Theses on a related topic (having the same keywords):

marketingova komunikace, neuromarketing, spotrebitel, strategie, vnimani, obchodni znacka, marketing communication, perception, purchasing behavior, nakupni chovani, psychologicke aspekty, vyzkum trhu, business label, consumer, marketing research, psychological aspects, strategy

Keywords ordered alphabetically | Keywords ordered by occurrence rate

151.
Frycová, Kateřina
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Reklama na sociálních sítích | Theses on a related topic Display description

Bachelor's thesis defence: Reklama na sociálních sítích | Theses on a related topic Display description

152.
Frycová, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Marketingová komunikace ve vybraném podniku s využitím sociálních sítí | Theses on a related topic

153.
Gaitzsch, David
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketing florbalového klubu | Theses on a related topic

154.
Gállová, Romana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Špecifiká vnímania hodnoty značky vybranou generáciou spotrebiteľov | Theses on a related topic

155.
Gašparíková, Klára
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele při nákupu lyžařských permanentek u vybrané společnosti | Theses on a related topic

156.
Gehlert, Petr
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Strategie marketingové komunikace při uvedení generického léčivého přípravku na trh a její dopad na postavení originálního farmaceutického produktu v České republice. | Theses on a related topic

157.
Goldmann, Vojtěch
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Marketingová komunikace Posthotelu v Achenkirchu | Theses on a related topic

158.
Graclík, Vojtěch
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Analýza marketingové strategie konkrétního podniku | Theses on a related topic

159.
Grim, Oskar
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza marketingové komunikace vybrané firmy | Theses on a related topic

160.
Groisová, Lucie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh strategie vybraného podniku | Theses on a related topic

161.
Grümpner, Petr
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions
Bachelor's thesis defence: Terorismus: strategie nebo taktika? | Theses on a related topic

162.
Hadačová, Helena
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Rozvoj a motivace zaměstnanců a jejich vliv na naplňování cílů | Theses on a related topic

163.
Halmo, Michaela
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Marketingová komunikace VOŠ Havířov s.r.o. | Theses on a related topic

164.
Hanák, Jakub
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Proces přípravy prodeje vybrané společnosti | Theses on a related topic

165.
Hanesová, Gabriela maiden name: Brachnová
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotrebiteľa v občianskom práve | Theses on a related topic

166.
Hanousek, Vladimír
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Klamlivé označovanie tovarov a služieb ako nekalosúťažné konanie | Theses on a related topic

167.
Hastíková, Ivana
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nástrojů marketingového mixu v České pojišťovně

168.
Havlíčková, Markéta maiden name: Havlíčková
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager - specialist (Commercial Banking))
Bachelor's thesis defence: Marketingová strategie – významný nástroj moderního řízení obchodní společnosti | Theses on a related topic

169.
Herelová, Karolína
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Současné trendy v marketingové komunikaci se zaměřením na vybraný tržní segment | Theses on a related topic

170.
Hermanová, Alice
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh marketingové komunikace vybraného podniku | Theses on a related topic

171.
Herold, Veronika maiden name: Holečková
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Úloha konsolidačních úvěrů v podmínkách českého trhu úvěrů | Theses on a related topic

172.
Hiller, Eduard
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace Secondhandu Ellenstyle

173.
Hladká, Vendula
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Zavedení nového produktu provozovatele placené televize

174.
Holá, Anna maiden name: Franková
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Management and economy in public administration / Management and economy in public administration
Master's thesis defence: Mladí lidé jako aktéři rozvoje obcí a měst | Theses on a related topic

175.
Holečková, Veronika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Segmentová marketingová komunikace bankovního trhu ČR | Theses on a related topic

176.
Holubec, Otakar
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Strategie pro změnu postojů zákazníků ke zvolené značce | Theses on a related topic

177.
Homolová, Claudia
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Faktory ovplyvňujúce správanie spotrebiteľa v gastronómii | Theses on a related topic

178.
Hörnerová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Neuromarketing a jeho vliv na nákupní chování spotřebitelů | Theses on a related topic
Bachelor's thesis defence: Neuromarketing a jeho vliv na nákupní chování spotřebitelů | Theses on a related topic

179.
Hořejší, Anna Marie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Udržitelná gastronomie | Theses on a related topic

180.
Hrančík, Petr
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Information Technologies and Management
Master's thesis defence: Racionalizace podnikových procesů stavební firmy s IT podporou | Theses on a related topic

181.
Hrevuš, Ilona
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Návrh strategií pro vinařskou společnost Rajhradské klášterní, s.r.o.

182.
Hromasová, Barbora
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele ve vybraném kraji při nákupu módy | Theses on a related topic

183.
Hromek, Michal
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Moderní marketingové přístupy v online komunikaci vybrané společnosti | Theses on a related topic

184.
Hrubant, Jiří
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Marketingová komunikace se zákazníky ve vybrané společnosti | Theses on a related topic

185.
Hrušková, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační strategie ke zvýšení loajality zákazníků na trhu podniků a institucí | Theses on a related topic

186.
Hrušková, Lucie
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Vliv celebrit v reklamě na nákupní chování zákazníků | Theses on a related topic

187.
Hubálková, Veronika
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Bezpečnostní strategie České republiky | Theses on a related topic

188.
Hudáková, Jana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Chování spotřebitele při nákupu základních potravin a produktu z nich vyrobených | Theses on a related topic

189.
Hudcová, Denisa maiden name: Lojdová
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Regional Development / Urban and Regional Development Management
Master's thesis defence: Strategie řízení lidských zdrojů v regionálním managementu | Theses on a related topic

190.
Humrová, Klára
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Právní rámec pro ochranu spotřebitele v České republice | Theses on a related topic

191.
Huňařová, Kateřina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingová komunikace pro Templářské sklepy Čejkovice

192.
Hurych, Tomáš
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza prostředí hotelu | Theses on a related topic

193.
Hyšková, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Analýza marketingových aktivit vybrané organizace | Theses on a related topic

194.
Charvát, Bohumil
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Terorismus jako nejvážnější bezpečnostní hrozba pro Evropskou unii | Theses on a related topic

195.
Chumlenová, Jitka maiden name: Ladýřová
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Security and Safety Management in Regions / Security and Safety Management in Regions
Bachelor's thesis defence: Strategie vnitřní bezpečnosti EU a její aplikace v ČR | Theses on a related topic

196.
Iurkevych, Ievgen
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Strategie vybrané firmy při pronikání na zahraniční trh | Theses on a related topic

197.
Ivanova, Anastassiya
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingová komunikace organizací podporujících integraci cizinců | Theses on a related topic

198.
Jandek, Martin
Faculty: AMBIS University
Year: 2019, studies terminated for failure to fulfill study requirements
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Strategie prezidenta vůči regionům a faktory ovlivňující politický a hospodářský rozvoj krajů České republiky | Theses on a related topic

199.
Jedličková, Nikola
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace společnosti MODUS, spol. s. r. o. | Theses on a related topic

200.
Jeníková, Kristýna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vztah osobnostních dimenzí v kontextu modelu HEXACO a vnímání rizika z pohledu marketérů | Theses on a related topic