Theses on a related topic (having the same keywords):

zakaznik, psychology, neuromarketing, marketingova komunikace, psychologie, spotrebitelske chovani, marketing, consumer behavior, marketing customer, communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Bednář, Lukáš
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Komunikační strategie budování a řízení hodnoty vybrané značky | Theses on a related topic Display description

52.
Běhůnková, Lucie maiden name: Sušanská
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Analýza marketingové komunikace v GE Money Bank, a.s. | Theses on a related topic

53.
Bělková, Nikola
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Sociální sítě v marketingové komunikaci firmy | Theses on a related topic

54.
Bezecná, Monika
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Analýza trhu a marketingový plán vybrané firmy | Theses on a related topic

55.
Bilan, Ivo
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové marketingové trendy jako nástroj zvyšování konkurenceschopnosti podniku | Theses on a related topic

56.
Bílek, Jiří maiden name: Bílek
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Spotřebitelské chování vybraných účastníků cestovního ruchu v Praze | Theses on a related topic

57.
Blahová, Alžběta
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Analýza marketingové komunikace firmy Radeton s.r.o. | Theses on a related topic

58.
Blašková, Sabina maiden name: Skotáková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Spotřebitelské chování osob přilétajících z Číny do České republiky | Theses on a related topic

59.
Blažek, Ondřej
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management)
Master's thesis defence: Aplikace marketingových nástrojů do projektu Nostalgic Museum | Theses on a related topic

60.
Bobulová, Barbora
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Komunikační strategie vybrané firmy | Theses on a related topic

61.
Boronina, Yana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingové komunikace značky L'Oréal Paris | Theses on a related topic

62.
Bošinová, Aneta
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Psychologické aspekty ovlivňující výkony profesionálních hráčů stolního tenisu v porovnání s výkony rekreačních hráčů | Theses on a related topic

63.
Brázdovičová, Silvia
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Úskalí a dopady rebrandingu Ľudová banka - Volksbank | Theses on a related topic

64.
Brožková, Jana
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace ve společnosti Autodoprava Tunka

65.
Brucknerová, Andrea
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Medical and Social Services Management
Bachelor's thesis defence: Návrh komunikačního plánu vybrané neziskové organizace | Theses on a related topic

66.
Buďonna, Alina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití psychologie při řízení lidských zdrojů | Theses on a related topic

67.
Buchta, Martin
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace na příkladech Znovín Znojmo, a.s. se sídlem v Šatově

68.
Cetlová, Gabriela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele při nákupu parfémů v Jihomoravském kraji | Theses on a related topic

69.
Crkvová, Kristýna
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Moderní nástroje marketingové komunikace (zhodnocení efektivity vybraných nástrojů) | Theses on a related topic

70.
Cseriová, Martina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Vnímanie reklamy určitým segmentom spoločnosti (vysokoškolák, žena na materskej) | Theses on a related topic

71.
Čermáková, Kateřina
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků firmy TGB BETONMIX a.s.

72.
Čermáková, Pavla
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Reklama jako nástroj marketingové komunikace

73.
Červencl, Jakub
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Umělá inteligence a její využití v marketingové komunikaci | Theses on a related topic

74.
Červinková, Aneta
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Analýza vybraného zákaznického segmentu z pohledu současného hotelnictví | Theses on a related topic

75.
Čiháčková, Petra
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh efektivní marketingové komunikace společnosti Bohemilk | Theses on a related topic

76.
Čoupková, Magdaléna
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vybraného vinařství

77.
Davidíková, Silvia maiden name: Davidíková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování v cestovním ruchu při návštěvě ČR | Theses on a related topic

78.
Davydova, Ekaterina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza trhu firmy | Theses on a related topic

79.
Dohnal, Jakub
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nástrojů marketingu v hokejovém klubu LHK Jestřábi Prostějov

80.
Dohnalová, Klára
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Postavení The Candy Store na českém trhu | Theses on a related topic

81.
Dohnalová, Klára
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketingová komunikace The Candy Store | Theses on a related topic

82.
Doležalová, Tereza
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Komplexní marketingová strategie nového podniku | Theses on a related topic

83.
Dostálová, Kateřina
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Návrh marketingového mixu pro konkrétní podnik v oblasti pohostinství | Theses on a related topic

84.
Douděrová, Lucie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Psychologické aspekty rozvoje zaměstnanců | Theses on a related topic

85.
Duchková, Jiřina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv moderních technologii na marketingovou komunikaci s vybranými segmenty zákazníků | Theses on a related topic

86.
Dusbabová, Renata
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Práce z domova a možnosti jejího využití v prostředí komunikačních agentur České republiky | Theses on a related topic

87.
Dušák, Martin
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Využití sociálních sítí jako prostředek komunikace ve vybrané společnosti | Theses on a related topic

88.
Dvořáková, Andrea maiden name: Dvořáková
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Security and Safety Management in Regions / Security and Safety Management in Regions
Bachelor's thesis defence: Možnosti ovlivňování zkoumání detektorem lži | Theses on a related topic

89.
Dvořáková, Kateřina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nízkonákladových komunikačních nástrojů v praxi

90.
Dvořáková, Kristýna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného podniku | Theses on a related topic

91.
Eliášová, Denisa
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Sociální sítě a jejich využití v českém hotelnictví | Theses on a related topic

92.
Eloga, Michal
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Komunikační strategie společnosti Slevomat | Theses on a related topic

93.
Eška, Zdeněk
Faculty: AMBIS University
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Insurance Industry)

94.
Fabryová, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly ve vnímání reklamy pro vybraný segment produktů/služeb mezi generacemi X, Y a Z | Theses on a related topic

95.
Fantová, Kateřina
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing: případová studie užití digitálních technologií v marketingu vybrané firmy | Theses on a related topic

96.
Fantová, Kateřina
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Uplatnění progresivních forem marketingové komunikace jako zdroj zvyšování povědomí o značce | Theses on a related topic

97.
Fedor, Martin
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Hodnotenie imidžu ako nástroja rastu organizácie | Theses on a related topic

98.
Fedorova, Alina
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in English)
Bachelor's thesis defence: The Importance of Culture-oriented Marketing Strategies Influencing Japanese Tourists | Theses on a related topic

99.
Feňárová, Dagmar
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Reklama firmy podnikající v oblasti Dark Tourismu | Theses on a related topic

100.
Fidlerová, Tereza
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Měření postojů zákazníků k vybraným produktům "zeleného marketingu" | Theses on a related topic