Theses on a related topic (having the same keywords):

marketingova strategie, marketingovy mix, marketingovy audit, marketing strategy, marketingovy plan, positioning, swot, marketing mix, marketing, situacni analyza, marketing plan, situational analysis, marketing audit

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1101.
Kladná, Erika
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Návrh a implementace marketingové strategie ve vybrané společnosti

1102.
Klaus, Martin
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Sociální sítě a jejich využití v českém hotelnictví | Theses on a related topic

1103.
Klaus, Martin
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Hospitality and Spa Management
Master's thesis defence: Podnikatelský záměr nového ubytovacího zařízení | Theses on a related topic

1104.
Klejnová, Natálie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Marketingová strategie společnosti Red Bull | Theses on a related topic

1105.
Klemová, Petra
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingový mix vo vybraných vinárstvach Malokarpatských vinohradov | Theses on a related topic

1106.
Klíčová, Daniela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Hospitality, Tourism and Marketing / Marketing Management in Hospitality and Tourism Industry
Master's thesis defence: Fotografie v marketingu ubytovacích zařízení | Theses on a related topic

1107.
Klímová, Barbora
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Marketingová komunikace orientovaná na zvýšení loajality zákazníků na spotřebitelském trhu | Theses on a related topic

1108.
Knežo, Juraj
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Potencionálny rozvoj cestovného ruchu na Zemplínskej Šírave | Theses on a related topic

1109.
Knobová, Jolana
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Založení poradenské firmy v oblasti hygieny gastronomických provozů a školních jídelen

1110.
Kobosil, Vladimír
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing ve vzdělávacích institucích | Theses on a related topic

1111.
Köhler, Tomáš
Faculty: AMBIS University
Year: 2025, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Vliv označení FairTrade na nákupní chování spotřebitelů | Theses on a related topic
Master's thesis defence: Vliv označení FairTrade na nákupní chování spotřebitelů | Theses on a related topic

1112.
Kochergin, Andrey
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Vliv faktorů prostředí na rozhodování o cenách | Theses on a related topic

1113.
Kolář, Simon
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Současná marketingová strategie v segmentu fast fashion | Theses on a related topic

1114.
Kolářová, Lucie
Faculty: AMBIS University
Year: 2006, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Marketing v Commerzbank AG, pobočka Praha | Theses on a related topic

1115.
Kolářová, Markéta
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Účinnost vybraných nástrojů marketingové komunikace | Theses on a related topic

1116.
Kölbl, Martin
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Průzkum preferencí studentů středních škol na Znojemsku při výběru vysoké školy se zaměřením na SVŠE Znojmo

1117.
Kolchina, Alyona
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Porovnání vybraných firem MSP z marketingového a finančního pohledu | Theses on a related topic

1118.
Kolková, Dominika maiden name: Martinovská
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Negativní dopady reklamy | Theses on a related topic

1119.
Končol, Martin
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: IT Service Manager)
Bachelor's thesis defence: Facebook jako marketingový nástroj | Theses on a related topic

1120.
Kondvárová, Miroslava
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Profil tržního segmentu ubytovacích a stravovacích zařízení – účastníci zdravotních a wellness pobytů | Theses on a related topic

1121.
Kontová, Markéta
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Úspěšné, ale kritizované reklamní kampaně | Theses on a related topic

1122.
Konvička, Martin
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Information Technologies and Management
Master's thesis defence: SWOT analýza kanálů elektronického bankovnictví | Theses on a related topic

1123.
Kopal, František
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Využívaní nových médií v marketingové komunikaci drobnými živnostníky | Theses on a related topic

1124.
Kopbossynova, Dinara
Faculty: AMBIS University
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Analýza vybraných firem z marketingového a finančního pohledu | Theses on a related topic

1125.
Kopecká, Kateřina
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví
Bachelor's thesis defence: Spokojenost hostů s produktem Kongres hotel Jezerka na Seči

1126.
Kopecká, Kateřina
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: MOŽNOSTI PROPAGACE A KOMUNIKAČNÍ STRATEGIE PROJEKTU HOTELSTARS

1127.
Kopečná, Monika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Podpora prodeje a reklama konkrétní společnosti | Theses on a related topic

1128.
Kopečný, Michal maiden name: Kopečný
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Security and Safety Management in Regions / Security and Safety Management in Regions
Bachelor's thesis defence: Nové prostředky kybernetické války | Theses on a related topic

1129.
Kopřivová, Veronika
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Marketingová komunikace fotbalového klubu FC Baník Ostrava

1130.
Korcová, Nikola
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Měření postojů zákazníků a firem k nákupu a prodeji vybraného bioproduktu | Theses on a related topic

1131.
Korcsmáros, Daniel
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketingová analýza vybraného subjektu poskytujícího služby | Theses on a related topic

1132.
Koričanská, Alena maiden name: Pavlovičová
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Analýza produktov a činnosti v SLSP a.s. | Theses on a related topic

1133.
Korobkin, Alexandr
Faculty: AMBIS University
Year: 2012, studies terminated for failure to fulfill study requirements
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Marketing Hotelu Deluxe v Novosibirsku | Theses on a related topic
Bachelor's thesis defence: Marketing Hotelu Deluxe v Novosibirsku

1134.
Kortišová, Jana
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Marketingová komunikace místní cestovní kanceláře

1135.
Kortišová, Radoslava maiden name: Hronská
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Segmentácia klientov vybranej finančnej inštitúcie | Theses on a related topic

1136.
Kořenský, Tomáš
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Návrhy na změny v oblasti komerční komunikace ve firmě XYZ

1137.
Kosachova, Anastasiya
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Vliv značky na konkurenceschopnost firmy v cestovním ruchu

1138.
Kosík, Jan
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Obchodní strategie nadnárodní společnosti

1139.
Kosíková, Gabriela
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Tourism
Bachelor's thesis defence: Preference hostů hotelu Anglický dvůr - Karlovy Vary | Theses on a related topic

1140.
Kosíková, Natálie
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hotel and tourism management / Hotel and tourism management
Bachelor's thesis defence: Porovnání strategií marketingu a propagace hotelových restaurací ve vybraných destinacích | Theses on a related topic

1141.
Kostelecký, Vladimír
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Ekonomika veřejné správy a sociálních služeb
Bachelor's thesis defence: Analýza marketingových aktivit veřejné instituce - katastrální úřad

1142.
Kostková, Monika
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Analýza marketingové komunikace vybrané firmy | Theses on a related topic

1143.
Košař, Štěpán
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Banking / Information Technologies (combination/specialization: Project Manager of Information Systems)
Bachelor's thesis defence: Sociální sítě - teoretický koncept | Theses on a related topic

1144.
Kotásek, Petr
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Mgr.
Programme/field: International and Diplomatic Studies / International and Diplomatic Studies
Master's thesis defence: Koncepce armády České republiky v národním a mezinárodním měřítku | Theses on a related topic

1145.
Kotihal, Pradeep Gangappa
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Hospitality Management / Hospitality Management
Bachelor's thesis defence: How to market a food truck | Theses on a related topic

1146.
Kotlaba, Matěj
Faculty: AMBIS University
Year: 2026, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Online marketingová komunikace podniku služeb vstupujícího na trh | Theses on a related topic

1147.
Koula, Petr
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Marketingový mix společnosti Škoda Auto a.s. | Theses on a related topic

1148.
Koutský, Jan
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Využití marketingu k personalizaci produktů | Theses on a related topic

1149.
Kováč, Štěpán
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Využití nástrojů komunikačního mixu v podniku Vinotéka Jezuitská

1150.
Kováčová, Bára
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Vliv digitalizace na marketing destinace cestovního ruchu | Theses on a related topic