Theses on a related topic (having the same keywords):

marketingovy mix, influencing factors, spa tourism, frantiskovy lazne, comprehensive spa stay, tourism, nakupni proces, cestovni ruch, komplexni lecebny pobyt, marketing mix, buying process, lazensky cestovni ruch, franzensbad, ovlivnujici faktory, segmentace trhu, market segmentation

Keywords ordered alphabetically | Keywords ordered by occurrence rate

451.
Kršková, Tereza
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Specifika distribuční cesty produktů cestovního ruchu

452.
Krýchová, Alena
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Porovnání vybraných výrobců mobilních telefonů | Theses on a related topic

453.
Krylova, Ksenia
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Studie možností reklamy v cestovním ruchu | Theses on a related topic

454.
Křelinová, Eliška
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingové plánování | Theses on a related topic

455.
Křivánek, Petr
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace Vinařství Piálek - Jäger

456.
Křivánková, Ivana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Hodnocení spolupráce veřejného a soukromého sektoru v rámci rozvoje cestovního ruchu v CHKO České středohoří | Theses on a related topic

457.
Kubečka, Michal
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh a implementace marketingové strategie ve vybrané společnosti | Theses on a related topic

458.
Kubík, Tomáš
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Projekt cyklotrasy Plzeň - Brdy | Theses on a related topic
Bachelor's thesis defence: Projekt cyklotrasy Plzeň - Brdy

459.
Kubíková, Gabriela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Proměny chování hotelových hostů v důsledku pandemie covid-19 | Theses on a related topic

460.
Kubíková, Petra
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace firmy Znovín Znojmo

461.
Kubínová, Barbora
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Zhodnocení významu influencer marketingu pro vybrané městské destinace | Theses on a related topic

462.
Kubištová, Jana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Podnikatelský záměr venkovského hotelu | Theses on a related topic

463.
Kubkinova, Alena
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán na založení start-upu a jeho vyhodnocení | Theses on a related topic
Bachelor's thesis defence: Podnikatelský plán na založení start-upu a jeho vyhodnocení

464.
Kubová, Veronika
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů marketingového mixu v Domově pro seniory Šanov

465.
Kubus, Richard
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Sociální marketing v cestovním ruchu - analýza regionu | Theses on a related topic

466.
Kučera, Radek
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Výhody privátních značek pro výrobce, obchodníky a spotřebitele v České republice | Theses on a related topic

467.
Kučerová, Jana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Hlavní tendence rozvoje cestovního ruchu prostřednictvím agroturistiky | Theses on a related topic

468.
Kudelová, Miroslava maiden name: Žáková
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Komplexní marketingová strategie nově vznikající privátní kliniky | Theses on a related topic

469.
Kudrličková, Klára maiden name: Gregorová
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management (combination/specialization: Management lidských zdrojů (ve veřejné správě))
Bachelor's thesis defence: Filmový cestovní ruch v České republice, zaměřený na Karlovarský, Jihočeský a Středočeský kraj. | Theses on a related topic
Bachelor's thesis defence: Filmový cestovní ruch v České republice, zaměřený na Karlovarský, Jihočeský a Středočeský kraj. | Theses on a related topic

470.
Kuchařík, Miroslav
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketinková strategie firmy AGROKOP CZ, a.s.

471.
Kuchta, Lukáš maiden name: Kuchta
Faculty: AMBIS University
Year: 2024, studies terminated for failure to fulfill study requirements
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Tvorba produktu cestovního ruchu na podporu rozvoje regionu | Theses on a related topic
Bachelor's thesis defence: Tvorba produktu cestovního ruchu na podporu rozvoje regionu | Theses on a related topic

472.
Kulovaný, Ondřej
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Cestovní ruch na poloostrově Krym | Theses on a related topic

473.
Kuneš, Zdeněk
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingového mixu - případová studie | Theses on a related topic

474.
Kunitskaya, Darya
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza propagace sportovních závodů Silichy Masters Cup | Theses on a related topic

475.
Kunst, Petr
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Analýza marketingové komunikace společnosti MetLife

476.
Kupaeva, Albina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Vliv slevových portálů na rozvoj restauračního stravování | Theses on a related topic

477.
Kupčíková, Barbora
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam komunikačního mixu v současné éře podnikání | Theses on a related topic

478.
Kuramshina, Daria
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic

479.
Kurdenkova, Viktoriia
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Význam pojištění v cestovním ruchu | Theses on a related topic

480.
Kuřitka, Lukáš
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingových nástrojů ve společnosti Reproservis, s.r.o.

481.
Kuzmina, Iuliia
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Využití Google Analytics pro marketing firmy | Theses on a related topic

482.
Kuzniatsova, Marina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: MÍSTO LETECKÉ DOPRAVY V CESTOVNÍM RUCHU

483.
Kympl, Ladislav
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Tourism
Bachelor's thesis defence: Lisabon jako destinace cestovního ruchu | Theses on a related topic

484.
Kytka, Marek
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybrané cestovní agentury

485.
Lacigová, Martina
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Komunikační plán pro restauraci a sportcentrum K2 | Theses on a related topic

486.
Lacinová, Lucie
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Pozice lázeňského místa Luhačovice v lázeňství České republiky

487.
Ladická, Jana
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Tourism
Bachelor's thesis defence: Typologie návštěvníků v destinaci cestovního ruchu | Theses on a related topic

488.
Lajnová, Kateřina
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza marketingové komunikace České spořitelny, a.s. | Theses on a related topic

489.
Landrová, Lucie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Tourism
Bachelor's thesis defence: Analýza kulturního potenciálu Turistické oblasti Mělnicko-Kokořínsko | Theses on a related topic

490.
Lang, Vladimír
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Úloha Czechtourismu v propagaci vybraného regionu | Theses on a related topic

491.
Lapešová, Kristýna
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Optimalizace dopravní dostupnosti vybraných destinací cestovního ruchu

492.
Lazecká, Zdenka
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Fenomén Czech Tourism. (Klady, zápory, využitelnost pro domácí CR.)

493.
Lázničková, Veronika maiden name: Lázničková
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Domácí cestovní ruch v praxi cestovních kanceláří | Theses on a related topic

494.
Lebedeva Pochvalovská, Pavla
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketing v gastronomii se zaměřením na podporu prodeje | Theses on a related topic

495.
Lehocká, Tatiana
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Využitie reklamy vo finančných inštitúciách | Theses on a related topic

496.
Lešner, Martin
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Současné trendy cestovního ruchu v kontextu zvyšování návštěvnosti vybrané destinace cestovního ruchu | Theses on a related topic

497.
Levová, Lucie
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Analýza nabídky služeb ve vybraných střediscích cestovního ruchu se zaměřením na animaci. | Theses on a related topic

498.
Ligasová, Júlia
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Lojalita zákazníka a jeho hodnoteie spokojnosti v podniku služieb | Theses on a related topic

499.
Limanov, Ihor maiden name: Limanov
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Vliv sdílené ekonomiky na cestovní ruch v regionech | Theses on a related topic

500.
Lindová, Markéta
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Tourism
Bachelor's thesis defence: Retreat tourism jako nový trend v poptávce na trhu cestovního ruchu | Theses on a related topic