Theses on a related topic (having the same keywords):

marketingovy mix, rozsireny marketingovy mix, podpora prodeje, osobni prodej, sales promotion, events, marketing research., reklama, udalosti a zazitky, marketingovy vyzkum, extended marketing mix, primy marketing, marketing mix, promotion, propagacni mix, vztahy s verejnosti, direct marketing, personal selling, promotional mix, public relations

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Ziková, Markéta
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie firmy DIKADESIGN s.r.o.

552.
Žbodák, Filip
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Distribučné kanály vo vybranom hoteli | Theses on a related topic

553.
Žílová, Veronika
Faculty: AMBIS University
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza internetových stránek vybraného hotelu | Theses on a related topic
Bachelor's thesis defence: Analýza on-line marketingové komunikace hotelu Deminka Palace

554.
Žiško, Luboslav
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Vliv médií na propagaci příjezdového cestovního ruchu v Praze | Theses on a related topic

555.
Žitňanská, Dominika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingovej prezentácie firmy DOMOSS TECHNIKA, a. s. | Theses on a related topic

556.
Adamcová, Kateřina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketingová analýza společnosti Bohemia sekt s.r.o. | Theses on a related topic

557.
Adamcová, Tereza
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Srovnání internetových a tiskových zdrojů jako nositelů informací | Theses on a related topic

558.
Adámek, Martin
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Reklamy na doplňky stravy a jejich etičnost | Theses on a related topic

559.
Al Kirbiová, Sarah
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh marketingové strategie pro vybraný start-up | Theses on a related topic

560.
Andrlík, Adam
Faculty: AMBIS University
Year: 2023, studies under way
Programme/field: Hospitality, tourism, and marketing / a
Bachelor's thesis defence: Marketing sportovních klubů v Čechách | Theses on a related topic

561.
Arnicanová, Aneta
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Komparace právní úpravy trestného činu „Podpora a propagace terorismu“ v zahraničí | Theses on a related topic
Bachelor's thesis defence: Komparace právní úpravy trestného činu „Podpora a propagace terorismu“ v zahraničí | Theses on a related topic

562.
Artiukhova, Ekaterina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Kvalita nabídky služeb vybraných pražských restaurací se zaměřením na italskou kuchyni | Theses on a related topic

563.
Ashmankevich, Viyaleta
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Rozvoj služeb vybraného hotelového zařízení | Theses on a related topic

564.
Augustová, Michaela
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Společenská odpovědnost a uplatňování etických principů v činnosti obecního úřadu Valtrovice

565.
Aytekova, Ildana
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Žena v reklamě jako genderový problém | Theses on a related topic

566.
Baďurová, Markéta
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Podnikatelský projekt - Odbytové středisko Čerňava | Theses on a related topic

567.
Bachmanová, Andrea
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace nově vznikajícího e-shopu

568.
Bajerová, Monika
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza služeb ubytovacího úseku hotelu Holiday Inn Prague | Theses on a related topic

569.
Baláž, Stanislav
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Turistický balíček jako nástroj výjezdové turistiky

570.
Balcarová, Alena
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Problematika multikulturální klientely z pohledu profesionála studovaného oboru | Theses on a related topic

571.
Ballay, Verona
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Umístění reklamy v autorských dílech | Theses on a related topic

572.
Balušková, Zuzana
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Pivovarnictví a jeho vliv na ekonomiku vybraného regionu | Theses on a related topic

573.
Balvín, Lukáš
Faculty: AMBIS University
Year: 2011, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Marketing a Product Placement | Theses on a related topic
Master's thesis defence: Marketing a Product Placement | Theses on a related topic

574.
Batíková, Petra
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Lužické a Jizerské hory, Ještědský hřbet- významná rekreační oblast využitelná v létě i v zimě a její další možnosti využití a propagace | Theses on a related topic

575.
Baťková, Nina
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

576.
Batyrkhan, Aibek
Faculty: AMBIS University
Year: 2026, studies under way
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Aktuální trendy ve využití AI v marketingovém výzkumu. | Theses on a related topic
Bachelor's thesis defence: Aktuální trendy ve využití AI v marketingovém výzkumu. | Theses on a related topic

577.
Bäuchelová, Lucie
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Prosperity, Risk, Audit and Crisis Management
Master's thesis defence: Management výkonnosti útvaru logistiky a marketing | Theses on a related topic

578.
Bednárová, Jana
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Reklama a jej význam pre socializáciu človeka v spoločnosti | Theses on a related topic

579.
Bednář, Lukáš
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Komunikační strategie budování a řízení hodnoty vybrané značky | Theses on a related topic

580.
Bendová, Nikola
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Studie současných reklam na přípravky proti obezitě | Theses on a related topic

581.
Benedyktová, Zuzana
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketing měst a obcí v praxi. Kdo se ve městech a obcích zabývá jejich marketingem a co obsahuje jeho/jejich práce? | Theses on a related topic
Master's thesis defence: Marketing měst a obcí v praxi. Kdo se ve městech a obcích zabývá jejich marketingem a co obsahuje jeho/jejich práce?

582.
Beňová, Barbora
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Klamlivá reklama ako nekalosúťažné konanie | Theses on a related topic

583.
Beránková, Benedikta
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Zpracování plánu založení neziskové organizace | Theses on a related topic

584.
Beránková, Benedikta
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Rozvoj neziskové organizace v návaznosti na její poslání | Theses on a related topic

585.
Berkovcová, Kateřina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingová analýza Hotelu Rýzmburk | Theses on a related topic

586.
Bezemek, Martin
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace v globálním světě | Theses on a related topic

587.
Bezouška, Michal
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Funkce tiskového mluvčího ve vybraném společnosti | Theses on a related topic
Bachelor's thesis defence: Funkce tiskového mluvčího ve vybraném společnosti | Theses on a related topic

588.
Bezrová, Zuzana
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Použití nástrojů marketingového mixu v prostředí čtyřhvězdičkového hotelu | Theses on a related topic

589.
Bielko, Štefan
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Možnosti propagace stravovacích zařízení v místních podmínkách

590.
Bigasová, Veronika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingový průzkum spokojenosti zákazníků hotelu Wine Wellness Hotel Centro Hustopeče

591.
Bílek, Petr
Faculty: AMBIS University
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies

592.
Bilová, Martina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků supermarketu Billa ve Znojmě

593.
Blažek, Ondřej
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management)
Master's thesis defence: Aplikace marketingových nástrojů do projektu Nostalgic Museum | Theses on a related topic

594.
Boháč, Martin
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Základní pojmy marketingu, jeho úkoly, druhy marketingu | Theses on a related topic

595.
Böhm, Pavel
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Reklama a automobilový průmysl | Theses on a related topic

596.
Bolíková, Gabriela
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Tvorba systému hodnocení spokojenosti zákazníků vybraného podniku | Theses on a related topic

597.
Bolješik, Jakub
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingová komunikace vybraného podniku

598.
Bořilová, Eva
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití moderních nástrojů marketingové komunikace v cestovním ruchu

599.
Bošeľová, Renáta
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Marketingový mix v komerčnej banke SR - ČSOB | Theses on a related topic

600.
Boučková, Tereza
Faculty: AMBIS University
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Klamavá reklama a nekalá soutěž | Theses on a related topic