Theses on a related topic (having the same keywords):

marketingovy mix, targeting, situation analysis, segmentation, marketingovy plan, swot analyza, segmentace, positioning, marketing, swot analysis, marketing mix., situacni analyza, marketing plan

Keywords ordered alphabetically | Keywords ordered by occurrence rate

101.
Caninec, Luboš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Evaluace dosavadní marketingové strategie a vyhodnocení jejího souladu s marketingovým plánem výrobní společnosti POEX Velké Meziříčí, a.s. | Theses on a related topic Display description

Master's thesis defence: Evaluace dosavadní marketingové strategie a vyhodnocení jejího souladu s marketingovým plánem výrobní společnosti POEX Velké Meziříčí, a.s.

102.
Čajánková, Ivana
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Komunikační a marketingová strategie produktů Akciového Pivovaru Dalešice a.s.

103.
Čechalová, Daniela
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh na uplatnění nových trendů managementu ve vybrané organizaci | Theses on a related topic

104.
Čeňková, Iva
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Švejk restaurant - jeho pozice na trhu | Theses on a related topic
Bachelor's thesis defence: Švejk restaurant - jeho pozice na trhu

105.
Čiháková, Klára
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Podnikatelský plán založení cukrárny | Theses on a related topic

106.
Demeter, Miloš
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Possitioning komerčnej banky na trhu | Theses on a related topic

107.
Dolejšová, Kateřina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Situační analýza plzeňské pobočky CK Alexandria, spol. s r.o. | Theses on a related topic

108.
Dvořáková, Zdenka
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Využití nástrojů marketingového mixu ve společnosti Vinařství Hevera

109.
Farkaš, Daniel
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Inovace organizačního systému ve vybraném podniku | Theses on a related topic

110.
Feňárová, Dagmar
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Návrh optimalizace komunikačního mixu vybrané restaurační skupiny | Theses on a related topic
Bachelor's thesis defence: Návrh optimalizace komunikačního mixu vybrané restaurační skupiny

111.
Fialová, Barbora
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Marketing a brand management)
Bachelor's thesis defence: Návrh efektivní marketingové komunikace pro vybraný podnik | Theses on a related topic

112.
Gerasymenko, Anastasija
Faculty: AMBIS University
Year: 2023, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh strategických alternativ marketingové komunikace pro vinařství Salabka Praha s.r.o. | Theses on a related topic
Bachelor's thesis defence: Návrh strategických alternativ marketingové komunikace pro vinařství Salabka Praha s.r.o. | Theses on a related topic

113.
Geryk, Jan
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketing v podniku Mlýn Kojetín, s.r.o.

114.
Gombozhapova, Elena
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Záměr na založení nového podnikatelského subjektu v České republice | Theses on a related topic

115.
Gregorová, Barbora
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu
Bachelor's thesis defence: Změna konceptu hotelu Baltaci „U Náhonu“ ve Zlíně

116.
Grödl, Roman
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Posílení značky kraje Vysočina

117.
Gutorova, Alexandra
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Marketingová situační analýza – nedílná součást zahájení podnikání | Theses on a related topic

118.
Hájková, Nikola
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh obsahové strategie vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Návrh obsahové strategie vybraného podniku | Theses on a related topic

119.
Hastíková, Ivana
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nástrojů marketingového mixu v České pojišťovně

120.
Hermanová, Alice
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Návrh marketingové komunikace vybraného podniku | Theses on a related topic

121.
Herzig, Jiří
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace Cyklo Klubu

122.
Hosnedlová, Barbora
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Specifika marketingu v hotelnictví a jejich aplikace na konkrétním podniku | Theses on a related topic

123.
Hovhannisyan, Laura
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketing a etika – neetické praktiky v oblasti marketingového mixu | Theses on a related topic

124.
Hrivňáková, Lucie
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků ve fitness centru Hany Bany

125.
Huml, Jan
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Analýza mikrowebu jako nástroje pro prodej a propagaci konkrétního produktu. | Theses on a related topic

126.
Huták, Milan
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Možnosti použití komunikačního mixu ve firmě Železárny Štěpánov spol. s r.o.

127.
Cherepkova, Viktoriia
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic

128.
Chmelařová, Veronika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Finanční dopady marketingové komunikace vybraných bank | Theses on a related topic

129.
Chromý, Karel
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hodnocení spokojenosti zákazníků ve vybraném podniku

130.
Chytil, Lukáš
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Formulace strategického plánu vybrané firmy | Theses on a related topic
Master's thesis defence: Strategický marketing včetně projektové studie | Theses on a related topic

131.
Iváková, Božena
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Řízení cestovního ruchu / Gastronomie, hotelnictví a cestovní ruch
Bachelor's thesis defence: Řízení cestovní kanceláře a její optimalizace

132.
Janíčková, Veronika
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh komunikační a marketingové kampaně pro komerční organizaci | Theses on a related topic

133.
Jarošová, Eliška
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Specifika podnikání při dovozu zboží ze zahraničí z pohledu marketingu | Theses on a related topic

134.
Jeřábková, Anna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Zhodnocení úspěšnosti stávající marketingové strategie ve firmě | Theses on a related topic

135.
Jeřábková, Tereza
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Marketing
Bachelor's thesis defence: Marketingová analýza společnosti Tiskárny Havlíčkův Brod a.s. | Theses on a related topic

136.
Kačkovič, Branislav
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingová strategie pro vybraný subjekt v odvětví cestovního ruchu

137.
Kantner, Ondřej
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza konkurence na vybraném B2B trhu | Theses on a related topic

138.
Kim, Artur
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Efektivita řízení a provozu cestovní kanceláře

139.
Klapka, Miroslav
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Podpora prodeje doutníků v gastronomických zařízeních | Theses on a related topic

140.
Klemová, Petra
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Marketing franchisingovej firmy | Theses on a related topic

141.
Klímková, Eva
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh efektivní PR komunikace pro Městský dům kultury Sokolov | Theses on a related topic

142.
Kolegarová, Anna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Návrh marketingové a komunikační strategie pro značku Dove společnosti Unilever | Theses on a related topic

143.
Kontuľ, Jozef
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Zavedenie nového produktu na trh | Theses on a related topic

144.
Kopřivová, Veronika
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace fotbalového klubu FC Baník Ostrava

145.
Kozlowská, Eva
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Analýza marketingových aktivit internetového portálu pro ženy | Theses on a related topic

146.
Krátká, Celine Jana
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Firma v konkurenčním prostředí | Theses on a related topic

147.
Krejčiříková, Olga
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: SW analýza silných a slabých stránek činnosti podnikatelského subjektu | Theses on a related topic

148.
Krýchová, Alena
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Porovnání vybraných výrobců mobilních telefonů | Theses on a related topic

149.
Kubištová, Jana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Podnikatelský záměr venkovského hotelu | Theses on a related topic

150.
Kubkinova, Alena
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Podnikatelský plán na založení start-upu a jeho vyhodnocení | Theses on a related topic
Bachelor's thesis defence: Podnikatelský plán na založení start-upu a jeho vyhodnocení | Theses on a related topic