Theses on a related topic (having the same keywords):

marketingovy pruzkum, vliv reklamy, marketingova strategie, vekove skupiny, cileni product placement, marketing survey, spotrebitelske chovani, age groups, product placement, nakupni chovani, purchasing behaviour, advertising influence

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Doležalová, Tereza
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Komplexní marketingová strategie nového podniku | Theses on a related topic Display description

52.
Doležalová, Veronika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingu školy vaření Ola Kala | Theses on a related topic

53.
Doubrava, Jiří
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Podnikova kultura-předpoklad úspěšné marketingové strategie | Theses on a related topic

54.
Drozenová, Alžběta
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketingový a obchodní plán pro budování značky a distribuční sítě Simply Matcha | Theses on a related topic

55.
Dušíková, Lucie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vizuální storytelling v marketingové komunikaci: Návrh efektivních strategií využití fotografie k posílení brandingu na sociálních sítích | Theses on a related topic

56.
Ektov, Maksim
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Zážitkový marketing jako konkurenční výhoda | Theses on a related topic

57.
Evan, Sára maiden name: Evanová
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Bariéry marketingové komunikace a jejich vliv na vnímání a chování spotřebitelů | Theses on a related topic

58.
Evdokimova, Iana
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Hospitality, tourism, and marketing / Hospitality
Bachelor's thesis defence: Komunikace jako klíčová aktivita a nástroj rozvoje vztahů se zákazníky | Theses on a related topic

59.
Fabryová, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly ve vnímání reklamy pro vybraný segment produktů/služeb mezi generacemi X, Y a Z | Theses on a related topic

60.
Fajer, Jiří
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Security and Safety Management in Regions / Security and Safety Management in Regions
Bachelor's thesis defence: Marketingová strategie vybrané organizace | Theses on a related topic

61.
Farberova, Katarina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Genderové stereotypy v současné reklamě a nákupním chování spotřebitelů | Theses on a related topic

62.
Fila, Adam
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

63.
Fílová, Regína maiden name: Kožnarová
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Management a rozvoj lidských zdrojů)
Master's thesis defence: Chování spotřebitele na trhu realit a marketingová doporučení firmám v odvětví | Theses on a related topic
Master's thesis defence: Chování spotřebitele na trhu realit a marketingová doporučení firmám v odvětví | Theses on a related topic

64.
Flügel, Marcel
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Dopady inflace na chování spotřebitele v oblasti bydlení ve vybraném regionu | Theses on a related topic
Bachelor's thesis defence: Chování spotřebitelů z generace Z v oblasti bydlení ve vybrané městské části | Theses on a related topic

65.
Frančíková, Adriana
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingová strategie České televize | Theses on a related topic

66.
Giptner, Jiří
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Rebranding společnosti SCAUT, s.r.o. | Theses on a related topic

67.
Graclík, Vojtěch
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Analýza marketingové strategie konkrétního podniku | Theses on a related topic

68.
Gutsalyuk, Polina
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Spotřebitelské chování hotelového hosta | Theses on a related topic

69.
Hajnová, Barbora
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingové strategie zaměřené na zdraví a bezpečnost: Vliv emocí v reklamách na spotřebitelské chování s přihlédnutím k behaviorálnímu imunitnímu systému | Theses on a related topic

70.
Hanáková, Barbora
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování vybrané národnosti v cestovním ruchu při návštěvě ČR | Theses on a related topic

71.
Havlík, Daniel
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie rozvoje asistenčních služeb pro cyklisty na Znojemsku

72.
Havlíková, Dana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Vliv pandemie COVID-19 na nákupní chování zákazníků vybrané firmy | Theses on a related topic

73.
Hercík, Patrik
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Marketingová analýza kmenové obchodní sítě pojišťovny Allianz v Praze | Theses on a related topic

74.
Hlushchenko, Maryna
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Zdokonalování mechanismu rozpracování strategie podniku | Theses on a related topic

75.
Hoppová, Anežka
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingový mix obce Vrbovec | Theses on a related topic

76.
Horná, Kateřina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Product placement v českých filmech - významný zdroj jejich financování | Theses on a related topic

77.
Horváthová, Kamila
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Ubytovací služby v hotelu Novotel v Praze a standardy tohoto hotelového řetězce | Theses on a related topic

78.
Hořejší, Anna Marie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Udržitelná gastronomie | Theses on a related topic

79.
Hotárková, Debora
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Návrh marketingové strategie City Hotel Brno | Theses on a related topic

80.
Hrnko, Jiří
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Možnosti zvyšování konkurenceschopnosti vybraného podniku v Karlovarském kraji | Theses on a related topic

81.
Hrušková, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační strategie ke zvýšení loajality zákazníků na trhu podniků a institucí | Theses on a related topic

82.
Hrůza, Lubomír
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení spokojenosti návštěvníků - Kino Svět

83.
Hřibová, Jana maiden name: Smetanová
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Změny spotřebního chování a zadluženosti domácností v době koronavirové krize | Theses on a related topic

84.
Humpolíková, Anežka
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Návrh marketingové strategie regionu Křivoklátsko. | Theses on a related topic

85.
Husáková, Jesika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Strategická analýza a návrh rozvoje agentury JESS production | Theses on a related topic

86.
Chalánek, Martin
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hudební festival Znojmo - průzkum návštěvníků

87.
Chalupová, Jaroslava
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace ve středním podniku NATE - nápojová technika, a.s.

88.
Chlumská, Michaela
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Zhodnocení plnění marketingové strategie CzechTourism | Theses on a related topic

89.
Chromečková, Andrea
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie KS Omega – Musilka

90.
Chromý, Karel
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků ve vybraném podniku

91.
Chudá, Barbara
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Zařazení míchaných nápojů do nabídky hotelu Prosper | Theses on a related topic

92.
Ištoková, Pavlína
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová strategie firmy v oblasti osobních služeb | Theses on a related topic

93.
Jaklová, Diana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv technologického vývoje na informační gramotnost a spotřebitelské chování: Role umělé inteligence, rozšířené reality a personalizace ve formování kritického hodnocení a rozhodování spotřebitelů | Theses on a related topic

94.
Janíčková, Veronika
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh komunikační a marketingové kampaně pro komerční organizaci | Theses on a related topic

95.
Janošková, Pavla
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování vybrané národnosti v cestovním ruchu při návštěvě ČR | Theses on a related topic

96.
Jarošová, Eliška
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Specifika podnikání při dovozu zboží ze zahraničí z pohledu marketingu | Theses on a related topic

97.
Jarušek, Petr
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Komplexní marketingová strategie nového produktu | Theses on a related topic

98.
Jeleňák, Šimon
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Možnosti marketingové podpory Hotelstars Union v České republice | Theses on a related topic

99.
Jermanová, Nikol
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Audit marketingové strategie ve vybrané firmě | Theses on a related topic

100.
Jeřábková, Anna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Zhodnocení úspěšnosti stávající marketingové strategie ve firmě | Theses on a related topic