Theses on a related topic (having the same keywords):

personalization, hyperpersonalization, customer loyalty, digitalni marketing, machine learning, strojove uceni, marketingova komunikace, zakaznicka loajalita, umela inteligence, personalizace, hyperpersonalizace, crm, key words artificial intelligence, marketing communication, digital marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

201.
Pham, Khanh
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Hodnocení efektivnosti vybraných kampaní na základě stanovených ukazatelů | Theses on a related topic Display description

202.
Piálková, Sofie
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingu pro rozvoj regionu/destinace

203.
Pilecká, Kateřina
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic
Bachelor's thesis defence: Význam sociálních sítí v komunikaci vybrané firmy | Theses on a related topic

204.
Poláková, Ester
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové směry v marketingové komunikaci bank v ČR | Theses on a related topic

205.
Polcarová, Kristýna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Povědomí českých spotřebitelů o kvalitativních značkách potravin a potravinářských výrobků | Theses on a related topic

206.
Poštulková, Adéla
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Funkce asertivity v marketingové komunikaci zaměřená na zaměstnance | Theses on a related topic

207.
Procházková, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Arts a event management)
Bachelor's thesis defence: Sociální sítě v marketingové komunikaci vybraného podniku | Theses on a related topic

208.
Prokeš, Petr
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Netradiční marketingová komunikace společnosti Apple | Theses on a related topic

209.
Prokešová, Klára
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vnímání machiavelistických technik spotřebiteli a jejich vztah s chování v digitálním prostředí | Theses on a related topic

210.
Prostecký, Ondřej
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace včetně projektové studie | Theses on a related topic

211.
Pryakhin, Dmitriy
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza komunikační stratégie vybraného podniku | Theses on a related topic

212.
Příborská, Martina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace penzionu Kolovna

213.
Přichystal, Jiří
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Zhodnocení marketingové komunikace penzionu Rumburak a návrhy na její zlepšení | Theses on a related topic

214.
Pýcha, Tomáš
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Information Technologies and Management
Master's thesis defence: Nový koncept telekomunikačních služeb a jejich zřizování | Theses on a related topic

215.
Pykalová, Lucie
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace Provident Financial s.r.o.

216.
Rabiencná, Andrea
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Internetový marketing | Theses on a related topic

217.
Radostová, Eva
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingová komunikace vybrané společnosti | Theses on a related topic

218.
Rakovan, Filip
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingových aktivit ve firmě včetně metrik efektivnosti | Theses on a related topic

219.
Rapouch, Matěj
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů komunikačního mixu ve společnosti Perito, s.r.o.

220.
Ratajová, Sandra
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Influencer jako progresivní prvek moderní marketingové komunikace | Theses on a related topic
Bachelor's thesis defence: Influencer jako progresivní prvek moderní marketingové komunikace

221.
Razmyshlyaeva, Sofya
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Sociální sítě v marketingu podniku | Theses on a related topic

222.
Remiš, Ondřej
Faculty: AMBIS University
Year: 2021, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský záměr na založení účetní firmy v Praze | Theses on a related topic
Bachelor's thesis defence: Podnikatelský záměr na založení účetní firmy v Praze | Theses on a related topic

223.
Roháčková, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Marketingová komunikace a public relations. Pozice a perspektivy. | Theses on a related topic
Bachelor's thesis defence: Marketingová komunikace a public relations. Pozice a perspektivy.

224.
Rotšeidlová, Klára
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Aplikace výsledků analýzy PR na konkrétní firmu | Theses on a related topic

225.
Rounová, Veronika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace cestovní kanceláře Ca-LERA

226.
Rousová, Veronika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na chování spotřebitele | Theses on a related topic

227.
Rušikvasová, Barbora
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Moderní marketingová komunikace cestovních kanceláří a cestovních agentur | Theses on a related topic

228.
Rygl, Tomáš
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence:

229.
Ryskulová, Aižan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Specifika Generace Z a jejich aplikace v rámci marketingové a komunikační strategie vybrané firmy/značky | Theses on a related topic

230.
Řeháková, Eliška
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Společenská odpovědnost firmy jako součást marketingové komunikace vybraného subjektu | Theses on a related topic

231.
Řeháková, Marie
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv recenzí a hodnocení na online platformách na marketingovou komunikaci podniků | Theses on a related topic

232.
Řiháčková, Michaela
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Komunikace se zákazníky společnosti OVB ALLFINANZ, a.s.

233.
Říhová, Barbora
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Hodnocení marketingových kampaní Česko chutná skvěle, Jak chutná Česko, Česká chuťovka, Zlatý kuchař, Czech Specials, Znojemský hrozen | Theses on a related topic

234.
Saidyldaeva, Begaim
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management / Hospitality Management
Bachelor's thesis defence: Hotel and Gastronomy Digital Marketing and Social Media Strategies | Theses on a related topic

235.
Sál, Filip
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketingová komunikace fotbalového klubu SK Slavia Praha | Theses on a related topic

236.
Samoylenko, Yuliya
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Sociální sítě a jejich využití v českém hotelnictví | Theses on a related topic

237.
Sedláková, Vlasta
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv online reklamy na nákupní chování českých spotřebitelů | Theses on a related topic

238.
Shylo, Iryna
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová komunikace vybraného zařízení | Theses on a related topic

239.
Skarbinová, Hana
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Uplatnění psychologie v marketingu | Theses on a related topic

240.
Skoumalová, Veronika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Komplexní marketingová strategie vybrané firmy nebo značky pro trh České republiky | Theses on a related topic

241.
Smrkovská, Anna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Trendy hotelnictví v roce 2018 | Theses on a related topic

242.
Sobotová, Michaela
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketing klubu HC Orli Znojmo

243.
Sojáková, Michaela
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: POP komunikace v obchodě ČR | Theses on a related topic

244.
Sonntagová, Markéta
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza brandu spolku Pionýr | Theses on a related topic

245.
Sopková, Sára
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Marketingová komunikace a umělá inteligence (AI) | Theses on a related topic

246.
Srb, David
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Návrh na zefektivnění marketingové komunikace realitní kanceláře | Theses on a related topic

247.
Stávková, Blažena
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace ve společnosti Sonnentor s.r.o.

248.
Steinz, Josef
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh komunikační strategie pro vybraný autobazar v ČR | Theses on a related topic

249.
Stejskalová, Agáta
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Role storytellingu v marketingové komunikaci neziskových organizací | Theses on a related topic

250.
Stepanova, Anastasiia
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Organizace reklamní kampaně v konkrétní firmě | Theses on a related topic
Bachelor's thesis defence: Organizace reklamní kampaně v konkrétní firmě