Theses on a related topic (having the same keywords):

marketingova komunikacia, marketing communication, brand, brand aktivizmus, znacka, nike, pepsi, spotrebitelske reakcie, brand activism, consumer reactions

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Lukešová, Michaela
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Role značky v závislosti na různých skupinách nakupujících | Theses on a related topic Display description

52.
Macháček, Adrián
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Instore marketing | Theses on a related topic

53.
Masár, Adam
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Chatbot jako nástroj zákaznického servisu | Theses on a related topic

54.
Melicherčíková, Lucia
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Porovnanie stratégií marketingovej komunikácie vybraných typov ubytovacích zariadení | Theses on a related topic

55.
Melichová, Michaela
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Využitie marketingovej komunikácie pri prezentácií mesta | Theses on a related topic

56.
Mikešová, Věra
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Budování značky

57.
Mlynáriková, Aneta
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Role videomarketingu v budování značky: Srovnání YouTube a TikTok | Theses on a related topic

58.
Morávková, Michelle
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vo vybranom vinárstve

59.
Nagyová, Nikola
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Možnosti využití PR jako základu marketingové komunikace | Theses on a related topic

60.
Nešporová, Petra
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Návrh marketingovej komunikácie malého vinárstva | Theses on a related topic

61.
Netušilová, Kristýna
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Branding společnosti Kofola | Theses on a related topic

62.
Nosáľová, Monika
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketing služieb vo vybranom podniku v podmienkach Slovenskej republiky | Theses on a related topic

63.
Ondrušková, Tereza
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Komplexní marketingová strategie nového produktu | Theses on a related topic

64.
Pániková, Rebecca
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Sociálne siete ako efektívna forma marketingovej komunikácie | Theses on a related topic

65.
Pechanec, Jan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Budování a řízení hodnoty značky WOLF | Theses on a related topic

66.
Pham Trung, Duc
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Miesto a úloha externej komunikácie finančnej inštitúcie | Theses on a related topic

67.
Podušelová, Marieta
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Návrh projektu marketingové komunikace destinace cestovního ruchu | Theses on a related topic

68.
Ringová, Natálie
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Zhodnocení významu sociálních médií pro globální strategii značky vybrané firmy | Theses on a related topic

69.
Ružeková, Romana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv nevhodné reklamy na spotřebitelské preference a důvěru v značku | Theses on a related topic

70.
Ružičková, Romana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Návrh marketingovej komunikácie hotela Courtyard by Marriott Basel | Theses on a related topic

71.
Rybárska, Pavlína
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Marketingový potenciál CCC/UGC | Theses on a related topic

72.
Sedláčková, Sabina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

73.
Sivá, Laura
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Komunikace ve službách | Theses on a related topic

74.
Sonntagová, Markéta
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza brandu spolku Pionýr | Theses on a related topic

75.
Srbová, Monika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Optimalizace marketingové komunikace společnosti Dorohlíku | Theses on a related topic

76.
Stránský, Adam
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingových strategií v nabídce koňaků | Theses on a related topic

77.
Šeffer, Michal
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketingový výskum a návrh komunikačného mixu vybranej banky | Theses on a related topic

78.
Šmiheľ, Marián
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Vliv značky na konkurenceschopnost firmy v cestovním ruchu

79.
Šťávová, Jaroslava
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Značka - nositel image výrobku

80.
Štochl, Daniel
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový výzkum Brandu AMBIS vysoká škola a postojů studentů | Theses on a related topic

81.
Štrauchová, Jennifer maiden name: Majchráková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv brand marketingu na rozhodování spotřebitele | Theses on a related topic

82.
Takáčová, Karolína
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Marketingová stratégia riadenia hodnoty značky | Theses on a related topic
Master's thesis defence: Marketingová stratégia riadenia hodnoty značky | Theses on a related topic

83.
Tiralová, Lenka
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketingová komunikácia vybranej vzdelávacej inštitúcie v podmienkach Slovenskej republiky | Theses on a related topic

84.
Tiralová, Lenka
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Analýza marketingovej komunikácie vo finančnej inštitúcii | Theses on a related topic

85.
Tkáčová, Terézia
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Formy propagace gastronomických zařízení

86.
Tomečková, Simona
Faculty: Banking Institute/College of Banking SK
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Aplikácia nástrojov marketingovej komunikácie vo vybranej komerčnej poisťovni | Theses on a related topic

87.
Touška, Filip
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Hodnocení hotelové značky Hilton českými klienty. | Theses on a related topic

88.
Václavík, Ondrej
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový plán vstupu vybrané firmy na trh | Theses on a related topic

89.
Velánová, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Influencer marketing v komunikační strategii vybraného podniku | Theses on a related topic

90.
Vrbenská, Martina
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Marketingová komunikácia komerčnej banky | Theses on a related topic

91.
Vrbovský, Lukáš
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného hotelu | Theses on a related topic
Bachelor's thesis defence: Analýza marketingovej komunikácie v hoteli Clement

92.
Zalibera, Peter
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Marketing kreditných kariet finančných inštitúcií prostredníctvom Internetu | Theses on a related topic

93.
Amentová, Monika
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Marketingová komunikace v hotelu EURO Pardubice | Theses on a related topic

94.
Andersová, Veronika
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační strategie lékárny Levandule ve městě Zbýšov | Theses on a related topic

95.
Babiš, Adam
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Implementace e-marketingu v komunikaci firmy se zákazníky ve vybrané firmě. | Theses on a related topic

96.
Bachmanová, Andrea
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace nově vznikajícího e-shopu

97.
Baksová, Erika
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Branding destinácií cestovného ruchu v Európe – komparatívna analýza | Theses on a related topic

98.
Barochová, Tereza
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Moderní nástroje marketingové komunikace pro společnost T-Mobile | Theses on a related topic

99.
Barthová, Michaela
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingové činnosti pri založení hotela | Theses on a related topic

100.
Bartlová, Dana
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace Ministerstva práce a sociálních věcí České republiky