Theses on a related topic (having the same keywords):

generacia z, influencing factors, znacka, spotrebitel, ovplyvnujuce faktory, spotrebitelske spravanie, generation z, consumer behavior, hodnota znacky, brand, brand value, consumer

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Bílek, Jiří maiden name: Bílek
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Spotřebitelské chování vybraných účastníků cestovního ruchu v Praze | Theses on a related topic Display description

102.
Bilinová, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Smyslový marketing a jeho vnímání spotřebiteli v ČR | Theses on a related topic

103.
Blašková, Sabina maiden name: Skotáková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Spotřebitelské chování osob přilétajících z Číny do České republiky | Theses on a related topic

104.
Bojko, Tomáš
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele generace Y při pořízení životního pojištění v Jihomoravském kraji | Theses on a related topic

105.
Boučková, Tereza
Faculty: AMBIS University
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Klamavá reklama a nekalá soutěž | Theses on a related topic

106.
Bulinská, Kateřina
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotřebitele v České republice | Theses on a related topic

107.
Dařílek, Jan
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Úroveň finanční vzdělanosti v České republice | Theses on a related topic

108.
Davidíková, Silvia maiden name: Davidíková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování v cestovním ruchu při návštěvě ČR | Theses on a related topic

109.
Dolíhal, Sebastian
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Aplikace umělé inteligence v personalizaci marketingové komunikace a její vliv na chování spotřebitelů generace Z v online prostředí | Theses on a related topic

110.
Dudek, Jiří
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Změna positioningu vybraného Brandu | Theses on a related topic

111.
Dufková, Kristýna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Proces založení a uvedení nové značky na trh | Theses on a related topic

112.
Dušíková, Lucie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vizuální storytelling v marketingové komunikaci: Návrh efektivních strategií využití fotografie k posílení brandingu na sociálních sítích | Theses on a related topic

113.
Elenkova, Silvija
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Recenze jako faktor nákupního rozhodování | Theses on a related topic
Bachelor's thesis defence: Využití NFC karet v tvorbě pozitivní reputace a zvýšení počtu recenzí | Theses on a related topic

114.
Evan, Sára maiden name: Evanová
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Bariéry marketingové komunikace a jejich vliv na vnímání a chování spotřebitelů | Theses on a related topic

115.
Fabryová, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly ve vnímání reklamy pro vybraný segment produktů/služeb mezi generacemi X, Y a Z | Theses on a related topic

116.
Ferková, Katarína
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Dopad zmien v spotrebných daniach na spotrebiteľov | Theses on a related topic
Master's thesis defence: Dopad zmien v spotrebných daniach na spotrebiteľov | Theses on a related topic

117.
Fröhlich, Jiří
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Uplatnění nároku spotřebitele na právní ochranu | Theses on a related topic

118.
Gabriel, Jiří
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Chování spotřebitele při nákupu 3D reklamy v ČR | Theses on a related topic

119.
Hanáková, Barbora
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování vybrané národnosti v cestovním ruchu při návštěvě ČR | Theses on a related topic

120.
Hanousek, Michal
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Ochrana spotřebitele v ČR a EU | Theses on a related topic

121.
Herklocová, Taťána
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Spotřebitelské smlouvy | Theses on a related topic

122.
Hipčová, Eva maiden name: Kratochvílová
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vývoj spotřeby bio produktů v České republice z pohledu spotřebitele | Theses on a related topic

123.
Holecová, Mária
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly v řízení a motivaci zaměstnanců generace X, Y a Z ve firmě C&A | Theses on a related topic

124.
Holubec, Otakar
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Strategie pro změnu postojů zákazníků ke zvolené značce | Theses on a related topic

125.
Horáčková, Marie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management)
Master's thesis defence: Motivace pracovníků v organizaci | Theses on a related topic

126.
Hörnerová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Neuromarketing a jeho vliv na nákupní chování spotřebitelů | Theses on a related topic
Bachelor's thesis defence: Neuromarketing a jeho vliv na nákupní chování spotřebitelů | Theses on a related topic

127.
Chomová, Adéla
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv pandemie nemoci COVID-19 na míru inflace v ČR | Theses on a related topic

128.
Igriniová, Viera
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Property Evaluation
Bachelor's thesis defence: Chyby, vady a reklamácie pri stanovení všeobecnej hodnoty hnuteľného majetku | Theses on a related topic

129.
Jaklová, Diana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv technologického vývoje na informační gramotnost a spotřebitelské chování: Role umělé inteligence, rozšířené reality a personalizace ve formování kritického hodnocení a rozhodování spotřebitelů | Theses on a related topic

130.
Kejdanová, Tereza
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Záruka za jakost | Theses on a related topic
Bachelor's thesis defence: Záruka za jakost | Theses on a related topic

131.
Kičáková, Jana
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Property Evaluation
Bachelor's thesis defence: Oceňovanie ochrannej známky | Theses on a related topic

132.
Kindlová, Lucie
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Smlouva o úvěru | Theses on a related topic
Bachelor's thesis defence: Smlouva o úvěru | Theses on a related topic

133.
Kiowská, Zuzana
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Spotřebitelské smlouvy | Theses on a related topic

134.
Klimeš, Tomáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Hlavní faktory vlivu na ceny pohonných hmot v ČR (testování těsnosti vazby mezi vybranými faktory a cenami PHM) | Theses on a related topic

135.
Kocmanová, Barbora
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Analýza nákupního chování vybraného segmentu cestovního ruchu

136.
Köhler, Tomáš
Faculty: AMBIS University
Year: 2025, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv označení FairTrade na nákupní chování spotřebitelů | Theses on a related topic
Master's thesis defence: Vliv označení FairTrade na nákupní chování spotřebitelů | Theses on a related topic

137.
Kolajová, Nikol
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Mediální obraz genderových stereotypů | Theses on a related topic

138.
Kolář, Simon
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Současná marketingová strategie v segmentu fast fashion | Theses on a related topic

139.
Konvička, Roman
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Návrh konkurenční strategie pro designovou značku Marián Mohler | Theses on a related topic

140.
Kopal, Vilém
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing na sociálních sítích a jeho vliv na spotřebitelské chování generace Z | Theses on a related topic

141.
Kořínková, Alena
Faculty: AMBIS University
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)

142.
Kosachova, Anastasiya
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Vliv značky na konkurenceschopnost firmy v cestovním ruchu

143.
Kubrická, Kamila maiden name: Kubrická
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Odstoupení od smlouvy a nekalé praktiky obchodníků | Theses on a related topic

144.
Kuligina, Jekatěrina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv sociálních sítí na proměny slovní zásoby u mladých lidí | Theses on a related topic

145.
Kurialová, Sabina
Faculty: AMBIS University
Year: 2016, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotřebitele | Theses on a related topic

146.
Kurilina, Daria
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Význam mikro-influencerů ve vybraném odvětví | Theses on a related topic

147.
Lacheta, Petr
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Nekalé obchodní praktiky | Theses on a related topic

148.
Landovská, Michelle maiden name: Landovská
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Andragogy / Andragogy
Bachelor's thesis defence: Konflikty na pracovišti v kontextu generační diverzity | Theses on a related topic

149.
Látrová, Michaela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Sociální sítě a jejich vliv na spotřebitelské chování generace Z | Theses on a related topic

150.
Lipka, Roman
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Management and economy in public administration / Management and economy in public administration
Master's thesis defence: Nákupní chování obyvatel vybrané obce | Theses on a related topic