
Petrinec, Matej
Faculty: Banking Institute/College of Banking SK
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketingový výskum spokojnosti klientov vo vybranej banke | Theses on a related topic

21.
Říhová, Bohumila
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Změna marketingového mixu vybrané společnosti k dosažení stanoveného zisku | Theses on a related topic

22.
Říhová, Tereza
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Zkoumání spokojenosti zákazníků cestovních kanceláří | Theses on a related topic

23.
Simonidesová, Pavla
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení povědomí o firmě FOTOP - Mgr. Štefan Kováč a spokojenosti jejích zákazníků

24.
Slavíčková, Monika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Optimalizace marketingového mixu pro zavedení nové produktové řady krmiv pro psy zaměřené na specifické zákaznické preference cílového segmentu | Theses on a related topic

25.
Šeffer, Michal
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketingový výskum a návrh komunikačného mixu vybranej banky | Theses on a related topic

26.
Šikl, Ondřej
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Zhodnocení úspěšnosti stávající marketingové strategie ve firmě | Theses on a related topic

27.
Veškrnová, Miluše
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Zhodnocení současného komunikačního mixu ve firmě XYZ

28.
Vidová, Dominika
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Aplikácie marketingových nástrojov na novovzniknuté vinárstvo | Theses on a related topic

29.
Vodičková, Sabina
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingový mix produktu netradičního cestovního ruchu pro hotel Vinice Hnanice

30.
Abueva, Daria
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Privátní značka jako fenomén současné firemní a marketingové strategie | Theses on a related topic

31.
Adolfová, Nikola
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vlivy působící na rozhodování zákazníků při nákupech na internetu" | Theses on a related topic

32.
Alokhin, Mykola
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza trhu vybraného produktu | Theses on a related topic

33.
Andeltová, Nikol
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Návrh marketingové strategie vybraného podniku | Theses on a related topic

34.
Andersová, Veronika
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační strategie lékárny Levandule ve městě Zbýšov | Theses on a related topic

35.
Antonů, Zuzana
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Studie zavedení firmy na trh | Theses on a related topic

36.
Argirova, Venera maiden name: Zaljaleeva
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová segmentace | Theses on a related topic

37.
Artyshuk, Oksana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Vybrané marketingové aktivity v hotelnictví a gastronomii | Theses on a related topic

38.
Bakiyeva, Adilyam
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Využití mobilního marketingu v gastronomických službách | Theses on a related topic

39.
Barášek, Michal
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

40.
Barbera, Anita
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Návrh inovácie marketingového mixu vybraného ubytovacieho zariadenia | Theses on a related topic

41.
Barot, Petr
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv pandemie COVID-19 na marketingové aktivity vybrané firmy | Theses on a related topic

42.
Bartošová, Nikol
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza marketingového mixu vybrané firmy/značky | Theses on a related topic

43.
Bártová, Eliška
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Efektivita nástrojů marketingového mixu ve vybraném podniku | Theses on a related topic

44.
Baumrukrová, Barbora
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Hodnocení marketingové komunikace vybraných firem | Theses on a related topic

45.
Beitlerová, Dana maiden name: Krbcová
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Analýza trhu a marketingový plán vybrané firmy MSP | Theses on a related topic

46.
Belková, Barbora
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Marketingové komunikace jako nástroj ostravské ZOO | Theses on a related topic

47.
Ben Seghaier, Patrícia
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingová strategie podniku Goblins, s.r.o.

48.
Bennett, Nikola maiden name: Sabova
Faculty: AMBIS University
Year: 2022, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Návrh efektivní marketingové komunikace pro vybraný podnik

49.
Beránková, Markéta
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingový mix společnosti Marks & Spencer | Theses on a related topic

50.
Bernardová, Dagmar Alexandra
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Využití PR jako základu marketingové komunikace | Theses on a related topic