Theses on a related topic (having the same keywords):

psychology, reklama, artificial intelligence, spotrebitel, spotrebitelske chovani, psychologie, marketing, umela inteligence, advertising, consumer behavior, consumer

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Šymon, Nelia
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic Display description

2.
Prantlová, Denisa
Faculty: AMBIS University
Year: 2024, studies under way
Programme/field: Hospitality, tourism, and marketing / a
Bachelor's thesis defence: Chování spotřebitele v cestovním ruchu | Theses on a related topic

3.
Kastenová, Kristýna
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic

4.
Maixnerová, Adéla
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Nákupní chování spotřebitele na vybraném trhu | Theses on a related topic

5.
Procházková, Markéta
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Hospitality, tourism, and marketing / Hospitality
Bachelor's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic

6.
Wiesner, Nela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Využití moderních metod výzkumu spotřebitelského chování | Theses on a related topic

7.
Brzáková, Martina
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Problematika hospodářské a nekalé soutěže v českém právním řádu | Theses on a related topic

8.
Cetlová, Gabriela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele při nákupu parfémů v Jihomoravském kraji | Theses on a related topic

9.
Cseriová, Martina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Vnímanie reklamy určitým segmentom spoločnosti (vysokoškolák, žena na materskej) | Theses on a related topic

10.
Farberova, Katarina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Genderové stereotypy v současné reklamě a nákupním chování spotřebitelů | Theses on a related topic

11.
Flügel, Marcel
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Dopady inflace na chování spotřebitele v oblasti bydlení ve vybraném regionu | Theses on a related topic
Bachelor's thesis defence: Chování spotřebitelů z generace Z v oblasti bydlení ve vybrané městské části | Theses on a related topic

12.
Jaklová, Diana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv technologického vývoje na informační gramotnost a spotřebitelské chování: Role umělé inteligence, rozšířené reality a personalizace ve formování kritického hodnocení a rozhodování spotřebitelů | Theses on a related topic

13.
Kontová, Markéta
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Úspěšné, ale kritizované reklamní kampaně | Theses on a related topic

14.
Macháček, Adrián
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Ovplyvňovanie správania spotrebiteľa v hotelovom a gastronomickom odvetví | Theses on a related topic

15.
Mihalcová, Lucie
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Psychologické aspekty na trhu v gastronómii | Theses on a related topic

16.
Morozova, Anastasiya
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in English)
Bachelor's thesis defence: Sexism in Advertising for the Hospitality Industry | Theses on a related topic

17.
Nováčková, Karolína
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Tourism
Bachelor's thesis defence: Psychologické aspekty na trhu v hotelnictví | Theses on a related topic

18.
Šišková, Pavlína
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Kritéria výběru ubytovacího zařízení na domácím trhu cestovního ruchu | Theses on a related topic

19.
Balvín, Lukáš
Faculty: AMBIS University
Year: 2011, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Marketing a Product Placement | Theses on a related topic
Master's thesis defence: Marketing a Product Placement | Theses on a related topic

20.
Baťková, Nina
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

21.
Beňová, Barbora
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Klamlivá reklama ako nekalosúťažné konanie | Theses on a related topic

22.
Boronina, Yana
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Psychologické aspekty v marketingu a jejich vliv na chování zákazníka | Theses on a related topic

23.
Cvrková, Petra
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Vinařství na Mělníku, jeho tradice a současné postavení v celorepublikové produkci | Theses on a related topic

24.
Čermáková, Pavla
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Reklama jako nástroj marketingové komunikace

25.
Černý, Lukáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Rizika a příležitosti využívání umělé inteligence v digitální komunikaci | Theses on a related topic

26.
Červencl, Jakub
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Umělá inteligence a její využití v marketingové komunikaci | Theses on a related topic

27.
Čiháčková, Petra
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh efektivní marketingové komunikace společnosti Bohemilk | Theses on a related topic

28.
Dutko, Stanislav
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Nástroje marketingovej komunikácie a ich využitie vo vybranom podniku | Theses on a related topic

29.
Fidlerová, Tereza
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Měření postojů zákazníků k vybraným produktům "zeleného marketingu" | Theses on a related topic

30.
Flügel, Marcel
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Dopady inflace na chování spotřebitele v oblasti bydlení ve vybraném regionu | Theses on a related topic
Bachelor's thesis defence: Chování spotřebitelů z generace Z v oblasti bydlení ve vybrané městské části | Theses on a related topic

31.
Frycová, Kateřina
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Reklama na sociálních sítích | Theses on a related topic
Bachelor's thesis defence: Reklama na sociálních sítích | Theses on a related topic

32.
Galko, Dominik
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Trendy v marketingovej komunikácii | Theses on a related topic

33.
Gállová, Romana
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Špecifiká vnímania hodnoty značky vybranou generáciou spotrebiteľov | Theses on a related topic

34.
Gašparíková, Klára
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele při nákupu lyžařských permanentek u vybrané společnosti | Theses on a related topic

35.
Havelková, Monika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Návrh nové reklamní kampaně hotelu Prestige ve Znojmě

36.
Hejhalová, Šárka
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic

37.
Herzman, Martin
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová komunikace restaurace s využitím TV pořadu | Theses on a related topic

38.
Hniďáková, Šárka
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Využití zeleného marketingu v komunikační strategii vybraného podniku | Theses on a related topic

39.
Hořovská, Eva
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Inzerce v digitálním prostoru | Theses on a related topic

40.
Igushkina, Valeriya
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Vliv celebrit na utváření reklamy konkrétního hotelu | Theses on a related topic

41.
Ipolyová, Dominika
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Kritizované, ale úspěšné reklamy kolem nás | Theses on a related topic

42.
Ivanova, Anastassiya
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingová komunikace organizací podporujících integraci cizinců | Theses on a related topic

43.
Jeníková, Kristýna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vztah osobnostních dimenzí v kontextu modelu HEXACO a vnímání rizika z pohledu marketérů | Theses on a related topic

44.
Jirušková, Miroslava maiden name: Böhmová
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Koncept Fair Trade a jeho možnosti v prostředí maloobchodu na území České republiky | Theses on a related topic

45.
Jorčík, Michal
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Daňové aspekty nákladov na marketingovú komunikáciu podniku | Theses on a related topic

46.
Karasová, Nina
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybraného podniku

47.
Kiriiakov, Ivan
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Finanční aspekty reklamy na sociálních sítích | Theses on a related topic

48.
Kmecová, Marianna
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Zmeny v spotrebiteľskom správaní leisure hotelového hosťa | Theses on a related topic

49.
Kolková, Dominika maiden name: Martinovská
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Negativní dopady reklamy | Theses on a related topic

50.
Kopečná, Monika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Podpora prodeje a reklama konkrétní společnosti | Theses on a related topic