Theses on a related topic (having the same keywords):

personalization, recenze, influenceri, digitalni marketing, spotrebitelske chovani, personalizace, consumer behavior, influencers, digital marketing, reviews

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Nováčková, Karolína
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Tourism
Bachelor's thesis defence: Psychologické aspekty na trhu v hotelnictví | Theses on a related topic Display description

52.
Nováková, Simona
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Etika a regulace marketingové komunikace vybraných podniků v kyberprostoru | Theses on a related topic

53.
Pafčugová, Michaela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Vliv reklamy na spotřebitelské chování. | Theses on a related topic

54.
Palatová, Jana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Optimalizace marketingové komunikace pekárny Kabát s využitím sociálních sítí pro zvýšení zákaznické loajality | Theses on a related topic

55.
Pavlenko, Kirill
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality
Bachelor's thesis defence: Faktory ovlivňující chování zákazníků v hotelnictví | Theses on a related topic

56.
Plantagie, Philipe - Martijn
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozvoj chatbotů a umělé inteligence v online marketingových strategiích | Theses on a related topic
Bachelor's thesis defence: Využití chatbotů v komunikaci se zákazníky | Theses on a related topic

57.
Plzáková, Aneta
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Datová analytika v marketingové komunikaci vybraných bank | Theses on a related topic

58.
Polygalov, Georgiy
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Postoje českých spotřebitelů k jihoamerickým potravinám | Theses on a related topic
Bachelor's thesis defence: Postoje českých spotřebitelů k jihoamerickým potravinám

59.
Pospíšilová, Magdalena
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Bez zaměření)
Master's thesis defence: Spotřební chování generace Y v kontextu cestovního ruchu České republiky | Theses on a related topic

60.
Procházka, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Řízení vztahů se zákazníky v Markstore s.r.o. | Theses on a related topic

61.
Procházková, Markéta
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Hospitality, tourism, and marketing / Hospitality
Bachelor's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic

62.
Přech, Jakub
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Nové trendy v marketingu | Theses on a related topic

63.
Raszková, Dorota
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Trendy v inovaci nabídky ubytovacích služeb vybraných hotelů | Theses on a related topic

64.
Razmyshlyaeva, Sofya
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Sociální sítě v marketingu podniku | Theses on a related topic

65.
Redlová, Victoria
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: International Management and Marketing / Digital marketing management
Bachelor's thesis defence: Komparace marketingové a obchodní interakce vybraných nízkonákladových leteckých společností s klientem prostřednictvím nativních aplikací

66.
Řeháková, Marie
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv recenzí a hodnocení na online platformách na marketingovou komunikaci podniků | Theses on a related topic

67.
Saidyldaeva, Begaim
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management / Hospitality Management
Bachelor's thesis defence: Hotel and Gastronomy Digital Marketing and Social Media Strategies | Theses on a related topic

68.
Shelest, Polina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Business Economics and Management / Business Economics and Management
Bachelor's thesis defence: Assessing the Effectiveness of Influencers in Digital Marketing | Theses on a related topic

69.
Shutova, Violetta
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Využití sociálních sítí v marketingové komunikaci vybraného podniku | Theses on a related topic

70.
Sopková, Sára
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Marketingová komunikace a umělá inteligence (AI) | Theses on a related topic

71.
Svobodová, Petra
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Marketingové strategie pro ekologicky šetrné produkty: udržitelnost jako marketingový nástroj | Theses on a related topic

72.
Ta, Gabriela
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Analýza nabídky ubytovacích kapacit v Královéhradeckém kraji certifikovaných dle oficiální jednotné klasifikace Hotel Stars Union. | Theses on a related topic

73.
Tremčinský, Tomáš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Vliv streamujících influencerů na mladou generaci | Theses on a related topic

74.
Turanskaia, Kseniia
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Využití umělé inteligence v marketingové komunikaci vybrané společnosti | Theses on a related topic

75.
Unčovská, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Využití sociálních médií jako nástroje marketingové komunikace a jeho dopady na obchodní výsledky a zákaznickou loajalitu ve vybraném podniku | Theses on a related topic

76.
Vacková, Klára
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vlivy působící na rozhodování zákazníků o koupi bio produktů | Theses on a related topic
Bachelor's thesis defence: Vlivy působící na rozhodování zákazníků o koupi bio produktů | Theses on a related topic

77.
Vedral, Filip
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Spotřebitelské chování rezidentů ČR v rámci cestovního ruchu v Brně | Theses on a related topic

78.
Veselá, Denisa
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv influencer marketingu na zvýšení povědomí o značce OnGlazz na sociálních sítích | Theses on a related topic

79.
Veselá, Nikola
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Kriminalistika a kriminologie)
Bachelor's thesis defence: Vliv virtuálního světa na mladistvé a mladé dospělé | Theses on a related topic

80.
Vodochodská, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Návrh marketingové kampaně pro rozvoj turismu na Broumovsku na základě výzkumu turistických preferencí vybraných cílových skupin | Theses on a related topic

81.
Wiesner, Nela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Využití moderních metod výzkumu spotřebitelského chování | Theses on a related topic

82.
Yaňez, Isabel
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Příprava strategie vstupu vybrané organizace na mezinárodní trh | Theses on a related topic

83.
Ahmed, Sára
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / Digital marketing management
Bachelor's thesis defence: Marketingový potenciál CCC/UGC | Theses on a related topic

84.
Ananyan, Aren
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Digitální marketing v hotelnictví a gastronomii a strategie na sociálních sítích | Theses on a related topic

85.
Bajtayová, Adriana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozhodovanie zákazníkov generácie Y a Z vo vybranom segmente | Theses on a related topic

86.
Baranová, Laura
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing jako strategický nástroj pro luxusní značky | Theses on a related topic

87.
Beispekov, Ayan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Úloha natívnej reklamy a influencer marketingu v stratégiách rozvoja značky | Theses on a related topic

88.
Bilinová, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Smyslový marketing a jeho vnímání spotřebiteli v ČR | Theses on a related topic

89.
Blaha, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Specifika marketingového mixu dle zákazníckých segmentů pro firmu Nestlé. | Theses on a related topic

90.
Borýsková, Martina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Tripadvisor.com jako zdroj dat pro analýzu zpětné vazby klientů restaurace Le Marché | Theses on a related topic

91.
Bundziak, Nataliia
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Digitální marketing jako nový nástroj komunikačního mixu integrované marketingové komunikace

92.
Cetlová, Gabriela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele při nákupu parfémů v Jihomoravském kraji | Theses on a related topic

93.
Daněk, Dominik
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Marketing informačních služeb: Využití digitálního marketing k přilákání nové generace uživatelů knihoven | Theses on a related topic

94.
Demarteni, Daniel
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Vliv uživatelských hodnocení na zákazníka při výběru restaurace | Theses on a related topic

95.
Dolíhal, Sebastian
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Aplikace umělé inteligence v personalizaci marketingové komunikace a její vliv na chování spotřebitelů generace Z v online prostředí | Theses on a related topic

96.
Domalíp, David
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Sociální média jako nástroj pro politickou komunikaci | Theses on a related topic

97.
Duchková, Jiřina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv moderních technologii na marketingovou komunikaci s vybranými segmenty zákazníků | Theses on a related topic

98.
Efimova, Kseniia
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Reputation management v hotelovém marketingu | Theses on a related topic

99.
Elenkova, Silvija
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Recenze jako faktor nákupního rozhodování | Theses on a related topic
Bachelor's thesis defence: Využití NFC karet v tvorbě pozitivní reputace a zvýšení počtu recenzí | Theses on a related topic

100.
Fabryová, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly ve vnímání reklamy pro vybraný segment produktů/služeb mezi generacemi X, Y a Z | Theses on a related topic