Theses on a related topic (having the same keywords):

relevance, loyalty, cileni, targeting, personalizovana reklama, duvera, trust, digitalni marketing, zakaznicke chovani, marketingova komunikace, spotrebitel, personalized advertising, personalizace, loajalita, personalisation, consumer behavior, marketing communication, digital marketing, consumer

Keywords ordered alphabetically | Keywords ordered by occurrence rate

301.
Kováříková, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh marketingové strategie pro společnost Aeroškola | Theses on a related topic Display description

302.
Krajči, Matúš
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití neuronových sítí a umělé inteligence v marketingu | Theses on a related topic

303.
Králová, Michaela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití Facebooku v marketingové komunikaci vybraných firem | Theses on a related topic
Bachelor's thesis defence: Využití Facebooku v marketingové komunikaci vybraných firem | Theses on a related topic

304.
Kratochvílová, Kristýna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Analýzy míry využití sítí sociálních sítí a internetové gastronomie v cukrárně Cupcakekárna

305.
Krbec, Miroslav
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Information Technologies and Management
Bachelor's thesis defence: Vybrané otázky informační bezpečnosti v internetovém bankovnictví | Theses on a related topic

306.
Křivdová, Veronika
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Moderní marketingové přístupy v interní komunikaci vybrané společnosti | Theses on a related topic

307.
Kříž, Lukáš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Ekonomický pilíř CSR v kontextu marketingové komunikace vybraného podniku | Theses on a related topic

308.
Kubal, Miloš
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Současné nástroje marketingové komunikace a jejich význam | Theses on a related topic

309.
Kubart, Daniel
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Online marketing zvolené společnosti | Theses on a related topic

310.
Kubrická, Kamila maiden name: Kubrická
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Odstoupení od smlouvy a nekalé praktiky obchodníků | Theses on a related topic

311.
Kučera, David
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Role influencer marketingu v současné marketingové komunikaci | Theses on a related topic

312.
Kulštejnová, Natálie
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Nové trendy v marketingové komunikaci (teoreticko - empirická práce, případová studie) | Theses on a related topic

313.
Kurialová, Sabina
Faculty: AMBIS University
Year: 2016, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Ochrana spotřebitele | Theses on a related topic

314.
Kurilina, Daria
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Význam mikro-influencerů ve vybraném odvětví | Theses on a related topic

315.
Lacheta, Petr
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Nekalé obchodní praktiky | Theses on a related topic

316.
Langhans, Bohumil
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Spotřební chování generace Y a Z na trhu služeb | Theses on a related topic

317.
Latková, Zuzana maiden name: Latková
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Vplyv vybraných marketingových prvkov banky na rozhodovanie klienta | Theses on a related topic

318.
Lávička, Adam
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Specifika chování zákazníků ve vybraném segmentu | Theses on a related topic

319.
Lehocká, Tatiana
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Využitie reklamy vo finančných inštitúciách | Theses on a related topic

320.
Lipka, Roman
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Management and economy in public administration / Management and economy in public administration
Master's thesis defence: Nákupní chování obyvatel vybrané obce | Theses on a related topic

321.
Luterančík, Martin
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Interný marketing vo vybranej finančnej inštitúcii | Theses on a related topic

322.
Majdanová, Terézia
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Nepoctivé obchodní praktiky | Theses on a related topic

323.
Majerčík, Jaroslav
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Vplyv krízy na nákupné správanie sa spotrebiteľa v podmienkach Slovenskej republiky | Theses on a related topic
Bachelor's thesis defence: Vplyv krízy na nákupné správanie sa spotrebiteľa v podmienkach Slovenskej republiky | Theses on a related topic

324.
Malá, Lenka maiden name: Behenská
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management (combination/specialization: Management lidských zdrojů (ve veřejné správě))
Bachelor's thesis defence: Archeoparky jako atraktivita cestovního ruchu | Theses on a related topic

325.
Marková, Barbora
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Uplatnění zeleného marketingu ve specifických podmínkách České republiky | Theses on a related topic

326.
Markup, Jan
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management
Master's thesis defence: Riziková analýza vybraných strategických komodit v rámci celního řízení v České republice | Theses on a related topic

327.
Marták, Petr maiden name: Marták
Faculty: AMBIS University
Year: 2007, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management

328.
Masár, Adam
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Chatbot jako nástroj zákaznického servisu | Theses on a related topic

329.
Melichová, Michaela
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Využitie marketingovej komunikácie pri prezentácií mesta | Theses on a related topic

330.
Melnykovyčová, Naděžda
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv války na Ukrajině na marketingovou komunikaci lokálních podniků | Theses on a related topic

331.
Mičianová, Eva
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Ochrana vkladov a spotrebiteľa v SR a vo vybranej krajine EÚ | Theses on a related topic

332.
Mikéciová, Nikola
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingová komunikace ubytovacího zařízení se zaměřením na kongresový cestovní ruch

333.
Mikeš, Jiří
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Právní prostředky ochrany proti nekalé soutěži | Theses on a related topic

334.
Morávková, Michelle
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vo vybranom vinárstve

335.
Mrázková, Isabela
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam zaměstnaneckých benefitů pro loajalitu a spokojenost pracovníků různých generací (X, Y, Z) | Theses on a related topic

336.
Nachtigalová, Jana maiden name: Nováková
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Medical and Social Services Management
Bachelor's thesis defence: Konkurenční analýza vybrané firmy poskytující zdravotní a sociální služby | Theses on a related topic

337.
Nápravníková, Kamila
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Zhodnocení marketingové komunikace společnosti IKEA Česká republika s.r.o. | Theses on a related topic

338.
Němec, Jaroslav
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Marketingová komunikace bank v ČR | Theses on a related topic

339.
Netušilová, Kristýna
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Branding společnosti Kofola | Theses on a related topic

340.
Niklová, Simona
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Arts a event management)
Bachelor's thesis defence: Návrh efektivnější marketingové komunikace vybrané kulturní instituce | Theses on a related topic

341.
Nosáľová, Monika
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketing služieb vo vybranom podniku v podmienkach Slovenskej republiky | Theses on a related topic

342.
Novotná, Hana
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování českého spotřebitele při výběru běžných a spořících účtů na českém bankovním trhu | Theses on a related topic

343.
Novotná, Lucie
Faculty: AMBIS University
Year: 2010, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Firemní komunikace | Theses on a related topic

344.
Novotný, Marek
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Role nových (sociálních) médií v marketingové komunikaci | Theses on a related topic
Bachelor's thesis defence: Role nových (sociálních) médií v marketingové komunikaci | Theses on a related topic

345.
Obročníková, Lenka
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Marketingová komunikácia a interakcia v prostredí sociálnych sietí | Theses on a related topic

346.
Obročníková, Lenka
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Nové trendy v marketingové komunikaci a jejich využití ve finančních institucích | Theses on a related topic

347.
Oravcová, Alexandra
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Electronic Trading
Bachelor's thesis defence: Možnosti a zásady firemní vnější komunikace | Theses on a related topic

348.
Pancáková, Katarína
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Konanie na Rozhodcovskom súde SR verzus konanie na všeobecnom súde SR | Theses on a related topic

349.
Panenková, Anna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh komunikační kampaně pro vybranou politickou stranu | Theses on a related topic

350.
Panenková, Anna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Generační diverzita a její odraz v marketingové komunikaci | Theses on a related topic