Theses on a related topic (having the same keywords):

cerna skrinka, marketingova strategie, marketingovy mix, motivace, spotrebni chovani, buying behaviour, learning, need, psychologie spotrebitele, consumer behavior, consumer psychology, osobnost, potreba, uceni, motivation, personality, kupni rozhodovaci proces, black box, marketing mixmarketing strategy, purchase decision proces.

Keywords ordered alphabetically | Keywords ordered by occurrence rate

901.
Masaryk, Patrik
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Rozvíjanie motivácie u manažerov | Theses on a related topic Display description

902.
Mašek, David
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Role marketingového výzkumu v rámci jednotlivých složek marketingového mixu (4P) | Theses on a related topic

903.
Mašek, Ondřej
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketingová komunikace značky Marlboro | Theses on a related topic

904.
Mašková, Irena
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Uvedení na trh nového produktu včetně vytvoření příslušného grafického manuálu | Theses on a related topic

905.
Mašková, Tereza
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketing na VŠH se zaměřením na získávání studentů | Theses on a related topic

906.
Mášová, Veronika
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Organizační učení v podniku | Theses on a related topic

907.
Matěja, Vít
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Porovnání vybraných stavebních firem z finančního a marketingového hlediska | Theses on a related topic

908.
Matějčková, Pavla
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Konkurenční prostředí malých pivovarů | Theses on a related topic

909.
Matějka, Blahoslav
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingové strategie firmy pro daný produkt | Theses on a related topic

910.
Matejková, Jana
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Analýza nástrojov marketingového mixu vo vybranej organizácii | Theses on a related topic

911.
Matějková, Slávka
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Strategie a rozvoj marketingového mixu společnosti TANAP | Theses on a related topic

912.
Matrka, Kristína
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingového mixu spoločnosti ST. NICOLAUS - trade, a.s. | Theses on a related topic

913.
Matúšová, Monika
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Miesto a úloha personálnej politiky vo vybranom hoteli (hotel Devín)

914.
Mazanec, Milan
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Analýza marketingovej stratégie vybranej reštaurácie | Theses on a related topic

915.
Medveďová, Lucia
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Špecifiká manažérskych schopností vedúcich pracovníkov v hotelníctve | Theses on a related topic

916.
Meidl, Petr
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Rozvoj společnosti Trio Havel s. r. o. s využitím nástrojů marketingového mixu | Theses on a related topic

917.
Mertová, Veronika
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Rozvojová strategie – Vingl restaurant

918.
Mičová, Paulína
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vybrané služby v cestovním ruchu

919.
Michalíková, Denisa
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Kriminalistika a kriminologie)
Bachelor's thesis defence: Home office z hlediska vlivu na motivaci zaměstnanců v roce 2020 - 2021 | Theses on a related topic

920.
Micháliková, Markéta
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagační mix Restaurace U Žida v Krnově | Theses on a related topic

921.
Michlíková, Veronika
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketingový audit vybranej komerčnej banky | Theses on a related topic

922.
Mikolášková, Pavla
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Optimalizace on-line nástrojů marketingové mixu pro neziskovou akci Vyšehradský Voříšek | Theses on a related topic

923.
Mikysková, Kateřina
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie zvýšení návštěvnosti Znojemského hradu

924.
Mináriková, Liběna
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Analýza marketingového mixu vybrané firmy | Theses on a related topic

925.
Minková, Lucie
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Spotřebitelské chování studentů při výběru kulturních akcí

926.
Miroshnichenko, Olga
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Studie možností reklamy v cestovním ruchu | Theses on a related topic

927.
Mirovská, Renáta
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

928.
Mladenov, Martin
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza firmy ELIX spol. s r. o. z marketingového a finančního pohledu | Theses on a related topic

929.
Mlynáriková, Lucia
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Komunikačný mix vo vybranej finančnej inštitúcii | Theses on a related topic

930.
Mlýnková, Romana
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Strategický plán marketingové komunikace vinařství Arcibiskupské zámecké víno Kroměříž s.r.o.

931.
Mohacsi, František
Faculty: AMBIS University
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management

932.
Molčák, Tomáš
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Motivácia a odmeňovania ako nástroje zvyšovania výkonnosti firmy | Theses on a related topic

933.
Moravčíková, Ivana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Aplikácia marketingového mixu pri vstupe firmy na nový trh | Theses on a related topic

934.
Morávková, Lucie
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: ANALÝZA MARKETINGOVÉHO MIXU VE VYBRANÉM HOTELU

935.
Morávková, Michelle
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vo vybranom vinárstve

936.
Morcinková, Kateřina
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hodnocení stávajícího marketingového mixu hotelu XY | Theses on a related topic

937.
Morihlatková, Iveta
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Strategický marketing ako významný faktor úspešnosti podniku | Theses on a related topic

938.
Morozova, Anastasiya
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in English)
Bachelor's thesis defence: Sexism in Advertising for the Hospitality Industry | Theses on a related topic

939.
Morvay, Peter
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza marketingového mixu vybrané společnosti | Theses on a related topic

940.
Morvic, Jan
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Návrh marketingové strategie pro vybranou společnost | Theses on a related topic

941.
Motejl, Filip
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Zefektivnění marketingové komunikace rodinné firmy BufetCZ | Theses on a related topic

942.
Mrázková, Barbora
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Konkurenční prostředí malých pivovarů | Theses on a related topic

943.
Mrůzková, Nikola
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hodnocení účinnosti marketingových aktivit vybraného hotelu | Theses on a related topic

944.
Mücková, Hana
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Strategie zavedení nového produktu na trh | Theses on a related topic

945.
Mundilová, Lucie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingové komunikace libovolné společnosti | Theses on a related topic

946.
Musilová, Kamila
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Optimalizace marketingové komunikace pro zvýšení prodeje podnikatelských úvěrů | Theses on a related topic

947.
Nachtigalová, Jana maiden name: Nováková
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Podnikatelský záměr vybrané firmy | Theses on a related topic

948.
Nedělová, Klára
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza a návrh balíčků služeb v hotelu Diplomat tvořených dle akcí konaných v Praze | Theses on a related topic

949.
Neff, Ilona
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Komparace personálních činností středně velké společnosti DME, a.s., nadnárodní společnosti Agility | Theses on a related topic

950.
Negrilova, Anastasia
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingová strategie hotelu Demínka Palace | Theses on a related topic