Theses on a related topic (having the same keywords):

digital transformation, ota, marketing strategies, marketingove nastroje, marketingove strategie, marketing tools, digitalni transformace

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Bielik, Richard
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Podpora predaja v gastronomii | Theses on a related topic Display description

2.
Bláhová Tejkalová, Mariana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Komparativní analýza komodit - whisky, whiskey a bourbon, marketingové strategie výhradních dovozců | Theses on a related topic

3.
Brečka, Matej
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Využívanie marketingu v zdravotníckom zariadení | Theses on a related topic

4.
Brejchová, Anna
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Efektivní nástroje pro získání klientů v gastronomii. | Theses on a related topic

5.
Dodeková, Katarína
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Návrh marketingové strategie a její místo v podniku

6.
Dohnalová, Tereza
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Odborné výstavy a veletrhy v současné době | Theses on a related topic

7.
Dudek, Jiří
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Strategické a rizikové aspekty managementu firmy při implementaci inovací | Theses on a related topic

8.
Flax, David
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Informační technologie a jejich vliv na marketing 21. století | Theses on a related topic

9.
Hanzal, Libor
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Identifikace nákupního procesu spotřebitele (hosta) a možnosti jeho ovlivnění marketingovými nástroji | Theses on a related topic

10.
Horielnykova, Marharyta
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Specifika segmentu LGBT v rámci cestovního ruchu | Theses on a related topic

11.
Jaroš, Jaroslav
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Hospitality, tourism, and marketing / Hospitality
Bachelor's thesis defence: Využití enginu DALL-E 3 v restauračním marketingu | Theses on a related topic

12.
Jarušek, Petr
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Komplexní marketingová strategie nového produktu | Theses on a related topic

13.
Jindřichová, Nikola maiden name: Jindřichová
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Využití moderních komunikačních nástrojů na propagaci destinace cestovního ruchu - Praha 2 | Theses on a related topic

14.
Kolářová, Markéta
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Účinnost vybraných nástrojů marketingové komunikace | Theses on a related topic

15.
Kotseruba, Sofiia
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Tourism
Bachelor's thesis defence: Využití AI ve službách cestovního ruchu | Theses on a related topic

16.
Lučová, Jana
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketingové nástroje bánk SR | Theses on a related topic

17.
Macejáková, Magdalena
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Marketingová strategie - aplikace ve vybrané společnosti | Theses on a related topic

18.
Makiš, Adam
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový komunikační mix vybraného lazeňského zařízení X-

19.
Marečková, Michaela
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketingové aktivity vybraných konkurenčních podniků | Theses on a related topic

20.
Melichová, Michaela
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Využitie marketingovej komunikácie pri prezentácií mesta | Theses on a related topic

21.
Mokrý, Peter
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Pivo v českej gastronómii, nové marketingové stratégie v ponuke piva | Theses on a related topic

22.
Münzbergerová, Sabina
Faculty: AMBIS University
Year: 2024, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Tvorba marketingového plánu | Theses on a related topic
Master's thesis defence: Marketingový výzkum fiktivní firmy prodávající Microgreens | Theses on a related topic
Master's thesis defence: Marketingový výzkum fiktivní firmy prodávající Microgreens | Theses on a related topic

23.
Navrátilová, Martina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: VINAŘSKÁ TURISTIKA JAKO MARKETINGOVÝ NÁSTROJ PRO ROZVOJ CESTOVNÍHO RUCHU NA JIŽNÍ MORAVĚ

24.
Nováková Boušová, Hana maiden name: Boušová
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vývoj pozice farmaceutického reprezentanta od 90.let po dobu covidovou | Theses on a related topic

25.
Ostatnický, Vojtěch
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / a
Bachelor's thesis defence: Oslovení Generace Z prostřednictvím reklamy na sociálních sítích | Theses on a related topic

26.
Pascual, Mariana
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketing hotelových služeb – získání a rozšíření klientely na základě vytvoření perfektních zážitků hostů a následný efekt WOM a eWOM

27.
Pašen, Peter
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Zriadenie minipivovaru, marketingové stratégie pre uvedenie na trh | Theses on a related topic

28.
Pavelka, Sebastián
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Podnikateľské prostredie a jeho vplyv na tvorbu a výber marketingových stratégií | Theses on a related topic

29.
Pistovčáková, Karolína
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Audit komunikačných kampaní podniku KTM CEE | Theses on a related topic

30.
Popovič, Juraj
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu

31.
Prokešová, Halka maiden name: Potůčková
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Strategie vstupu do vybraného segmentu spotřebitelského trhu | Theses on a related topic

32.
Razmyshlyaeva, Sofya
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Sociální sítě v marketingu podniku | Theses on a related topic

33.
Rychnavský, Patrik
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Návrh marketingového mixu pre vybraný podnik | Theses on a related topic

34.
Řehulová, Michaela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Launch nového produktu na trh - doplněk stravy

35.
Sobotková, Karolína
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Podnikatelský záměr v oblasti gastronomie - případová studie Motorest Wims | Theses on a related topic

36.
Straková, Dominika
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Moderné trendy v marketingu | Theses on a related topic

37.
Svobodová, Petra
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Marketingové strategie pro ekologicky šetrné produkty: udržitelnost jako marketingový nástroj | Theses on a related topic

38.
Šuliová, Anna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Strategická analýza Colorfactory Spa Hotel | Theses on a related topic

39.
Tkáčová, Terézia
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Formy propagace gastronomických zařízení

40.
Trnavszkí, Roman
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Destinačný management ako nástroj cestovného ruchu vo vybranej destinácii | Theses on a related topic
Bachelor's thesis defence: Destinačný management ako nástroj riadenia cestovného ruchu v meste Levice

41.
Valiašková, Ingrida
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Návrh marketingovej stratégie vybraného podniku | Theses on a related topic

42.
Včelková, Sabína
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vplyv sociálnych médií na nákupné správanie pri kúpe luxusných zájazdov | Theses on a related topic

43.
Zemanová, Petra
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Leisure Time Management
Bachelor's thesis defence: Dopad rozsáhlých investic do Skiareálu Klínovec na marketingové možnosti | Theses on a related topic

44.
Balušíková, Zuzana
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Porovnanie internetových rezervačných systémov (OTA) a direct booking očami zákazníka. | Theses on a related topic

45.
Bolješik, Jakub
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingová komunikace vybraného podniku

46.
Bundziak, Nataliia
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Digitální marketing jako nový nástroj komunikačního mixu integrované marketingové komunikace

47.
Doskočová, Gabriela
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies terminated for failure to fulfill study requirements
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Bankový marketing vybranej komerčnej banky | Theses on a related topic

48.
Doskočová, Gabriela
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Bankový marketing vybranej komerčnej banky | Theses on a related topic

49.
Douša, Jakub
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Management and economy in public administration / Management and economy in public administration
Master's thesis defence: Uplatnění principů chytrého venkova v rozvojových aktivitách obce Mukařov | Theses on a related topic

50.
Dupalová, Aneta
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Návrh marketingového plánu na kalendářní rok pro firmu Hummer centrum s.r.o. | Theses on a related topic