Theses on a related topic (having the same keywords):

word of mouth, ambient marketing, venkovni reklama, viralni reklama, ambientni marketing, nekonvencni marketing, outdoor advertising, viral marketing, unconvetional marketing, billboard, buzz marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Zelenka, Adam
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Guerilla marketing a jeho vliv na české spotřebitele | Theses on a related topic Display description
Master's thesis defence: Guerilla marketing a jeho vliv na české spotřebitele | Theses on a related topic Display description

2.
Kozlowská, Eva
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Analýza marketingových aktivit internetového portálu pro ženy | Theses on a related topic

3.
Daová, Halina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové marketingové trendy jako nástroj zvyšování konkurenceschopnosti podniku | Theses on a related topic

4.
Ďurišová, Aneta
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Fénomén díky reklamě | Theses on a related topic

5.
Krýchová, Alena
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové marketingové trendy jako nástroj zvyšování konkurenceschopnosti podniku | Theses on a related topic

6.
Kundríková, Veronika
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Súčasné možnosti využitia WM (Word of mouth) ako nástroja pre budovanie značky podniku | Theses on a related topic

7.
Lehká, Martina
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Typy zvířat a jejich funkce v reklamě | Theses on a related topic

8.
Pascual, Mariana
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketing hotelových služeb – získání a rozšíření klientely na základě vytvoření perfektních zážitků hostů a následný efekt WOM a eWOM

9.
Paška, Juraj
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Nové trendy v marketingu | Theses on a related topic

10.
Píchová, Hana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Referenční marketing jako nástroj budování a řízení hodnoty vybrané značky | Theses on a related topic

11.
Poláková, Ester
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové směry v marketingové komunikaci bank v ČR | Theses on a related topic

12.
Polakovičová, Klára
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv virálního marketingu na sociálních sítích na loajalitu značky u generace Z | Theses on a related topic

13.
Rabiencný, Tomáš
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Information Technologies and Management
Master's thesis defence: Internetový marketing a SEO | Theses on a related topic

14.
Vanke, Jiří
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Nízkorozpočtová komunikační kampaň

15.
Veselá, Hana
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Reklama a její vliv na segment mládeže