Theses on a related topic (having the same keywords):

marketingovy mix, model 4p, customer value, customer cost, komunikace, marketing mix, convenience, model 4c, 4c model, hodnota pro zakaznika, pohodli, 4p model, naklad pro zakaznika, communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

651.
Čermák, Marcel
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán pro rozvoj zavedeného podniku | Theses on a related topic Display description

Bachelor's thesis defence: Podnikatelský plán pro rozvoj zavedeného podniku | Theses on a related topic Display description

652.
Čurdová, Renata maiden name: Korvasová
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Policejní etika a základní komunikační dovednosti příslušníků Policie České republiky | Theses on a related topic

653.
Dang, René
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingové komunikace značky Footshop | Theses on a related topic

654.
Davydova, Ekaterina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza trhu firmy | Theses on a related topic

655.
Debowska, Monika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Komunikační dovednosti pracovníků v cestovním ruchu se zaměřením na ubytovací služby | Theses on a related topic

656.
Deda, Doris
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in English)
Bachelor's thesis defence: Marketing plan of hotel Klarov in Prague | Theses on a related topic

657.
Dědová, Jana maiden name: Kříženecká
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Special education / Special education
Bachelor's thesis defence: Formy spolupráce rodiny a školy | Theses on a related topic

658.
Demelová, Marie maiden name: Blechová
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Electronic Trading
Bachelor's thesis defence: Vizuální komunikace a styl firem | Theses on a related topic

659.
Diessnerová, Zdeňka maiden name: Ristová
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Konflikty a náročné situace v bankovní praxi | Theses on a related topic

660.
Diviš, Václav
Faculty: AMBIS University
Year: 2008, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Information Technologies and Management
Master's thesis defence: Návrh jednotného IS pro stravovací provoz hotelu a jeho implementace | Theses on a related topic

661.
Dubitzká, Tereza
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Podnikatelský záměr | Theses on a related topic

662.
Dubranová, Sandra
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Riadenie ľudských zdrojov v hotelierstve | Theses on a related topic

663.
Dvořák, Martin
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Slevové servery jako marketingový nástroj v oblasti služeb | Theses on a related topic

664.
Eliáš, Miroslav
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů marketingového mixu ve společnosti GASTVÍN spol. s.r.o.

665.
Fabšík, Peter
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Marketingová komunikácia firmy | Theses on a related topic

666.
Farská, Anastázie maiden name: Frolová
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Optimalizace marketingové komunikace při organizaci a propagaci hudebních koncertů s důrazem na budování značky konkrétní malé firmy | Theses on a related topic

667.
Fedor, Martin
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Hodnotenie imidžu ako nástroja rastu organizácie | Theses on a related topic

668.
Fejfarová, Lucie
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Možnosti zvyšování konkurenceschopnosti podniku | Theses on a related topic

669.
Feňárová, Dagmar
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Reklama firmy podnikající v oblasti Dark Tourismu | Theses on a related topic

670.
Fiedler, Adam
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Marketing města Český Těšín | Theses on a related topic

671.
Florián, František
Faculty: AMBIS University
Year: 2023, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využívání nástrojů marketingového mixu v řízení podniku | Theses on a related topic
Bachelor's thesis defence: Využívání nástrojů marketingového mixu v řízení podniku | Theses on a related topic

672.
Fomenko, Alexander
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingové komunikace firem cestovního ruchu ve vybrané destinaci ruchu | Theses on a related topic

673.
Fořtová, Andrea
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingový mix hotelu | Theses on a related topic

674.
Franko, Peter
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Information Technologies and Management
Master's thesis defence: Bezpečnosť a smerovanie vo webových službách. | Theses on a related topic

675.
Fryšták, Daniel
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Rozvoj malých vinařství na Slovácku | Theses on a related topic

676.
Gadjiev, Abdulla
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Komunikační dovednosti pracovníků v cestovním ruchu se zaměřením na ubytovací služby | Theses on a related topic

677.
Gärtner, Tomáš
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Reklama ve sportovním odvětví (podrobný rozbor průběhu a účinků konkrétního případu) | Theses on a related topic

678.
Geryk, Jan
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketing v podniku Mlýn Kojetín, s.r.o.

679.
Giptner, Jiří
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Rebranding společnosti SCAUT, s.r.o. | Theses on a related topic

680.
Gombozhapova, Elena
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Záměr na založení nového podnikatelského subjektu v České republice | Theses on a related topic

681.
Gőpfert, Lukáš
Faculty: AMBIS University
Year: 2006, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Přepážkový pracovník a jeho práce se zákazníkem | Theses on a related topic

682.
Gräffingerová, Renata
Faculty: Banking Institute/College of Banking SK
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Marketingový proces obchodnej spločnosti | Theses on a related topic

683.
Gutorova, Alexandra
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Marketingová situační analýza – nedílná součást zahájení podnikání | Theses on a related topic

684.
Gvichiani, Liya
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Úloha marketingové komunikace ve finanční instituci | Theses on a related topic

685.
Hamouzová, Magda maiden name: Cvrkalová
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Efektivní komunikace se zákazníkem/klientem | Theses on a related topic

686.
Hamouzová, Monika
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový plán zemědělského podniku Farmy Hamouz | Theses on a related topic

687.
Hamrák, Tomáš
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza strategických vlastních značek velkoobchodu Makro Cash & Carry s. r. o. a jejich adaptace pro jednotlivé zákaznické skupiny | Theses on a related topic

688.
Handrychová, Viktorie
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Analýza rozvoje cestovního ruchu v Karlovarském regionu se zaměřením na golfový turismus | Theses on a related topic

689.
Hanzlíček, Daniel
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Rozvoj území Jesenicka v kontextu rozvoje dopravní infrastruktury | Theses on a related topic
Bachelor's thesis defence: Rozvoj území Jesenicka v kontextu rozvoje dopravní infrastruktury | Theses on a related topic

690.
Haramiová, Michaela maiden name: Haramiová
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Vybrané formy komunikácie k zvýšeniu efektivity práce s klientom | Theses on a related topic

691.
Haraštová, Iveta maiden name: Světlíková
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Řešení interpersonálních konfliktů na pracovišti s využitím koučování | Theses on a related topic

692.
Harčár, Tomáš
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager - specialist (Commercial Banking))
Bachelor's thesis defence: Identita banky ako významná súčasť jej komunikačného mixu | Theses on a related topic

693.
Harenčáková, Tereza
Faculty: AMBIS University
Year: 2024, studies under way
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Analýza zavedení systému řízení bezpečnosti informací v organizaci | Theses on a related topic

694.
Hasilová, Daniela
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Organizace Policie České republiky se zaměřením na vybraný kraj | Theses on a related topic

695.
Havelková, Anna
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Propagace jako součást marketingového mixu svatebních agentur | Theses on a related topic

696.
Hegedűšová, Kristína
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Súčasné trendy marketingu v poisťovníctve v SR | Theses on a related topic

697.
Hegerová, Erika
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Firemné kultúry typické pre rodinné firmy - analýza a porovnanie firemných kultúr medzi rodinnými a nerodinnými firmami | Theses on a related topic

698.
Heimlich, David
Faculty: AMBIS University
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies

699.
Hloch, Pavel
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Sociální sítě a jejich vliv na delikvenci mládeže | Theses on a related topic

700.
Homulková, Martina maiden name: Seidlová
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Analýza vlivu komunikace na zvyšování výkonnosti firmy | Theses on a related topic