Theses on a related topic (having the same keywords):

generacia z, influencing factors, znacka, spotrebitel, ovplyvnujuce faktory, spotrebitelske spravanie, generation z, consumer behavior, hodnota znacky, brand, brand value, consumer

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Dudek, Jiří
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Změna positioningu vybraného Brandu | Theses on a related topic Display description

102.
Dufková, Kristýna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Proces založení a uvedení nové značky na trh | Theses on a related topic

103.
Dušíková, Lucie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vizuální storytelling v marketingové komunikaci: Návrh efektivních strategií využití fotografie k posílení brandingu na sociálních sítích | Theses on a related topic

104.
Elenkova, Silvija
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Recenze jako faktor nákupního rozhodování | Theses on a related topic
Bachelor's thesis defence: Využití NFC karet v tvorbě pozitivní reputace a zvýšení počtu recenzí | Theses on a related topic

105.
Evan, Sára maiden name: Evanová
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Bariéry marketingové komunikace a jejich vliv na vnímání a chování spotřebitelů | Theses on a related topic

106.
Fabryová, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly ve vnímání reklamy pro vybraný segment produktů/služeb mezi generacemi X, Y a Z | Theses on a related topic

107.
Ferková, Katarína
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Dopad zmien v spotrebných daniach na spotrebiteľov | Theses on a related topic
Master's thesis defence: Dopad zmien v spotrebných daniach na spotrebiteľov | Theses on a related topic

108.
Fröhlich, Jiří
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Uplatnění nároku spotřebitele na právní ochranu | Theses on a related topic

109.
Gabriel, Jiří
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Chování spotřebitele při nákupu 3D reklamy v ČR | Theses on a related topic

110.
Hanáková, Barbora
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování vybrané národnosti v cestovním ruchu při návštěvě ČR | Theses on a related topic

111.
Hanousek, Michal
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Ochrana spotřebitele v ČR a EU | Theses on a related topic

112.
Herklocová, Taťána
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Spotřebitelské smlouvy | Theses on a related topic

113.
Hipčová, Eva maiden name: Kratochvílová
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vývoj spotřeby bio produktů v České republice z pohledu spotřebitele | Theses on a related topic

114.
Holubec, Otakar
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Strategie pro změnu postojů zákazníků ke zvolené značce | Theses on a related topic

115.
Horáčková, Marie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management)
Master's thesis defence: Motivace pracovníků v organizaci | Theses on a related topic

116.
Hörnerová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Neuromarketing a jeho vliv na nákupní chování spotřebitelů | Theses on a related topic
Bachelor's thesis defence: Neuromarketing a jeho vliv na nákupní chování spotřebitelů | Theses on a related topic

117.
Chomová, Adéla
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv pandemie nemoci COVID-19 na míru inflace v ČR | Theses on a related topic

118.
Igriniová, Viera
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Property Evaluation
Bachelor's thesis defence: Chyby, vady a reklamácie pri stanovení všeobecnej hodnoty hnuteľného majetku | Theses on a related topic

119.
Kejdanová, Tereza
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Záruka za jakost | Theses on a related topic
Bachelor's thesis defence: Záruka za jakost | Theses on a related topic

120.
Kičáková, Jana
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Property Evaluation
Bachelor's thesis defence: Oceňovanie ochrannej známky | Theses on a related topic

121.
Kindlová, Lucie
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Smlouva o úvěru | Theses on a related topic
Bachelor's thesis defence: Smlouva o úvěru | Theses on a related topic

122.
Kiowská, Zuzana
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Spotřebitelské smlouvy | Theses on a related topic

123.
Kocmanová, Barbora
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Analýza nákupního chování vybraného segmentu cestovního ruchu

124.
Köhler, Tomáš
Faculty: AMBIS University
Year: 2025, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv označení FairTrade na nákupní chování spotřebitelů | Theses on a related topic
Master's thesis defence: Vliv označení FairTrade na nákupní chování spotřebitelů | Theses on a related topic

125.
Kolajová, Nikol
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Mediální obraz genderových stereotypů | Theses on a related topic

126.
Kolář, Simon
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Současná marketingová strategie v segmentu fast fashion | Theses on a related topic

127.
Konvička, Roman
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Návrh konkurenční strategie pro designovou značku Marián Mohler | Theses on a related topic

128.
Kopal, Vilém
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing na sociálních sítích a jeho vliv na spotřebitelské chování generace Z | Theses on a related topic

129.
Kořínková, Alena
Faculty: AMBIS University
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)

130.
Kosachova, Anastasiya
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Vliv značky na konkurenceschopnost firmy v cestovním ruchu

131.
Kubrická, Kamila maiden name: Kubrická
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Odstoupení od smlouvy a nekalé praktiky obchodníků | Theses on a related topic

132.
Kuligina, Jekatěrina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv sociálních sítí na proměny slovní zásoby u mladých lidí | Theses on a related topic

133.
Kurialová, Sabina
Faculty: AMBIS University
Year: 2016, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotřebitele | Theses on a related topic

134.
Lacheta, Petr
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Nekalé obchodní praktiky | Theses on a related topic

135.
Landovská, Michelle maiden name: Landovská
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Andragogy / Andragogy
Bachelor's thesis defence: Konflikty na pracovišti v kontextu generační diverzity | Theses on a related topic

136.
Látrová, Michaela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Sociální sítě a jejich vliv na spotřebitelské chování generace Z | Theses on a related topic

137.
Lipka, Roman
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Management and economy in public administration / Management and economy in public administration
Master's thesis defence: Nákupní chování obyvatel vybrané obce | Theses on a related topic

138.
Majdanová, Terézia
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Nepoctivé obchodní praktiky | Theses on a related topic

139.
Majerčík, Jaroslav
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Vplyv krízy na nákupné správanie sa spotrebiteľa v podmienkach Slovenskej republiky | Theses on a related topic
Bachelor's thesis defence: Vplyv krízy na nákupné správanie sa spotrebiteľa v podmienkach Slovenskej republiky | Theses on a related topic

140.
Marták, Petr maiden name: Marták
Faculty: AMBIS University
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management

141.
Mičianová, Eva
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Ochrana vkladov a spotrebiteľa v SR a vo vybranej krajine EÚ | Theses on a related topic

142.
Mičke, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Communication studies / Communication studies
Bachelor's thesis defence: Vliv nových médií na psychologický well-being u generace Z | Theses on a related topic

143.
Mikeš, Jiří
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Právní prostředky ochrany proti nekalé soutěži | Theses on a related topic

144.
Miková, Michaela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Prístup generácie Z ku konfliktom na pracovisku | Theses on a related topic

145.
Minarčíková, Petronela
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Vliv značky na konkurenceschopnost penziónu a restaurace TATRA INN v cestovním ruchu

146.
Novotná, Hana
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování českého spotřebitele při výběru běžných a spořících účtů na českém bankovním trhu | Theses on a related topic

147.
Ondráček, Milan
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Stresory v činnosti vojenského leteckého personálu | Theses on a related topic

148.
Pancáková, Katarína
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Konanie na Rozhodcovskom súde SR verzus konanie na všeobecnom súde SR | Theses on a related topic

149.
Pilař, Josef
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Řešení sporů v rozhodčím řízení | Theses on a related topic

150.
Plavcová, Jaroslava
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Vliv legislativních změn na hypoteční bankovnictví v ČR | Theses on a related topic