Theses on a related topic (having the same keywords):

strategie, marketingovy mix, strategy, b2b segment, klicove faktory, trendy. brand, key factors, znacka, customer attitude and behavior, marketing mix, postoj a chovani zakaznika, trends.

Keywords ordered alphabetically | Keywords ordered by occurrence rate

251.
Kuneš, Zdeněk
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza marketingového mixu - případová studie | Theses on a related topic Display description

252.
Kunitskaya, Darya
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Analýza propagace sportovních závodů Silichy Masters Cup | Theses on a related topic

253.
Kunst, Petr
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Analýza marketingové komunikace společnosti MetLife

254.
Kupaeva, Albina
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Vliv slevových portálů na rozvoj restauračního stravování | Theses on a related topic

255.
Kupčíková, Barbora
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Význam komunikačního mixu v současné éře podnikání | Theses on a related topic

256.
Kuramshina, Daria
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic

257.
Kuřitka, Lukáš
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití marketingových nástrojů ve společnosti Reproservis, s.r.o.

258.
Kuzmina, Iuliia
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Využití Google Analytics pro marketing firmy | Theses on a related topic

259.
Lajnová, Kateřina
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza marketingové komunikace České spořitelny, a.s. | Theses on a related topic

260.
Lavičková, Soňa
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Marketingová strategie budování hodnoty značky | Theses on a related topic

261.
Lazecká, Zdenka
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Fenomén Czech Tourism. (Klady, zápory, využitelnost pro domácí CR.)

262.
Le, Linh
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Vliv digitalizace na marketing firmy x | Theses on a related topic

263.
Lebedeva Pochvalovská, Pavla
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketing v gastronomii se zaměřením na podporu prodeje | Theses on a related topic

264.
Lehocká, Tatiana
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Využitie reklamy vo finančných inštitúciách | Theses on a related topic

265.
Lerchová, Iveta
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Prosperity, Risk, Audit and Crisis Management
Master's thesis defence: Strategický management v hotelovém řetězci | Theses on a related topic

266.
Lešetická, Tereza
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Marketingová strategie restauračního zařízení U Pivrnce | Theses on a related topic

267.
Ligasová, Júlia
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Lojalita zákazníka a jeho hodnoteie spokojnosti v podniku služieb | Theses on a related topic

268.
Linhartová, Viktoria maiden name: Gorodilova
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Talent management - plány nástupnictví a jejich realizace v praxi ve společnosti Valeo Autoklimat | Theses on a related topic
Bachelor's thesis defence: Talent management – plány nástupnictví a jejích realizace v praxi ve společnosti Creditea | Theses on a related topic

269.
Lisina, Anna
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Využití komunikačního mixu u subjektů cestovního ruchu

270.
Ljapustinová, Kristýna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Zavádění managementových modelů v praxi ve společnosti | Theses on a related topic

271.
Loayza, Klára
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová strategie České pošty, s.p.

272.
Lorencová, Věra
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Využití mobilního marketingu v gastronomických službách | Theses on a related topic

273.
Lovina, Anastasiya
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Analýza dopadu slevových portálů na návštěvnost vybraných ubytovacích zařízení | Theses on a related topic

274.
Lucinová, Lucia
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Historie a vývoj managementu v období hospodářské krize | Theses on a related topic

275.
Ludwicková, Aida
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Prosperity, Risk, Audit and Crisis Management
Master's thesis defence: Jak udělat z dobré firmy skvělou | Theses on a related topic

276.
Macejáková, Magdalena
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Management and Regional Development
Bachelor's thesis defence: Marketingová strategie - aplikace ve vybrané společnosti | Theses on a related topic

277.
Magát, Miloslav
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Marketingová stratégia vybraného hotela | Theses on a related topic

278.
Magyaricsová, Martina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hotel and tourism management / Hotel and tourism management
Bachelor's thesis defence: Návrh marketingového mixu vybraného podniku | Theses on a related topic

279.
Majerčíková, Iveta
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Komparácia vybraného bankového produktu finančných inštitúcií | Theses on a related topic

280.
Majerová, Jana
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagační mix ochotnického divadelního souboru CHAOS | Theses on a related topic

281.
Makiš, Adam
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový komunikační mix vybraného lazeňského zařízení X-

282.
Mandátová, Michaela
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Analýza a restrukturalizace marketingové komunikace firmy Interiéry Soukup

283.
Manhart, Karel
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Hodnocení efektivnosti investičního projektu | Theses on a related topic

284.
Manová, Mária
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Marketingová analýza komunikačných nástrojov finančnej inštitúcie

285.
Mansimova, Farah
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Plánování a stanovování cílů v konkrétním hotelu nebo hotelovém řetězci | Theses on a related topic
Bachelor's thesis defence: Plánování a stanovování cílů v konkrétním hotelu nebo hotelovém řetězci

286.
Maňura, Jakub
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace sportovního klubu

287.
Marečková, Michaela
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketingové aktivity vybraných konkurenčních podniků | Theses on a related topic

288.
Marganová, Monika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Destination Management in the Turism Industry (Study in Czech)
Bachelor's thesis defence: Komparace významu cestovního ruchu ve státech Visegrádské čtyřky | Theses on a related topic

289.
Marková, Barbora
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Management a rozvoj lidských zdrojů)
Master's thesis defence: Systematické vzdělávání a rozvoj zaměstnanců | Theses on a related topic

290.
Markvartová, Lucie
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management
Master's thesis defence: Návrh strategie pro Nemocnici Slaný | Theses on a related topic

291.
Maršálová, Sabina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

292.
Maršálová, Sára
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová strategie vybraného podniku | Theses on a related topic

293.
Martínek, Petr
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Přínosy marketingu pro finanční hospodaření podniku | Theses on a related topic
Bachelor's thesis defence: Přínosy marketingu pro finanční hospodaření podniku | Theses on a related topic

294.
Martiniaková, Miroslava
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Vnímanie marketingových aktivít finančných inštitúcií ich klientmi | Theses on a related topic

295.
Mašek, David
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Role marketingového výzkumu v rámci jednotlivých složek marketingového mixu (4P) | Theses on a related topic

296.
Mašek, Ondřej
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketingová komunikace značky Marlboro | Theses on a related topic

297.
Mašková, Irena
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Uvedení na trh nového produktu včetně vytvoření příslušného grafického manuálu | Theses on a related topic

298.
Mašková, Tereza
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketing na VŠH se zaměřením na získávání studentů | Theses on a related topic

299.
Matěja, Vít
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Porovnání vybraných stavebních firem z finančního a marketingového hlediska | Theses on a related topic

300.
Matějčková, Pavla
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Konkurenční prostředí malých pivovarů | Theses on a related topic