Theses on a related topic (having the same keywords):

cerna skrinka, marketingova strategie, marketingovy mix, motivace, spotrebni chovani, buying behaviour, learning, need, psychologie spotrebitele, consumer behavior, consumer psychology, osobnost, potreba, uceni, motivation, personality, kupni rozhodovaci proces, black box, marketing mixmarketing strategy, purchase decision proces.

Keywords ordered alphabetically | Keywords ordered by occurrence rate

501.
Bucková, Miroslava
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: VYUŽITÍ MARKETINGOVÝCH NÁSTROJŮ PRO ZVÝŠENÍ EFEKTIVNOSTI PROJEKTU HOTELSTARS

502.
Budeciusová, Andrea
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Motivace a odměňování zaměstnanců | Theses on a related topic

503.
Buchta, Jakub
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Nároky kladené na osobnost vedoucího pracovníka ve Výchovném ústavu ve Višňové

504.
Buchta, Martin
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace na příkladech Znovín Znojmo, a.s. se sídlem v Šatově

505.
Buchtová, Michaela
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Kriminalistika a kriminologie)
Bachelor's thesis defence: Systém policejního vzdělávání | Theses on a related topic

506.
Buravtceva, Elena
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingová strategie firmy v oblasti služeb | Theses on a related topic

507.
Buriachek, Alina
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Marketingový plán pro zvýšení konkurenceschopnosti vybrané firmy | Theses on a related topic

508.
Buriánek, Milan
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Firemní kriminalita | Theses on a related topic

509.
Cahlík, Filip
Faculty: AMBIS University
Year: 2005, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management

510.
Cap, Marek
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Návrh strategického marketingového plánu stevbného podniku | Theses on a related topic

511.
Capoušková, Petra
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Analýza trhu a marketingová strategie vybrané firmy MSP | Theses on a related topic

512.
Çelik, Jakub
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Profil zákazníka platforem pro sdílené ubytování | Theses on a related topic

513.
Celý, Erik
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Uvedení krbových vložek STEKO řady VISTA na trh

514.
Cetlová, Gabriela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele při nákupu parfémů v Jihomoravském kraji | Theses on a related topic

515.
Cvachová, Tereza
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix ve vybraném podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix ve vybraném podniku | Theses on a related topic

516.
Czernaiová, Aneta
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Řízení lidských zdrojů v hotelu Hilton Prague Old Town | Theses on a related topic

517.
Čajánková, Ivana
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Komunikační a marketingová strategie produktů Akciového Pivovaru Dalešice a.s.

518.
Čamková, Renata
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza marketingového mixu vybraného zařízení cestovního ruchu | Theses on a related topic

519.
Čásar, Marko
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Význam komunikace a motivace v rozvoji hotelového zařízení

520.
Částková, Iva
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace ve společnosti Haas Profile, s.r.o.

521.
Čechalová, Daniela
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh na uplatnění nových trendů managementu ve vybrané organizaci | Theses on a related topic

522.
Čechová, Lucie
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace produktu "zákrok na intimní omlazení"

523.
Čekovský, Matej
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Mediální kampaň jako nástroj marketingové komunikace | Theses on a related topic

524.
Čermák, Marcel
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán pro rozvoj zavedeného podniku | Theses on a related topic
Bachelor's thesis defence: Podnikatelský plán pro rozvoj zavedeného podniku | Theses on a related topic

525.
Čermáková, Michaela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace vinařské akce Putování po dobšických sklepech | Theses on a related topic

526.
Černá, Adriana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Svatojakubská poutní cesta | Theses on a related topic

527.
Červenková, Pavlína
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace včetně projektové studie | Theses on a related topic

528.
Červenková, Tereza
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager - specialist (Commercial Banking))
Bachelor's thesis defence: Motivace zaměstnanců a její vliv na dosažení cílů podniku | Theses on a related topic

529.
Češková, Tereza
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Finanční řízení a marketingové strategie | Theses on a related topic

530.
Čiháková, Klára
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Podnikatelský plán založení cukrárny | Theses on a related topic

531.
Čížková, Ivana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza konkurenčního prostředí pražských hotelů v období ekonomické krize | Theses on a related topic

532.
Čopko, Miroslav
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Komunikačná politika ako nástroj predaja a získavania konkurenčnej výhody vo vybranej banke | Theses on a related topic

533.
Čoupková, Magdaléna
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vybraného vinařství

534.
Čuláková, Blanka
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Návrh motivačního modelu pro velkou firmu | Theses on a related topic

535.
Čungová, Zuzana
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Způsoby a metody posilování lidského potenciálu firmy | Theses on a related topic

536.
Dang, René
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingové komunikace značky Footshop | Theses on a related topic

537.
Daniš, Jan
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Identifikace marketingových možností v obchodních odděleních ve velkoobchodě Sonepar | Theses on a related topic
Bachelor's thesis defence: Identifikace marketingových možností v obchodních odděleních ve velkoobchodě Sonepar | Theses on a related topic

538.
Daňková, Petra
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Odměňování a motivace zaměstnanců (porovnání zaměstnanců soukromého sektoru a státní správy) | Theses on a related topic

539.
Daová, Halina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové marketingové trendy jako nástroj zvyšování konkurenceschopnosti podniku | Theses on a related topic

540.
Davidíková, Silvia maiden name: Davidíková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování v cestovním ruchu při návštěvě ČR | Theses on a related topic

541.
Davydova, Ekaterina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza trhu firmy | Theses on a related topic

542.
Demelová, Marie maiden name: Blechová
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Electronic Trading
Bachelor's thesis defence: Vizuální komunikace a styl firem | Theses on a related topic

543.
Demeter, Miloš
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Possitioning komerčnej banky na trhu | Theses on a related topic

544.
Diviš, Václav
Faculty: AMBIS University
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Information Technologies and Management
Master's thesis defence: Návrh jednotného IS pro stravovací provoz hotelu a jeho implementace | Theses on a related topic

545.
Dobruský, Martin
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Special education / Special education
Bachelor's thesis defence: Syndrom vyhoření pomáhající profese v Praze se zaměřením na speciálního pedagoga | Theses on a related topic

546.
Dohnal, Jakub
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nástrojů marketingu v hokejovém klubu LHK Jestřábi Prostějov

547.
Dohnalová, Klára
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Postavení The Candy Store na českém trhu | Theses on a related topic

548.
Dolejšová, Kateřina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Situační analýza plzeňské pobočky CK Alexandria, spol. s r.o. | Theses on a related topic

549.
Domonkošová, Diana
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Metódy hodnotenia výkonnosti organizácie | Theses on a related topic

550.
Dostálová, Kateřina
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Návrh marketingového mixu pro konkrétní podnik v oblasti pohostinství | Theses on a related topic