Theses on a related topic (having the same keywords):

relevance, loyalty, cileni, targeting, personalizovana reklama, duvera, trust, digitalni marketing, zakaznicke chovani, marketingova komunikace, spotrebitel, personalized advertising, personalizace, loajalita, personalisation, consumer behavior, marketing communication, digital marketing, consumer

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Füzy, Libor
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Public relation vybranej finančnej inštitúcie | Theses on a related topic Display description

252.
Gabauer Bartková, Daniela maiden name: Kováčová
Faculty: Banking Institute/College of Banking SK
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza marketingovej komunikácie vo vybranej banke | Theses on a related topic

253.
Gabriel, Jiří
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Chování spotřebitele při nákupu 3D reklamy v ČR | Theses on a related topic

254.
Gajdošová, Zuzana
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Vplyv marketingových aktivít banky na nákupné rozhodovanie klienta | Theses on a related topic

255.
Galko, Dominik
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Trendy v marketingovej komunikácii | Theses on a related topic

256.
Gašparová, Simona
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingová komunikace v hotelnictví a gastronomii

257.
Gazda, Ondřej
Faculty: AMBIS University
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Insurance Industry)

258.
Gula, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vplyv streamingových služieb na mediálnu krajinu v Česku | Theses on a related topic

259.
Hadžiosmanovič, Jiří
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků ve vybraném výrobním podniku | Theses on a related topic

260.
Hájek, Matěj
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Marketingová komunikace vybraného podniku | Theses on a related topic

261.
Hanáková, Barbora
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Management a rozvoj lidských zdrojů)
Master's thesis defence: Spotřebitelské chování vybrané národnosti v cestovním ruchu při návštěvě ČR | Theses on a related topic

262.
Hanousek, Michal
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Ochrana spotřebitele v ČR a EU | Theses on a related topic

263.
Herichová, Žofia
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketingová komunikácia finančných inštitúcií v podmienkach Slovenskej republiky | Theses on a related topic

264.
Herklocová, Taťána
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Spotřebitelské smlouvy | Theses on a related topic

265.
Hermann, Adam
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv a působení věrnostních programů na zákazníky. | Theses on a related topic

266.
Hipčová, Eva maiden name: Kratochvílová
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vývoj spotřeby bio produktů v České republice z pohledu spotřebitele | Theses on a related topic

267.
Hoangová, Lenka Lan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv storytellingu na vnímání značky v rámci digitálního obsahového marketingu | Theses on a related topic

268.
Holečková, Veronika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Segmentová marketingová komunikace bankovního trhu ČR | Theses on a related topic

269.
Holubová Šemberová, Jana maiden name: Sisková
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Fluktuace zaměstnanců v oblasti logistiky | Theses on a related topic

270.
Hörnerová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Neuromarketing a jeho vliv na nákupní chování spotřebitelů | Theses on a related topic
Bachelor's thesis defence: Neuromarketing a jeho vliv na nákupní chování spotřebitelů | Theses on a related topic

271.
Hriňová, Denisa
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Bankový personál ako nevyhnutná súčasť marketingovej komunikácie v podmienkach Slovenskej republiky | Theses on a related topic

272.
Hudecová, Natália
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vybraného hotela

273.
Huňařová, Kateřina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingová komunikace pro Templářské sklepy Čejkovice

274.
Hvězdová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Influenceři a jejich využití v oblasti propagačních kampaní na Instagramu | Theses on a related topic

275.
Hýblerová, Adéla
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv etických kontroverzí v reklamě na nákupní chování spotřebitelů Gen Z v České Republice | Theses on a related topic

276.
Chmelařová, Veronika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Finanční dopady marketingové komunikace vybraných bank | Theses on a related topic

277.
Chomová, Adéla
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv pandemie nemoci COVID-19 na míru inflace v ČR | Theses on a related topic

278.
Igriniová, Viera
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Property Evaluation
Bachelor's thesis defence: Chyby, vady a reklamácie pri stanovení všeobecnej hodnoty hnuteľného majetku | Theses on a related topic

279.
Jagnešák, Adam
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Etický kodex a marketingová praxe | Theses on a related topic

280.
Jančí, Filip
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

281.
Jarešová, Kristýna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Influencer marketing a jeho vliv na spotřebitele generace Z | Theses on a related topic

282.
Jelínek, Jan
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Prieskum zmien nákupného chovania firemných zákazníkov | Theses on a related topic

283.
Jirouchová, Denisa
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager - specialist (Commercial Banking))
Bachelor's thesis defence: Marketingová komunikace | Theses on a related topic

284.
Jiříková, Juliana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Možnosti strategické online komunikace pro svatební salon Juliana | Theses on a related topic

285.
Justová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingové aktivity vybraných konkurenčních podniků | Theses on a related topic

286.
Káčerová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketing na sociálních sítích vybraných firem segmentu MSP | Theses on a related topic

287.
Kačmárová, Ivana
Faculty: Banking Institute/College of Banking SK
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Využitie nástrojov marketingovej komunikácie vo vybranej banke | Theses on a related topic

288.
Kadlečíková, Jana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Inovace slevových a věrnostních programů v hotelnictví

289.
Kejdanová, Tereza
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Záruka za jakost | Theses on a related topic
Bachelor's thesis defence: Záruka za jakost | Theses on a related topic

290.
Kevický, Rastislav
Faculty: AMBIS University
Year: 2002, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)

291.
Kindlová, Lucie
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Smlouva o úvěru | Theses on a related topic
Bachelor's thesis defence: Smlouva o úvěru | Theses on a related topic

292.
Kiowská, Zuzana
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Spotřebitelské smlouvy | Theses on a related topic

293.
Kobosil, Vladimír
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing ve vzdělávacích institucích | Theses on a related topic

294.
Kocmanová, Barbora
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Analýza nákupního chování vybraného segmentu cestovního ruchu

295.
Köhler, Tomáš
Faculty: AMBIS University
Year: 2025, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv označení FairTrade na nákupní chování spotřebitelů | Theses on a related topic
Master's thesis defence: Vliv označení FairTrade na nákupní chování spotřebitelů | Theses on a related topic

296.
Kolářová, Lucie
Faculty: AMBIS University
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management

297.
Kopal, František
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využívaní nových médií v marketingové komunikaci drobnými živnostníky | Theses on a related topic

298.
Kortišová, Radoslava maiden name: Hronská
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Segmentácia klientov vybranej finančnej inštitúcie | Theses on a related topic

299.
Kořínková, Alena
Faculty: AMBIS University
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)

300.
Koutský, Jan
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití marketingu k personalizaci produktů | Theses on a related topic