Theses on a related topic (having the same keywords):

marketingova strategie, communication mix, marketing strategy, komunikacni mix, propagace, promotion, marketingova komunikace, marketing communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Eška, Zdeněk
Faculty: AMBIS University
Year: 2005, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Insurance Industry)

252.
Fantová, Kateřina
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing: případová studie užití digitálních technologií v marketingu vybrané firmy | Theses on a related topic

253.
Fantová, Kateřina
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Uplatnění progresivních forem marketingové komunikace jako zdroj zvyšování povědomí o značce | Theses on a related topic

254.
Fikar, Marek
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Návrh komunikační kampaně vybraného zahraničního subjektu vstupujícího na český trh | Theses on a related topic

255.
Florián, František
Faculty: AMBIS University
Year: 2023, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využívání nástrojů marketingového mixu v řízení podniku | Theses on a related topic
Bachelor's thesis defence: Využívání nástrojů marketingového mixu v řízení podniku | Theses on a related topic

256.
Gabauer Bartková, Daniela maiden name: Kováčová
Faculty: Banking Institute/College of Banking SK
Year: 2010, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza marketingovej komunikácie vo vybranej banke | Theses on a related topic

257.
Gajdošová, Zuzana
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Finance and Economy of Local Authorities)
Master's thesis defence: Vplyv marketingových aktivít banky na nákupné rozhodovanie klienta | Theses on a related topic

258.
Galko, Dominik
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Trendy v marketingovej komunikácii | Theses on a related topic

259.
Gula, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vplyv streamingových služieb na mediálnu krajinu v Česku | Theses on a related topic

260.
Hálek, Milan
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Poohří a České středohoří region s řadou rozmanitých atraktivit využitelných pro CR - možnosti zvýšení návštěvnosti a způsob propagace. | Theses on a related topic

261.
Hatinová, Monika
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Marketingový mix vybraného bankového produktu | Theses on a related topic

262.
Herichová, Žofia
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketingová komunikácia finančných inštitúcií v podmienkach Slovenskej republiky | Theses on a related topic

263.
Hermann, Adam
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv a působení věrnostních programů na zákazníky. | Theses on a related topic

264.
Hlushchenko, Maryna
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Zdokonalování mechanismu rozpracování strategie podniku | Theses on a related topic

265.
Holečková, Veronika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Segmentová marketingová komunikace bankovního trhu ČR | Theses on a related topic

266.
Hrachovec, David
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: Project Manager of Information Systems)
Bachelor's thesis defence: E-business v teorii a praxi | Theses on a related topic

267.
Hriňová, Denisa
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Bankový personál ako nevyhnutná súčasť marketingovej komunikácie v podmienkach Slovenskej republiky | Theses on a related topic

268.
Hrnko, Jiří
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Možnosti zvyšování konkurenceschopnosti vybraného podniku v Karlovarském kraji | Theses on a related topic

269.
Hudecová, Natália
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vybraného hotela

270.
Hvězdová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Influenceři a jejich využití v oblasti propagačních kampaní na Instagramu | Theses on a related topic

271.
Hýblerová, Adéla
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv etických kontroverzí v reklamě na nákupní chování spotřebitelů Gen Z v České Republice | Theses on a related topic

272.
Chamaj, Patrik
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Využitie hospodárskych ukazatel’ov pri tvorbe marketingového mixu

273.
Chmelařová, Veronika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Finanční dopady marketingové komunikace vybraných bank | Theses on a related topic

274.
Jagnešák, Adam
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Etický kodex a marketingová praxe | Theses on a related topic

275.
Jančí, Filip
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

276.
Jelínek, Jan
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Prieskum zmien nákupného chovania firemných zákazníkov | Theses on a related topic

277.
Jiříková, Juliana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Možnosti strategické online komunikace pro svatební salon Juliana | Theses on a related topic

278.
Justová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingové aktivity vybraných konkurenčních podniků | Theses on a related topic

279.
Káčerová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketing na sociálních sítích vybraných firem segmentu MSP | Theses on a related topic

280.
Kačkovič, Branislav
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingová strategie pro vybraný subjekt v odvětví cestovního ruchu

281.
Kadlečíková, Jana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Inovace slevových a věrnostních programů v hotelnictví

282.
Karasová, Nikola
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: KOMUNIKAČNÍ MIX VE VYBRANÉM UBYTOVACÍM ZAŘÍZENÍ

283.
Karlík, Jan
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Predikce finančního plánu vybraného podniku MUSCLE CAR RENTAL v závislosti na efektivnosti propagace služeb firmy na internetu | Theses on a related topic
Bachelor's thesis defence: Finanční plán vybraného podniku MUSCLE CAR RENTAL v závislosti na efektivnosti propagace služeb firmy na internetu | Theses on a related topic
Bachelor's thesis defence: Finanční plán vybraného podniku MUSCLE CAR RENTAL v závislosti na efektivnosti propagace služeb firmy na internetu | Theses on a related topic

284.
Katrinec, Peter
Faculty: Banking Institute/College of Banking SK
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketing - súčasť finančných inštitúcii | Theses on a related topic

285.
Katrinec, Roman
Faculty: Banking Institute/College of Banking SK
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Využitie nástrojov marketingového mixu pri podpore predaja | Theses on a related topic

286.
Kolářová, Lucie
Faculty: AMBIS University
Year: 2004, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management

287.
Kopal, František
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využívaní nových médií v marketingové komunikaci drobnými živnostníky | Theses on a related topic

288.
Králová, Michaela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití Facebooku v marketingové komunikaci vybraných firem | Theses on a related topic
Bachelor's thesis defence: Využití Facebooku v marketingové komunikaci vybraných firem | Theses on a related topic

289.
Královič, Matej
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Špecifiká tvorby marketingového mixu vo vybranej poisťovni | Theses on a related topic

290.
Kratochvílová, Kristýna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Analýzy míry využití sítí sociálních sítí a internetové gastronomie v cukrárně Cupcakekárna

291.
Kroužková, Zuzana
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh marketingové strategie jógového studia | Theses on a related topic

292.
Křivdová, Veronika
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Moderní marketingové přístupy v interní komunikaci vybrané společnosti | Theses on a related topic

293.
Kříž, Lukáš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Ekonomický pilíř CSR v kontextu marketingové komunikace vybraného podniku | Theses on a related topic

294.
Kubal, Miloš
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Současné nástroje marketingové komunikace a jejich význam | Theses on a related topic

295.
Kubart, Daniel
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Online marketing zvolené společnosti | Theses on a related topic

296.
Kytka, Marek
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybrané cestovní agentury

297.
Lacinová, Simona maiden name: Lacinová
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Tvorba marketingového mixu pro konkrétní subjekt | Theses on a related topic

298.
Latková, Zuzana maiden name: Latková
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Vplyv vybraných marketingových prvkov banky na rozhodovanie klienta | Theses on a related topic

299.
Lávička, Adam
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Specifika chování zákazníků ve vybraném segmentu | Theses on a related topic

300.
Lehocká, Tatiana
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Využitie reklamy vo finančných inštitúciách | Theses on a related topic