Theses on a related topic (having the same keywords):

marketingova komunikace, spotrebitel, personalizovana reklama, relevance, duvera, marketing communication, digital marketing, personalized advertising, loyalty, trust, personalizace, cileni, digitalni marketing, zakaznicke chovani, loajalita, personalisation, consumer, targeting, consumer behavior

Keywords ordered alphabetically | Keywords ordered by occurrence rate

401.
Zaitseva, Karina
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Evaluace marketingové strategie vybrané organizace | Theses on a related topic Display description

402.
Zajdáková, Lucie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Destination Management in the Tourism Industry
Master's thesis defence: Marketingová komunikace společnosti České dráhy, a. s. | Theses on a related topic

403.
Zaparovana, Anastasiia
Faculty: AMBIS University
Year: 2023, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Startup a podnikání)
Bachelor's thesis defence: Metody měření postojů zákazníků k vybranému produktu zeleného marketingu | Theses on a related topic

404.
Zaynutdinova, Sofiya
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketingová komunikace podniku v rámci krizové situace s důrazem na Covid 19 | Theses on a related topic

405.
Zejda, Ondřej
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingové komunikace v Penzionu U Zejdů | Theses on a related topic

406.
Zelenayová, Denisa
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Zmeny v chovaní spotrebiteľa za posledných 10 rokov | Theses on a related topic

407.
Zemanová, Natalie
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Sociální média jako nástroj marketingové komunikace vybraného podniku | Theses on a related topic

408.
Zikmundová, Barbora
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Textová a obrazová stránka reklamy | Theses on a related topic

409.
Zimová, Lenka
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotřebitele | Theses on a related topic

410.
Zoubek, Antonín
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Marketingová komunikační kampaň firmy CMKarting | Theses on a related topic

411.
Zoufalíková, Jana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Online marketing podniku v oblasti služeb | Theses on a related topic

412.
Žďárecká, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Rodinné podnikání na příkladu podniku Veranda market restaurant | Theses on a related topic

413.
Žeravý, Michal
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Vývoj ochrany spotřebitele v České republice v letech 2004 - 2011 | Theses on a related topic

414.
Žitňáková, Claudia
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Ovlivňování chování spotřebitele v hotelovém a gastronomickém průmyslu | Theses on a related topic
Bachelor's thesis defence: Ovlivňování chování spotřebitele v hotelovém a gastronomickém průmyslu

415.
Žižlavská, Jaroslava
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití Dalešické přehrady v cestovním ruchu

416.
Ananyan, Aren
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Digitální marketing v hotelnictví a gastronomii a strategie na sociálních sítích | Theses on a related topic

417.
Anderová, Miroslava
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Sociálne siete a ich využitie v českom hotelierstve | Theses on a related topic

418.
Argirova, Venera maiden name: Zaljaleeva
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová segmentace | Theses on a related topic

419.
Bachmanová, Andrea
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace nově vznikajícího e-shopu

420.
Bajer, Martin
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Information Technologies and Management
Master's thesis defence: Věrnostní systémy v bankovním sektoru | Theses on a related topic

421.
Bajtayová, Adriana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozhodovanie zákazníkov generácie Y a Z vo vybranom segmente | Theses on a related topic

422.
Bakiyeva, Adilyam
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Využití mobilního marketingu v gastronomických službách | Theses on a related topic

423.
Baliharová, Eliška
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv grafického designu na spotřebitelské chování zákazníků společnosti Starbucks | Theses on a related topic

424.
Balogová, Michaela
Faculty: AMBIS University
Year: 2017, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Prodlení dlužníka a jeho následky | Theses on a related topic
Bachelor's thesis defence: Nepoctivé obchodní praktiky | Theses on a related topic

425.
Baloun, Tomáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Hospitality Management, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Využití dronů v marketingu | Theses on a related topic

426.
Balvín, Lukáš
Faculty: AMBIS University
Year: 2011, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Marketing a Product Placement | Theses on a related topic
Master's thesis defence: Marketing a Product Placement | Theses on a related topic

427.
Baranová, Laura
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing jako strategický nástroj pro luxusní značky | Theses on a related topic

428.
Baťková, Nina
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

429.
Becková, Irena
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Řízení pohledávek ve vybraném podniku a návrhy na zlepšení | Theses on a related topic

430.
Běhůnková, Lucie maiden name: Sušanská
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Analýza marketingové komunikace v GE Money Bank, a.s. | Theses on a related topic

431.
Beispekov, Ayan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Úloha natívnej reklamy a influencer marketingu v stratégiách rozvoja značky | Theses on a related topic

432.
Bejvl, Tomáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Spokojenost zaměstnanců ve vybraném podniku. | Theses on a related topic

433.
Bělková, Nikola
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Sociální sítě v marketingové komunikaci firmy | Theses on a related topic

434.
Belúchová, Gabriela
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Využití sociální sítě Facebook v českém hotelnictví | Theses on a related topic

435.
Berežná, Pavla
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Spotřebitelské úvěry | Theses on a related topic

436.
Bezrová, Zuzana
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Použití nástrojů marketingového mixu v prostředí čtyřhvězdičkového hotelu | Theses on a related topic

437.
Bílek, Jiří maiden name: Bílek
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Spotřebitelské chování vybraných účastníků cestovního ruchu v Praze | Theses on a related topic

438.
Bilinová, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Smyslový marketing a jeho vnímání spotřebiteli v ČR | Theses on a related topic

439.
Blaha, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Specifika marketingového mixu dle zákazníckých segmentů pro firmu Nestlé. | Theses on a related topic

440.
Blahová, Alžběta
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Analýza marketingové komunikace firmy Radeton s.r.o. | Theses on a related topic

441.
Bláhová Tejkalová, Mariana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Komparativní analýza komodit - whisky, whiskey a bourbon, marketingové strategie výhradních dovozců | Theses on a related topic

442.
Blašková, Sabina maiden name: Skotáková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Spotřebitelské chování osob přilétajících z Číny do České republiky | Theses on a related topic

443.
Bojko, Tomáš
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele generace Y při pořízení životního pojištění v Jihomoravském kraji | Theses on a related topic

444.
Bolješik, Jakub
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingová komunikace vybraného podniku

445.
Borošová, Veronika
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Spotřebitelské chování na trhu vybraných potravin

446.
Boučková, Tereza
Faculty: AMBIS University
Year: 2018, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Klamavá reklama a nekalá soutěž | Theses on a related topic

447.
Brotánková, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Management and economy in public administration / Management and economy in public administration
Master's thesis defence: Marketingová komunikace města Kadaň | Theses on a related topic

448.
Brožková, Jana
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace ve společnosti Autodoprava Tunka

449.
Brucknerová, Andrea
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Medical and Social Services Management
Bachelor's thesis defence: Návrh komunikačního plánu vybrané neziskové organizace | Theses on a related topic

450.
Bukvicová, Adéla
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Multikanálová komunikace podniků na sociálních sítích: Srovnávací studie Facebooku a Instagramu. | Theses on a related topic