Theses on a related topic (having the same keywords):

marketingovy mix, model 4p, customer value, customer cost, komunikace, marketing mix, convenience, model 4c, 4c model, hodnota pro zakaznika, pohodli, 4p model, naklad pro zakaznika, communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Krejčová, Karin maiden name: Pastrňáková
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Medical and Social Services Management
Bachelor's thesis defence: Psychologické aspekty lékařské péče | Theses on a related topic Display description

252.
Krišto, Timotej
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Využitie moderných technologií v marketingovej komunikacii B2C | Theses on a related topic

253.
Krombholzová, Ida
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Medical and Social Services Management
Bachelor's thesis defence: Porovnání zdravotnického preparátu s konkurenčním produktem | Theses on a related topic
Bachelor's thesis defence: Porovnání vybraných zdravotnických zařízení | Theses on a related topic

254.
Kroupa, Michal
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení spokojenosti zástupců partnerských měst v rámci Dnů partnerských měst ve Znojmě

255.
Krýchová, Alena
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Porovnání vybraných výrobců mobilních telefonů | Theses on a related topic

256.
Křelinová, Eliška
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingové plánování | Theses on a related topic

257.
Křivánek, Petr
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace Vinařství Piálek - Jäger

258.
Kubečka, Michal
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh a implementace marketingové strategie ve vybrané společnosti | Theses on a related topic

259.
Kubešová, Natálie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Special education / Special education
Bachelor's thesis defence: Vliv Montessori pedagogiky na rozvoj komunikačních dovedností u dětí s narušenou komunikační schopností v mateřských školách. | Theses on a related topic

260.
Kubíková, Petra
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace firmy Znovín Znojmo

261.
Kubínová, Petra
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Efektivní komunikace ve veřejné správě | Theses on a related topic

262.
Kubištová, Jana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Podnikatelský záměr venkovského hotelu | Theses on a related topic

263.
Kubkinova, Alena
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán na založení start-upu a jeho vyhodnocení | Theses on a related topic
Bachelor's thesis defence: Podnikatelský plán na založení start-upu a jeho vyhodnocení | Theses on a related topic

264.
Kubová, Veronika
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů marketingového mixu v Domově pro seniory Šanov

265.
Kučera, Radek
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Výhody privátních značek pro výrobce, obchodníky a spotřebitele v České republice | Theses on a related topic

266.
Kudelová, Miroslava maiden name: Žáková
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Komplexní marketingová strategie nově vznikající privátní kliniky | Theses on a related topic

267.
Kudláčková, Natálie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Řízení výkonu zaměstnanců ve vybraném podniku | Theses on a related topic

268.
Kuchař, Martin
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Communication studies / Communication studies
Bachelor's thesis defence: Význam zdravé komunikace v partnerských vztazích | Theses on a related topic

269.
Kulatá, Lucie
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Special education / Special education
Bachelor's thesis defence: Problematika emočních a komunikačních aspektů pěstounské péče na Rakovnicku | Theses on a related topic

270.
Kuneš, Zdeněk
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingového mixu - případová studie | Theses on a related topic

271.
Kunitskaya, Darya
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza propagace sportovních závodů Silichy Masters Cup | Theses on a related topic

272.
Kunst, Petr
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Analýza marketingové komunikace společnosti MetLife

273.
Kupaeva, Albina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Vliv slevových portálů na rozvoj restauračního stravování | Theses on a related topic

274.
Kupčíková, Barbora
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam komunikačního mixu v současné éře podnikání | Theses on a related topic

275.
Kuramshina, Daria
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic

276.
Kuřitka, Lukáš
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingových nástrojů ve společnosti Reproservis, s.r.o.

277.
Kuzmina, Iuliia
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Využití Google Analytics pro marketing firmy | Theses on a related topic

278.
Kvasnicová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions
Bachelor's thesis defence: Bezpečnostní systém České republiky a jeho hlavní subjekty | Theses on a related topic
Bachelor's thesis defence: Bezpečnostní systém České republiky a jeho hlavní subjekty | Theses on a related topic
Bachelor's thesis defence: Bezpečnostní systém České republiky a jeho hlavní subjekty | Theses on a related topic

279.
Květoň, Petr
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Ženy a děti jako oběti domácího násilí a činnost Police ČR v dané problematice | Theses on a related topic

280.
Kytka, Marek
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybrané cestovní agentury

281.
Ladžonová, Veronika maiden name: Ladžonová
Faculty: AMBIS University
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Týmová práce v 21. století | Theses on a related topic

282.
Lajnová, Kateřina
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza marketingové komunikace České spořitelny, a.s. | Theses on a related topic

283.
Lambina, Irina
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Odraz základních principů ruské kultury v obchodním jednáni | Theses on a related topic
Master's thesis defence: Odraz základních principů ruské kultury v obchodním jednáni

284.
Lank, Michaela maiden name: Špicová
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Medical and Social Services Management
Bachelor's thesis defence: Etické problémy v sociálních službách | Theses on a related topic

285.
Laubová, Barbora
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Krizový management v hotelnictví se zaměřením na bezpečnost hotelového provozu. | Theses on a related topic

286.
Lazarieva, Andriana
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Funkce médií (tradičních/nových) ve firemním PR | Theses on a related topic

287.
Lazecká, Zdenka
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Fenomén Czech Tourism. (Klady, zápory, využitelnost pro domácí CR.)

288.
Lebedeva Pochvalovská, Pavla
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketing v gastronomii se zaměřením na podporu prodeje | Theses on a related topic

289.
Lehocká, Tatiana
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Využitie reklamy vo finančných inštitúciách | Theses on a related topic

290.
Lešner, Martin
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Destination Management in the Tourism Industry (Study in Czech)
Master's thesis defence: Analýza hromadných ubytovacích zařízení v SO ORP Příbram a možnosti zlepšení jejich marketingové komunikace | Theses on a related topic

291.
Ligasová, Júlia
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Lojalita zákazníka a jeho hodnoteie spokojnosti v podniku služieb | Theses on a related topic

292.
Linkeová, Marcela
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Regional Development / Urban and Regional Development Management
Master's thesis defence: Život v územích se zvláštním režimem (na příkladu vybraného území) | Theses on a related topic

293.
Lisina, Anna
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Využití komunikačního mixu u subjektů cestovního ruchu

294.
Liška, Josef
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Požadované osobnostní rysy manažera | Theses on a related topic

295.
Lorencová, Věra
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Využití mobilního marketingu v gastronomických službách | Theses on a related topic

296.
Lovina, Anastasiya
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza dopadu slevových portálů na návštěvnost vybraných ubytovacích zařízení | Theses on a related topic

297.
Lusková, Karolína
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Motivační procesy ve vybraném podniku | Theses on a related topic

298.
Lustová, Anežka
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Moderní marketingová komunikace banky | Theses on a related topic

299.
Lykov, Egor
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in English)
Bachelor's thesis defence: The Tools of Marketing Communication and their Development in the History | Theses on a related topic
Bachelor's thesis defence: The Tools of Marketing Communication and their Development in the History

300.
Macejáková, Magdalena
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Marketingová strategie - aplikace ve vybrané společnosti | Theses on a related topic