Theses on a related topic (having the same keywords):

vernostni programy, zakaznicka loajalita, marketingova komunikace, gamifikace, udrzitelnost, customer loyalty, marketing communication, digital marketing, personalizace, digitalni marketing, loyalty programs, personalization, gamification, sustainability

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Ivanova, Anastassiya
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingová komunikace organizací podporujících integraci cizinců | Theses on a related topic Display description

52.
Jedličková, Nikola
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace společnosti MODUS, spol. s. r. o. | Theses on a related topic

53.
Jeníková, Kristýna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vztah osobnostních dimenzí v kontextu modelu HEXACO a vnímání rizika z pohledu marketérů | Theses on a related topic

54.
Jiroušová, Sandra
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Návrh strategie marketingové komunikace společnosti Sephora | Theses on a related topic

55.
Kadlec, Martin maiden name: Kadlec
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Nové formy marketingové komunikace | Theses on a related topic

56.
Kadlečíková, Jana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Inovace slevových a věrnostních programů v hotelnictví

57.
Kalenský, Pavel
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace při akviziční činnosti začínajícího podniku | Theses on a related topic

58.
Kamenická, Anna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

59.
Klejnová, Natálie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Marketingová strategie společnosti Red Bull | Theses on a related topic

60.
Klímová, Barbora
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketingová komunikace orientovaná na zvýšení loajality zákazníků na spotřebitelském trhu | Theses on a related topic

61.
Kolařík, Pavel
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingové aktivity při vstupu modelů koncernu VW na trh ČR | Theses on a related topic

62.
Kolářová, Markéta
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Účinnost vybraných nástrojů marketingové komunikace | Theses on a related topic

63.
Kolegarová, Anna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Návrh marketingové a komunikační strategie pro značku Dove společnosti Unilever | Theses on a related topic

64.
Kopal, Vilém
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing na sociálních sítích a jeho vliv na spotřebitelské chování generace Z | Theses on a related topic

65.
Kopečná, Monika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Podpora prodeje a reklama konkrétní společnosti | Theses on a related topic

66.
Kostková, Monika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza marketingové komunikace vybrané firmy | Theses on a related topic

67.
Košková, Simona
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Efektivita online marketingové komunikace ve vybrané firmě Fairmade s.r.o. | Theses on a related topic

68.
Koutná, Pavla
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití sociálních médií v marketingové komunikaci | Theses on a related topic

69.
Koutná, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Employer branding vybraných vinařských podniků | Theses on a related topic

70.
Kovanda, Richard
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Communication studies / Communication studies
Bachelor's thesis defence: Strategie digitálních platforem pro získaní a udržení publika | Theses on a related topic

71.
Králová, Michaela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití Facebooku v marketingové komunikaci vybraných firem | Theses on a related topic
Bachelor's thesis defence: Využití Facebooku v marketingové komunikaci vybraných firem | Theses on a related topic

72.
Krpešová, Markéta
Faculty: AMBIS University
Year: 2013, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Moderní trendy direct marketingu v bankovnictví ČR | Theses on a related topic
Master's thesis defence: Moderní trendy direct marketingu v bankovnictví ČR | Theses on a related topic

73.
Kruntorádová, Denisa maiden name: Kruntorádová
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh komunikační kampaně politické strany na komunální úrovni | Theses on a related topic

74.
Kuchař, Kryštof
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití online marketingu ve vybraném podniku | Theses on a related topic

75.
Kyllarová, Nikola
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Analýza marketingové komunikace vybraného podniku

76.
Lajnová, Kateřina
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza marketingové komunikace České spořitelny, a.s. | Theses on a related topic

77.
Lencová, Patricie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv online recenzí na výběr hotelu | Theses on a related topic

78.
Maršálková, Tereza
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace včetně projektové studie | Theses on a related topic

79.
Maršálková, Tereza
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Management a rozvoj lidských zdrojů)
Master's thesis defence: Integrovaná marketingová komunikace ve vybrané firmě | Theses on a related topic

80.
Mařánková, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Affiliate marketing a jeho uplatnění ve specifických podmínkách České republiky | Theses on a related topic

81.
Mazur, Vojtěch
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hotel and tourism management / Hotel and tourism management
Bachelor's thesis defence: Vliv památek UNESCO na cestovní ruch vybrané destinace | Theses on a related topic

82.
Motejl, Filip
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Zefektivnění marketingové komunikace rodinné firmy BufetCZ | Theses on a related topic

83.
Musilová, Kamila
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Optimalizace marketingové komunikace pro zvýšení prodeje podnikatelských úvěrů | Theses on a related topic

84.
Muzikářová, Lucie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv grafického designu a copywritingu na rozhodování zákazníků v digitálním prostředí | Theses on a related topic

85.
Nečesánková, Renata
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh efektivní marketingové komunikace pro vybraný podnikatelský subjekt | Theses on a related topic

86.
Nechvílová, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Vliv klimatických podmínek na cestovní ruch v horských střediscích v rámci České republiky-Krkonoše | Theses on a related topic
Bachelor's thesis defence: Cestovní ruch v Krkonošském národním parku v kontextu změn klimatu | Theses on a related topic

87.
Ngo Thi Thanh, Hue
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Hodnocení marketingové komunikace vybraného podniku | Theses on a related topic

88.
Nováková, Barbora
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Arts a event management)
Bachelor's thesis defence: Využití online marketingu ve vybraném podniku | Theses on a related topic

89.
Nováková, Simona
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Etika a regulace marketingové komunikace vybraných podniků v kyberprostoru | Theses on a related topic

90.
Novotná, Lucie
Faculty: AMBIS University
Year: 2013, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Analýza forem firemní komunikace ve vztahu k velikosti firmy | Theses on a related topic

91.
Ostřížková, Bára
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace vybrané vysoké školy | Theses on a related topic

92.
Pečená, Yvona maiden name: Šindelářová
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv image firmy na nákupní rozhodování | Theses on a related topic
Bachelor's thesis defence: Vliv image firmy na nákupní rozhodování | Theses on a related topic

93.
Pham, Khanh
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Hodnocení efektivnosti vybraných kampaní na základě stanovených ukazatelů | Theses on a related topic

94.
Pilecká, Kateřina
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic

95.
Pilerová, Miroslava
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Urban and Regional Development / Urban and Regional Development Management (combination/specialization: Bezpečnostní management)
Master's thesis defence: Dopravní politika města Poděbrady | Theses on a related topic

96.
Plantagie, Philipe - Martijn
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozvoj chatbotů a umělé inteligence v online marketingových strategiích | Theses on a related topic
Bachelor's thesis defence: Využití chatbotů v komunikaci se zákazníky | Theses on a related topic

97.
Poláková, Ester
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové směry v marketingové komunikaci bank v ČR | Theses on a related topic

98.
Poštulková, Adéla
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Funkce asertivity v marketingové komunikaci zaměřená na zaměstnance | Theses on a related topic

99.
Procházková, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Arts a event management)
Bachelor's thesis defence: Sociální sítě v marketingové komunikaci vybraného podniku | Theses on a related topic

100.
Procházková, Michaela
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic
Bachelor's thesis defence: Green marketing v DM drogeriemarkt | Theses on a related topic