Theses on a related topic (having the same keywords):

strategie, marketingovy mix, strategy, b2b segment, klicove faktory, trendy. brand, key factors, znacka, customer attitude and behavior, marketing mix, postoj a chovani zakaznika, trends.

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Bilun, Yana
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Prvky strategického konceptu "Blue Ocean Strategy" v českém podnikání | Theses on a related topic Display description

52.
Bitnerová, Jana
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Regional Development
Bachelor's thesis defence: Význam neziskového sektoru pro rozvoj regionu | Theses on a related topic

53.
Bittmanová, Eva
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Analýza marketingového mixu hotelu Centro

54.
Blaha, Andrej
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Aplikácia marketingového mixu v kúpel'níctve | Theses on a related topic

55.
Blaha, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Specifika marketingového mixu dle zákazníckých segmentů pro firmu Nestlé. | Theses on a related topic

56.
Bobková, Anna
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Analýza marketingového prostředí vybraného hotelu | Theses on a related topic

57.
Bodnárová, Marianna
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Plánovanie a vyhodnocovanie reklamných kampaní v komerčnej banke | Theses on a related topic

58.
Bogyi, Peter
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketingová situačná analýza vybranej banky | Theses on a related topic

59.
Bojko, Tomáš
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Chování spotřebitele generace Y při pořízení životního pojištění v Jihomoravském kraji | Theses on a related topic

60.
Braťka, Lukáš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Technická analýza vybraného akciového titulu; případová studie: Apple Inc. | Theses on a related topic

61.
Brotánková, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Finanční management a účetnictví)
Bachelor's thesis defence: Sportovní a ekonomická analýza florbalového turnaje CZECH OPEN | Theses on a related topic

62.
Bucková, Miroslava
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: VYUŽITÍ MARKETINGOVÝCH NÁSTROJŮ PRO ZVÝŠENÍ EFEKTIVNOSTI PROJEKTU HOTELSTARS

63.
Budínová, Adéla
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Marketingová analýza společnosti Parkhotel Plzeň s.r.o. | Theses on a related topic

64.
Buchta, Martin
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace na příkladech Znovín Znojmo, a.s. se sídlem v Šatově

65.
Buriachek, Alina
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Marketingový plán pro zvýšení konkurenceschopnosti vybrané firmy | Theses on a related topic

66.
Burlakova, Evgeniia
Faculty: AMBIS University
Year: 2020, studies terminated for failure to fulfill study requirements
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Analýza marketingového prostředí ve vybrané zemi | Theses on a related topic

67.
Caninec, Luboš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Evaluace dosavadní marketingové strategie a vyhodnocení jejího souladu s marketingovým plánem výrobní společnosti POEX Velké Meziříčí, a.s. | Theses on a related topic
Master's thesis defence: Evaluace dosavadní marketingové strategie a vyhodnocení jejího souladu s marketingovým plánem výrobní společnosti POEX Velké Meziříčí, a.s.

68.
Capoušková, Petra
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Analýza trhu a marketingová strategie vybrané firmy MSP | Theses on a related topic

69.
Çelik, Jakub
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Profil zákazníka platforem pro sdílené ubytování | Theses on a related topic

70.
Celý, Erik
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Uvedení krbových vložek STEKO řady VISTA na trh

71.
Cemperová, Jarmila
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Management a rozvoj lidských zdrojů)
Master's thesis defence: Strategické řízení lidských zdrojů v advokacii | Theses on a related topic

72.
Csölleiová, Alena
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketingová strategie vybrané společnosti | Theses on a related topic

73.
Čajánková, Ivana
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Komunikační a marketingová strategie produktů Akciového Pivovaru Dalešice a.s.

74.
Čechalová, Daniela
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh na uplatnění nových trendů managementu ve vybrané organizaci | Theses on a related topic

75.
Čechová, Lucie
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace produktu "zákrok na intimní omlazení"

76.
Černá, Laura
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Využití Balanced Scorecard pro měření a řízení výkonnosti zvoleného podniku | Theses on a related topic

77.
Červenková, Pavlína
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace včetně projektové studie | Theses on a related topic

78.
Čerych, Petr
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Technická analýza na forexovém trhu | Theses on a related topic

79.
Čiháková, Klára
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Podnikatelský plán založení cukrárny | Theses on a related topic

80.
Čopko, Miroslav
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Komunikačná politika ako nástroj predaja a získavania konkurenčnej výhody vo vybranej banke | Theses on a related topic

81.
Čoupková, Magdaléna
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vybraného vinařství

82.
Daniš, Jan
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Identifikace marketingových možností v obchodních odděleních ve velkoobchodě Sonepar | Theses on a related topic
Bachelor's thesis defence: Identifikace marketingových možností v obchodních odděleních ve velkoobchodě Sonepar | Theses on a related topic

83.
Daová, Halina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Nové marketingové trendy jako nástroj zvyšování konkurenceschopnosti podniku | Theses on a related topic

84.
Deglina, Ievgeniia
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Konkurenční prostředí v oblasti gastronomie ve vybraném regionu | Theses on a related topic

85.
Demeter, Miloš
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Possitioning komerčnej banky na trhu | Theses on a related topic

86.
Dobrotovskyi, Liubomyr
Faculty: AMBIS University
Year: 2024, studies terminated for failure to fulfill study requirements
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Bezpečnostně-právní)
Bachelor's thesis defence: Plán ochrany kritické infrastruktury města Brna | Theses on a related topic
Bachelor's thesis defence: Plán ochrany kritické infrastruktury města Brna | Theses on a related topic

87.
Dohnal, Jakub
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nástrojů marketingu v hokejovém klubu LHK Jestřábi Prostějov

88.
Dohnalová, Klára
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Postavení The Candy Store na českém trhu | Theses on a related topic

89.
Dolejšová, Kateřina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Situační analýza plzeňské pobočky CK Alexandria, spol. s r.o. | Theses on a related topic

90.
Dostálová, Daniela
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management
Master's thesis defence: Návrh strategie podniku Omega-Teplotechna Praha a. s. | Theses on a related topic

91.
Dostálová, Kateřina
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Návrh marketingového mixu pro konkrétní podnik v oblasti pohostinství | Theses on a related topic

92.
Dudík, Martin
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Príprava a realizácia reklamnej kampene v banke | Theses on a related topic

93.
Duchoslav, Vojtěch
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Nastavení Talent managementu v organizaci | Theses on a related topic

94.
Dutko, Stanislav
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Nástroje marketingovej komunikácie a ich využitie vo vybranom podniku | Theses on a related topic

95.
Dvořák, Robert
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Strategická analýza konkrétního podniku

96.
Dvořák, Tomáš
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh Online marketingové komunikace pro vybranou firmu | Theses on a related topic

97.
Dvořáková, Kristýna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Analýza marketingové komunikace vybraného podniku | Theses on a related topic

98.
Dvořáková, Šárka
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Řecko a enoturismus | Theses on a related topic

99.
Dvořáková, Zdenka
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů marketingového mixu ve společnosti Vinařství Hevera

100.
Dzemidovich, Yuliya
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: International and Diplomatic Studies / International and Diplomatic Studies
Master's thesis defence: Systémová analýza Greenpeace | Theses on a related topic