Theses on a related topic (having the same keywords):

spotrebni chovani, social media, consumer behaviour, digitalni marketing, socialni site, generation z, generace z, digital marketing

Keywords ordered alphabetically | Keywords ordered by occurrence rate

51.
Hoangová, Lenka Lan
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv storytellingu na vnímání značky v rámci digitálního obsahového marketingu | Theses on a related topic Display description

52.
Holecová, Mária
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly v řízení a motivaci zaměstnanců generace X, Y a Z ve firmě C&A | Theses on a related topic

53.
Horáčková, Marie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management)
Master's thesis defence: Motivace pracovníků v organizaci | Theses on a related topic

54.
Hovězáková, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Šíření dezinformací, jejich vliv na společnost a charakteristika dezinformačních webů v České republice | Theses on a related topic

55.
Hyšková, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Analýza marketingových aktivit vybrané organizace | Theses on a related topic

56.
Ibragimova, Shoira
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Výjezdový cestovní ruch do Čínské lidové republiky | Theses on a related topic

57.
Jaklová, Diana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv technologického vývoje na informační gramotnost a spotřebitelské chování: Role umělé inteligence, rozšířené reality a personalizace ve formování kritického hodnocení a rozhodování spotřebitelů | Theses on a related topic

58.
Jandačová, Karolína
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Využití sociálních sítí v marketingu hotelu | Theses on a related topic

59.
Jiříková, Juliana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Možnosti strategické online komunikace pro svatební salon Juliana | Theses on a related topic

60.
Jurenka, Tobiáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Marketingová komunikace hudebního díla | Theses on a related topic

61.
Káčerová, Tereza
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketing na sociálních sítích vybraných firem segmentu MSP | Theses on a related topic

62.
Kačmarčík, Vojtěch
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Benefity - motivace nebo zvyšování nákladů podnikatele | Theses on a related topic

63.
Kalinová, Anna Kateřina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: HR Marketing | Theses on a related topic

64.
Kalinová, Jitka
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Emoce a jejich vliv na spotřební chování. | Theses on a related topic

65.
Kejmar, Lukáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Současný pohled na problematiku zneužívání anabolických steroidů, jejich vlivu na mladé jedince a možnosti boje proti nim (možná specifikace k vybranému sportu) | Theses on a related topic

66.
Keller, Lukáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Role sociálních médií v kontextu vzniku a šíření netolismu | Theses on a related topic

67.
Kesnerová, Pavlína
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Rizika na sociálních sítích | Theses on a related topic

68.
Klaus, Martin
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Sociální sítě a jejich využití v českém hotelnictví | Theses on a related topic

69.
Kloupar, Tomáš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Kybernetická bezpečnost)
Bachelor's thesis defence: Dětská kybernetická kriminalita a sociální sítě | Theses on a related topic
Bachelor's thesis defence: Dětská kybernetická kriminalita a sociální sítě | Theses on a related topic

70.
Knitlová, Veronika maiden name: Kollárová
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Personální marketing v oblasti náboru Vojenské zdravotní pojišťovny | Theses on a related topic

71.
Kobosil, Vladimír
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing ve vzdělávacích institucích | Theses on a related topic

72.
Kohoutová, Veronika
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Implementace věrnostního programu v dané společnosti | Theses on a related topic

73.
Kolajová, Nikol
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Mediální obraz genderových stereotypů | Theses on a related topic

74.
Konrádová, Karolína
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Motivace zákazníka k nákupu | Theses on a related topic

75.
Králová, Michaela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití Facebooku v marketingové komunikaci vybraných firem | Theses on a related topic
Bachelor's thesis defence: Využití Facebooku v marketingové komunikaci vybraných firem | Theses on a related topic

76.
Králová, Michaela
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Využití online marketingu ve vybraných e-shopech se zaměřením na zdravotnické pomůcky | Theses on a related topic

77.
Kryštof, Marcel Felix
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Právní nástroje ochrany dat se zaměřením na sociální sítě | Theses on a related topic

78.
Kuchař, Kryštof
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití online marketingu ve vybraném podniku | Theses on a related topic

79.
Kunstová, Andrea
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketing na sociálních sítích pro vybrané ubytovací zařízení | Theses on a related topic

80.
Kuznetsov, Evgenii
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Využití sociálních sítí v hotelovém průmyslu | Theses on a related topic
Bachelor's thesis defence: Podnikatelský plán

81.
Landovská, Michelle maiden name: Landovská
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Andragogy / Andragogy
Bachelor's thesis defence: Konflikty na pracovišti v kontextu generační diverzity | Theses on a related topic

82.
Lencová, Patricie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv online recenzí na výběr hotelu | Theses on a related topic

83.
Liber, Lukáš
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: International and Diplomatic Studies / International and Diplomatic Studies
Master's thesis defence: Veřejná diplomacie České republiky vůči Latinské Americe | Theses on a related topic

84.
Loudová, Veronika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Komunikační strategie územních samospráv se zaměřením na městskou část Praha 6 | Theses on a related topic

85.
Lukšová, Taťána
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Spotřebitelské chování rodin při výběru letní dovolené

86.
Machátová, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Budování loajality ke značce prostřednictvím zážitků rozšířené reality (AR) | Theses on a related topic

87.
Makuková, Kristýna
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management / Security & Safety Management
Bachelor's thesis defence: Nezletilí jako objekt trestné činnosti v kyberprostoru | Theses on a related topic

88.
Marková, Alexandra
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Získávání zákazníků v prostředí B2B | Theses on a related topic

89.
Martínková, Marta
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Specifika marketingové komunikace společnosti Parfumerie DOUGLAS | Theses on a related topic

90.
Mařánková, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Affiliate marketing a jeho uplatnění ve specifických podmínkách České republiky | Theses on a related topic

91.
Máziková, Michaela
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Dopad vlivu sociálních médií na chování spotřebitelů: Srovnávací studie mezi tradičními a digitálními marketingovými strategiemi | Theses on a related topic

92.
Melnychenko, Alina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Role influencer marketingu ve vybraném podniku | Theses on a related topic

93.
Mokriš, Jan maiden name: Mokriš
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Mgr.
Programme/field: Security & Safety Management / Security & Safety Management
Master's thesis defence: Vybrané kybernetické útoky na sociálních sítích cílené na děti | Theses on a related topic

94.
Musilová, Kamila
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Optimalizace marketingové komunikace pro zvýšení prodeje podnikatelských úvěrů | Theses on a related topic

95.
Najmanová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Arts a event management)
Bachelor's thesis defence: Sociální média jako nástroj marketingu firem (porovnání českých a zahraničních firem) | Theses on a related topic

96.
Nováková, Simona
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Etika a regulace marketingové komunikace vybraných podniků v kyberprostoru | Theses on a related topic

97.
Nwelati, Stefanie
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Mgr.
Programme/field: Security & Safety Management / Security & Safety Management
Master's thesis defence: Internet Rabbit Holes | Theses on a related topic

98.
Palečková, Veronika
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Mgr.
Programme/field: Security & Safety Management / Security & Safety Management
Master's thesis defence: Šíření dezinformací online a jejich vliv na veřejné mínění | Theses on a related topic

99.
Passauerová, Klára
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Sociální média jako nástroj marketingu firmy poskytující služby | Theses on a related topic

100.
Píchová, Hana
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Referenční marketing jako nástroj budování a řízení hodnoty vybrané značky | Theses on a related topic