Theses on a related topic (having the same keywords):

celebrity, reklama, reklamni kampan, reklamni spot, spotrebitel advertising, celebrities, commercial spots, reference groups, nakupni chovani, referencni skupiny, advertising campaign, consumer, purchasing behaviour

Keywords ordered alphabetically | Keywords ordered by occurrence rate

351.
Pôbišová, Paulína
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Pozice šumivých vín na českém trhu | Theses on a related topic Display description

352.
Pohrancová, Iveta
Faculty: Banking Institute/College of Banking SK
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza marketingovej komunikácie vo vybranej banke | Theses on a related topic

353.
Poláčková, Petra
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Šampaňské v gastronomii | Theses on a related topic

354.
Poluban, Yana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Personalizace v marketingové komunikaci | Theses on a related topic

355.
Pospíšil, Radek
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingová komunikace vybraného hotelu | Theses on a related topic

356.
Procházka, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Řízení vztahů se zákazníky v Markstore s.r.o. | Theses on a related topic

357.
Procházková, Daniela
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Mediální diskurs vnímaný dětskými recipienty | Theses on a related topic

358.
Prokopius, Miroslav
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: IT Service Manager)
Bachelor's thesis defence: Fotografie jako marketingový nástroj | Theses on a related topic
Bachelor's thesis defence: Fotografie jako marketingový nástroj | Theses on a related topic
Bachelor's thesis defence: Návrh bezpečnostního zajištění banky | Theses on a related topic

359.
Prostecký, Ondřej
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace včetně projektové studie | Theses on a related topic

360.
Provida, Elena maiden name: Šelest
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Reklama v bankovním sektoru | Theses on a related topic

361.
Přibylová, Anna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Faktory ovlivňující chování zákazníků v gastronomii | Theses on a related topic

362.
Radovnická, Jana
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Využívání reklamy a propagace v barové praxi | Theses on a related topic

363.
Rapouch, Matěj
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů komunikačního mixu ve společnosti Perito, s.r.o.

364.
Reichl, Veronika
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagační mix Lázní Darkov, a.s. | Theses on a related topic

365.
Richter, Ivan
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Efektivita různých forem reklamy pro makléřské společnosti nabízející retail investing na českém trhu | Theses on a related topic

366.
Rohlíková, Monika
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza cílových skupin vybraných českých rozhlasových stanic | Theses on a related topic

367.
Rosa, Martin
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Využití marketingových strategií k uvedení nového gastronomického zařízení na trh | Theses on a related topic

368.
Roubíčková, Dana
Faculty: AMBIS University
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Právní úprava reklamního trhu | Theses on a related topic

369.
Rousová, Veronika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na chování spotřebitele | Theses on a related topic

370.
Rubeš, Marek
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití moderních trendů marketingové komunikace ve vybrané společnosti

371.
Rudlová, Šárka
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Reklama na alkohol a její společenské důsledky | Theses on a related topic

372.
Rusilo, Martin
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Politický marketing včetně projektové studie | Theses on a related topic
Bachelor's thesis defence: Politický marketing včetně projektové studie | Theses on a related topic

373.
Ružeková, Romana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv nevhodné reklamy na spotřebitelské preference a důvěru v značku | Theses on a related topic

374.
Růžičková, Kateřina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Marketingová komunikace statutárního města Zlína | Theses on a related topic

375.
Rykov, Andrey
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Typy žen v reklamě a jejich funkce | Theses on a related topic
Bachelor's thesis defence: Typy žen v reklamě a jejich funkce
Bachelor's thesis defence: Principy a metody motivace pracovníků v organizacích

376.
Rýpar, Dominika
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Spotřebitelské nákupní chování na trhu smartwatch v Jihomoravském kraji | Theses on a related topic

377.
Řehák, Zdeněk
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Sportovní management)
Bachelor's thesis defence: Zapojení mediálně známé osobnosti do marketingové komunikace vybraného podniku | Theses on a related topic

378.
Řezáč, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic
Bachelor's thesis defence: Využití on-line reklamy ve vybraných komunikačních kampaních | Theses on a related topic

379.
Sabová, Radka
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Vliv reklamy na způsob života společnosti | Theses on a related topic

380.
Saliamov, Linar
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hotel and tourism management / Hotel and tourism management
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic

381.
Salvianyová, Lenka
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Zhodnotenie využívania reklamy ako nástroja komunikačnej politiky vo vybranom peňažnom ústave | Theses on a related topic

382.
Samková, Barbora
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nových metod marketingu v praxi

383.
Sankot, Jakub
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: IT Service Manager)
Bachelor's thesis defence: Multimédia ve službách marketingu | Theses on a related topic

384.
Sedláčková, Sabina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

385.
Seman, Jozef
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Spotrebiteľské úvery poskytované nebankovými inštitúciami | Theses on a related topic

386.
Senftová, Žaneta
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Problémy s reklamou pro děti | Theses on a related topic

387.
Shaklein, Egor
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza využívání vybraných nástrojů reklamy | Theses on a related topic

388.
Shevtsova, Yuliia
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Psychologie spotřebního chování | Theses on a related topic

389.
Scholtzová, Daniela
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Reklama - nástroj úspešného pôsobenia bankového subjektu na trhu | Theses on a related topic
Bachelor's thesis defence: Reklama - nástroj úspešného pôsobenia bankového subjektu na trhu

390.
Sirůčková, Anastasija
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Reklama a média a jejich vliv na člověka | Theses on a related topic

391.
Skalická, Andrea
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Rozdíly v marketingových strategiích mezi evropským nezávislým a americkým velkorozpočtovým filmem | Theses on a related topic

392.
Skalická, Radana
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Chování spotřebitele na vybraném trhu | Theses on a related topic
Master's thesis defence: Chování spotřebitele na vybraném trhu | Theses on a related topic

393.
Smetanová, Václava
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Marketingové aspekty podpory zdravého životního stylu a veganství | Theses on a related topic

394.
Snopková, Aneta
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Nekalé reklamní praktiky | Theses on a related topic

395.
Sobota, Matyáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Specifika marketingové komunikace pro vybraný segment | Theses on a related topic

396.
Sobotková, Kristýna
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití Guerilla marketingu v komunikačním mixu konkrétního podniku

397.
Sobotková, Markéta
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití vhodných marketingových nástrojů v podniku Morava Metal s.r.o.

398.
Sotonová, Tereza
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Reklama jako prostředek pro podporu prodeje piva v minipivovaru Třebonice | Theses on a related topic

399.
Součková, Magda
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Budování značky jako nástroje pro komunikaci se zákazníkem | Theses on a related topic

400.
Spurná, Aneta
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagace Zámku Fryštát v Karviné | Theses on a related topic