Theses on a related topic (having the same keywords):

vernostni programy, gamifikace, loyalty programs, personalization, customer loyalty, digitalni marketing, gamification, zakaznicka loajalita, marketingova komunikace, udrzitelnost, personalizace, sustainability, marketing communication, digital marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

201.
Peroutková, Alžběta
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Realizace a zprovoznění restaurace v komplexu sportovního centra | Theses on a related topic Display description

202.
Peřinka, Dominik
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace společnosti Restaurace u Čadů

203.
Petrovská, Michaela
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití moderních trendů marketingové komunikace ve vybrané společnosti | Theses on a related topic

204.
Pham, Khanh
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Hodnocení efektivnosti vybraných kampaní na základě stanovených ukazatelů | Theses on a related topic

205.
Piálková, Sofie
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingu pro rozvoj regionu/destinace

206.
Pilecká, Kateřina
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic

207.
Pilerová, Miroslava
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Bezpečnostní management)
Master's thesis defence: Dopravní politika města Poděbrady | Theses on a related topic

208.
Plantagie, Philipe - Martijn
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozvoj chatbotů a umělé inteligence v online marketingových strategiích | Theses on a related topic
Bachelor's thesis defence: Využití chatbotů v komunikaci se zákazníky | Theses on a related topic

209.
Pokras, Maxim
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Specifika vybraných marketingových kampaní pro rozvoj turismu ve vybraných lokalitách | Theses on a related topic
Bachelor's thesis defence: Specifika vybraných marketingových kampaní pro rozvoj turismu ve vybraných lokalitách

210.
Poláková, Ester
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové směry v marketingové komunikaci bank v ČR | Theses on a related topic

211.
Polcarová, Kristýna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Povědomí českých spotřebitelů o kvalitativních značkách potravin a potravinářských výrobků | Theses on a related topic

212.
Polyakov, Nikita
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán pro sociální podnik: Inovativní přístupy k udržitelnosti a společenskému dopadu | Theses on a related topic

213.
Poštulková, Adéla
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Funkce asertivity v marketingové komunikaci zaměřená na zaměstnance | Theses on a related topic

214.
Procházka, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Řízení vztahů se zákazníky v Markstore s.r.o. | Theses on a related topic

215.
Procházková, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Arts a event management)
Bachelor's thesis defence: Sociální sítě v marketingové komunikaci vybraného podniku | Theses on a related topic

216.
Procházková, Michaela
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic

217.
Prokeš, Petr
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Netradiční marketingová komunikace společnosti Apple | Theses on a related topic

218.
Prokešová, Klára
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vnímání machiavelistických technik spotřebiteli a jejich vztah s chování v digitálním prostředí | Theses on a related topic

219.
Prostecký, Ondřej
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace včetně projektové studie | Theses on a related topic

220.
Pryakhin, Dmitriy
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza komunikační stratégie vybraného podniku | Theses on a related topic

221.
Přech, Jakub
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Nové trendy v marketingu | Theses on a related topic

222.
Příborská, Martina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace penzionu Kolovna

223.
Přichystal, Jiří
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Zhodnocení marketingové komunikace penzionu Rumburak a návrhy na její zlepšení | Theses on a related topic

224.
Pucholt, Tomáš
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Vývoj výdajů státního rozpočtu ČR ve vztahu k veřejným příjmům (2012-2017). | Theses on a related topic

225.
Pykalová, Lucie
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace Provident Financial s.r.o.

226.
Rabiencná, Andrea
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Internetový marketing | Theses on a related topic

227.
Radostová, Eva
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingová komunikace vybrané společnosti | Theses on a related topic

228.
Rakovan, Filip
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingových aktivit ve firmě včetně metrik efektivnosti | Theses on a related topic

229.
Rapouch, Matěj
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů komunikačního mixu ve společnosti Perito, s.r.o.

230.
Ratajová, Sandra
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Influencer jako progresivní prvek moderní marketingové komunikace | Theses on a related topic
Bachelor's thesis defence: Influencer jako progresivní prvek moderní marketingové komunikace

231.
Razmyshlyaeva, Sofya
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Sociální sítě v marketingu podniku | Theses on a related topic

232.
Remiš, Ondřej
Faculty: AMBIS University
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský záměr na založení účetní firmy v Praze | Theses on a related topic
Bachelor's thesis defence: Podnikatelský záměr na založení účetní firmy v Praze | Theses on a related topic

233.
Roháčková, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Marketingová komunikace a public relations. Pozice a perspektivy. | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace a public relations. Pozice a perspektivy.

234.
Rotšeidlová, Klára
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Aplikace výsledků analýzy PR na konkrétní firmu | Theses on a related topic

235.
Rounová, Veronika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace cestovní kanceláře Ca-LERA

236.
Rousová, Veronika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na chování spotřebitele | Theses on a related topic

237.
Rušikvasová, Barbora
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Moderní marketingová komunikace cestovních kanceláří a cestovních agentur | Theses on a related topic

238.
Rygl, Tomáš
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence:

239.
Řeháková, Eliška
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Společenská odpovědnost firmy jako součást marketingové komunikace vybraného subjektu | Theses on a related topic

240.
Řiháčková, Michaela
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Komunikace se zákazníky společnosti OVB ALLFINANZ, a.s.

241.
Říhová, Barbora
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hodnocení marketingových kampaní Česko chutná skvěle, Jak chutná Česko, Česká chuťovka, Zlatý kuchař, Czech Specials, Znojemský hrozen | Theses on a related topic

242.
Saidyldaeva, Begaim
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management / Hospitality Management
Bachelor's thesis defence: Hotel and Gastronomy Digital Marketing and Social Media Strategies | Theses on a related topic

243.
Sál, Filip
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketingová komunikace fotbalového klubu SK Slavia Praha | Theses on a related topic

244.
Samoylenko, Yuliya
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Sociální sítě a jejich využití v českém hotelnictví | Theses on a related topic

245.
Sedláková, Vlasta
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv online reklamy na nákupní chování českých spotřebitelů | Theses on a related topic

246.
Shylo, Iryna
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová komunikace vybraného zařízení | Theses on a related topic

247.
Skarbinová, Hana
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic

248.
Skoumalová, Veronika
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Komplexní marketingová strategie vybrané firmy nebo značky pro trh České republiky | Theses on a related topic

249.
Smrkovská, Anna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Trendy hotelnictví v roce 2018 | Theses on a related topic

250.
Smutný, Vít
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Inovativní projekty v gastronomii | Theses on a related topic