Theses on a related topic (having the same keywords):

generacia z, influencing factors, znacka, spotrebitel, ovplyvnujuce faktory, spotrebitelske spravanie, generation z, consumer behavior, hodnota znacky, brand, brand value, consumer

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Klimešová, Soňa
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Instrumenty volného platebního styku | Theses on a related topic Display description

52.
Kolář, Adam
Faculty: AMBIS University
Year: 2024, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele při nákupu invalidního vozíku | Theses on a related topic

53.
Končiarová, Denisa
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotrebiteľa v občianskom práve | Theses on a related topic

54.
Konrádová, Karolína
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Motivace zákazníka k nákupu | Theses on a related topic

55.
Korec, Petr
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv online marketingové komunikace na hodnotu vybrané značky | Theses on a related topic

56.
Kozák, Milan
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Právna regulácia spotrebiteľského úveru | Theses on a related topic

57.
Krausová, Petra maiden name: Wachtlová
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Vývoj a perspektivy akceptace platebních karet v České republice | Theses on a related topic

58.
Krejčová, Sabina
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Ochrana spotřebitele ve finanční oblasti dle zákona o ochraně spotřebitele | Theses on a related topic

59.
Langhans, Bohumil
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Spotřební chování generace Y a Z na trhu služeb | Theses on a related topic

60.
Lavičková, Soňa
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Dopad krize COVID-19 na chování spotřebitele na trhu s potravinami | Theses on a related topic
Bachelor's thesis defence: Dopad krize COVID-19 na chování spotřebitele na trhu s potravinami | Theses on a related topic

61.
Maruškinová, Monika
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Spotrebiteľské zmluvy a nekalé obchodné praktiky | Theses on a related topic

62.
Mařánková, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Affiliate marketing a jeho uplatnění ve specifických podmínkách České republiky | Theses on a related topic

63.
Mészáros, Tamás
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Senioři a jejich nákupní správaní

64.
Mlynáriková, Aneta
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Role videomarketingu v budování značky: Srovnání YouTube a TikTok | Theses on a related topic

65.
Netušilová, Kristýna
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Branding společnosti Kofola | Theses on a related topic

66.
Ondrušková, Tereza
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Komplexní marketingová strategie nového produktu | Theses on a related topic

67.
Pavel, Peter
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Brand ako cenné nehmotné aktívum organizácie | Theses on a related topic

68.
Polakovičová, Klára
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv virálního marketingu na sociálních sítích na loajalitu značky u generace Z | Theses on a related topic

69.
Rousová, Veronika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na chování spotřebitele | Theses on a related topic

70.
Ružeková, Romana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv nevhodné reklamy na spotřebitelské preference a důvěru v značku | Theses on a related topic

71.
Rýpar, Dominika
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Spotřebitelské nákupní chování na trhu smartwatch v Jihomoravském kraji | Theses on a related topic

72.
Skoumalová, Veronika
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Komplexní marketingová strategie vybrané firmy nebo značky pro trh České republiky | Theses on a related topic

73.
Srbová, Monika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Optimalizace marketingové komunikace společnosti Dorohlíku | Theses on a related topic

74.
Szabo, David
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Kupní smlouva mezi podnikatelem a spotřebitelem | Theses on a related topic

75.
Šebestová, Eliška
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Návrh online-marketingové komunikace pro značku Brainmarket | Theses on a related topic

76.
Šedová, Kateřina
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Maloobchodní chování obyvatel města Mladá Boleslav | Theses on a related topic

77.
Šerifi, Jana maiden name: Šlaisová
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Trestní právo a drogy | Theses on a related topic
Bachelor's thesis defence: Odstoupení od smlouvy a nekalé praktiky obchodníků | Theses on a related topic

78.
Šmiheľ, Marián
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Vliv značky na konkurenceschopnost firmy v cestovním ruchu

79.
Štofiková, Hedviga
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Spotrebiteľské úvery poskytované bankami | Theses on a related topic

80.
Štochl, Daniel
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový výzkum Brandu AMBIS vysoká škola a postojů studentů | Theses on a related topic

81.
Štrauchová, Jennifer maiden name: Majchráková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv brand marketingu na rozhodování spotřebitele | Theses on a related topic

82.
Valentíny, Ivan
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Ochrana klientov finančných inštitúcií v SR | Theses on a related topic

83.
Zaparovana, Anastasiia
Faculty: AMBIS University
Year: 2023, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Startup a podnikání)
Bachelor's thesis defence: Metody měření postojů zákazníků k vybranému produktu zeleného marketingu | Theses on a related topic

84.
Zimová, Lenka
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotřebitele | Theses on a related topic

85.
Žeravý, Michal
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Vývoj ochrany spotřebitele v České republice v letech 2004 - 2011 | Theses on a related topic

86.
Bajtayová, Adriana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozhodovanie zákazníkov generácie Y a Z vo vybranom segmente | Theses on a related topic

87.
Balogová, Michaela
Faculty: AMBIS University
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Prodlení dlužníka a jeho následky | Theses on a related topic
Bachelor's thesis defence: Nepoctivé obchodní praktiky | Theses on a related topic

88.
Balvín, Lukáš
Faculty: AMBIS University
Year: 2011, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Marketing a Product Placement | Theses on a related topic
Master's thesis defence: Marketing a Product Placement | Theses on a related topic

89.
Becková, Irena
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Řízení pohledávek ve vybraném podniku a návrhy na zlepšení | Theses on a related topic

90.
Berežná, Pavla
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Spotřebitelské úvěry | Theses on a related topic

91.
Bezemek, Martin
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace v globálním světě | Theses on a related topic

92.
Bílek, Jiří maiden name: Bílek
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Spotřebitelské chování vybraných účastníků cestovního ruchu v Praze | Theses on a related topic

93.
Bilinová, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Smyslový marketing a jeho vnímání spotřebiteli v ČR | Theses on a related topic

94.
Blašková, Sabina maiden name: Skotáková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Spotřebitelské chování osob přilétajících z Číny do České republiky | Theses on a related topic

95.
Bojko, Tomáš
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele generace Y při pořízení životního pojištění v Jihomoravském kraji | Theses on a related topic

96.
Boučková, Tereza
Faculty: AMBIS University
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Klamavá reklama a nekalá soutěž | Theses on a related topic

97.
Bulinská, Kateřina
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotřebitele v České republice | Theses on a related topic

98.
Dařílek, Jan
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Úroveň finanční vzdělanosti v České republice | Theses on a related topic

99.
Davidíková, Silvia maiden name: Davidíková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování v cestovním ruchu při návštěvě ČR | Theses on a related topic

100.
Dolíhal, Sebastian
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Aplikace umělé inteligence v personalizaci marketingové komunikace a její vliv na chování spotřebitelů generace Z v online prostředí | Theses on a related topic