Theses on a related topic (having the same keywords):

communication mix, komunikacni mix, reklama, marketingova komunikace, communication tools, online marketing, marketing effectiveness, advertisement, komunikacni nastroje, efektivita marketingu, marketing communication

Keywords ordered alphabetically | Keywords ordered by occurrence rate

551.
Hemzáčková, Barbora
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Dítě jako spotřebitel? | Theses on a related topic Display description

552.
Herbeck, Radka
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Studie možností vydávání časopisů v ČR a jejich perspektiv | Theses on a related topic

553.
Hergetová, Jitka
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Reklama na pivo a vliv na společnost | Theses on a related topic

554.
Herichová, Žofia
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketingová komunikácia finančných inštitúcií v podmienkach Slovenskej republiky | Theses on a related topic

555.
Hermann, Adam
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv a působení věrnostních programů na zákazníky. | Theses on a related topic

556.
Holečková, Veronika
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Segmentová marketingová komunikace bankovního trhu ČR | Theses on a related topic

557.
Horčiak, Peter
Faculty: Banking Institute/College of Banking SK
Year: 2009, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager)
Bachelor's thesis defence: Spôsoby podpory predaja bankových služieb | Theses on a related topic

558.
Horčiak, Peter
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Využitie marketingových nástrojov pri predaji finančných produktov a ich vplyv na spokojnosť klienta | Theses on a related topic

559.
Hořovská, Eva
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Inzerce v digitálním prostoru | Theses on a related topic

560.
Hrach, Karel
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Ovlivňuje reklama způsob života společnosti? | Theses on a related topic

561.
Hrachová, Veronika
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Reklama ve vybraných ubytovacích zařízeních v Praze a Středočeském kraji | Theses on a related topic

562.
Hriňová, Denisa
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Bankový personál ako nevyhnutná súčasť marketingovej komunikácie v podmienkach Slovenskej republiky | Theses on a related topic

563.
Hrivnáková, Ivana
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Marketingová komunikácia vybraného podniku v podmienkach Slovenskej republiky | Theses on a related topic

564.
Hromková, Markéta
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Vliv influencer marketingu na spotřebitelské chování | Theses on a related topic

565.
Hrušková, Adriana
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Komika a humor v reklame | Theses on a related topic

566.
Hrušková, Lucie
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Vliv celebrit v reklamě na nákupní chování zákazníků | Theses on a related topic

567.
Hudecová, Natália
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingový mix vybraného hotela

568.
Hujerová, Tereza
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Ing.
Programme/field: Gastronomy , Hospitality Management and Tourism / Hospitality and Spa Management (Study in Czech)
Master's thesis defence: Medicínský turismus a možnosti jeho rozvoje v České republice | Theses on a related topic

569.
Hurychová, Lucie
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Využití on-line marketingu v sektoru turismu: Komparativní analýza online komunikačních strategií vybraných cestovních kanceláří na českém trhu | Theses on a related topic

570.
Huták, Milan
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Možnosti použití komunikačního mixu ve firmě Železárny Štěpánov spol. s r.o.

571.
Hýblerová, Adéla
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing communication / Marketing communication
Bachelor's thesis defence: Vliv etických kontroverzí v reklamě na nákupní chování spotřebitelů Gen Z v České Republice | Theses on a related topic

572.
Chalánek, Martin
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Hudební festival Znojmo - průzkum návštěvníků

573.
Chlupatá, Klára
Faculty: AMBIS University
Year: 2013, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Vývoj reklamy a vzájemné srovnání jednotlivých mediálních kanálů v letech 2010-2012 | Theses on a related topic

574.
Chmelařová, Veronika
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Finanční dopady marketingové komunikace vybraných bank | Theses on a related topic

575.
Chmurovič, Samuel
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Online marketing stratégia pre vstup firmy na zahraničný trh | Theses on a related topic
Master's thesis defence: Online marketing stratégia pre vstup firmy na zahraničný trh | Theses on a related topic

576.
Igushkina, Valeriya
Faculty: AMBIS University
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Vliv celebrit na utváření reklamy konkrétního hotelu | Theses on a related topic

577.
Ilavská, Linda
Faculty: Banking Institute/College of Banking SK
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance (combination/specialization: Financial Trades)
Master's thesis defence: Návrh marketingovej komunikačnej politiky podniku | Theses on a related topic

578.
Indiukova, Vlada
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Online média (sociální sítě) jako komunikační kanál soudobého public relations | Theses on a related topic

579.
Ipolyová, Dominika
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Kritizované, ale úspěšné reklamy kolem nás | Theses on a related topic

580.
Iskrová, Lucia
Faculty: Banking Institute/College of Banking SK
Year: 2013, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management
Bachelor's thesis defence: Využívanie moderných spôsobov marketingovej komunikácie bankovými inštitúciami | Theses on a related topic

581.
Jagnešák, Adam
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Etický kodex a marketingová praxe | Theses on a related topic

582.
Jamnický, Michal
Faculty: AMBIS University
Year: 2012, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Hospitality Management (Study in Czech)
Bachelor's thesis defence: Obraz muže v reklamě (gastronomie, turismus, doprava) | Theses on a related topic

583.
Jančí, Filip
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic
Bachelor's thesis defence: Marketingový mix vybraného podniku | Theses on a related topic

584.
Janíčková, Veronika
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh komunikační a marketingové kampaně pro komerční organizaci | Theses on a related topic

585.
Janochová, Dominika
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Dopad mediální propagace na prodejnost produktu | Theses on a related topic

586.
Javůrková, Klára
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Hospitality, tourism, and marketing / Hospitality Management
Bachelor's thesis defence: Influencerství v gastronomii | Theses on a related topic
Bachelor's thesis defence: Influencerství v gastronomii

587.
Jeřábková, Anna
Faculty: AMBIS University
Year: 2019, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Zhodnocení úspěšnosti stávající marketingové strategie ve firmě | Theses on a related topic

588.
Ježková, Tereza
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Studie možností propagace produktu v rámci jedné konkrétní televize | Theses on a related topic

589.
Jorčík, Michal
Faculty: Banking Institute/College of Banking SK
Year: 2012, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Finance
Master's thesis defence: Daňové aspekty nákladov na marketingovú komunikáciu podniku | Theses on a related topic

590.
Justová, Kristýna
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingové aktivity vybraných konkurenčních podniků | Theses on a related topic

591.
Kačírek, Michal
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing and management
Bachelor's thesis defence: Internetový marketing pro internetové obchody

592.
Kadlečíková, Jana
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Inovace slevových a věrnostních programů v hotelnictví

593.
Kaločová, Eva
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech) (combination/specialization: Studium při pracovišti v Havířově)
Bachelor's thesis defence: Propagace sportovních zařízení Zlínska a Luhačovicka | Theses on a related topic

594.
Karapetian, Elina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: International Management and Marketing / International Management and Marketing
Bachelor's thesis defence: Nová média, sociální sítě v praxi public relations neziskové organizace | Theses on a related topic

595.
Karasová, Nikola
Faculty: AMBIS University
Year: 2018, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: KOMUNIKAČNÍ MIX VE VYBRANÉM UBYTOVACÍM ZAŘÍZENÍ

596.
Karlík, Jan
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Predikce finančního plánu vybraného podniku MUSCLE CAR RENTAL v závislosti na efektivnosti propagace služeb firmy na internetu | Theses on a related topic
Bachelor's thesis defence: Finanční plán vybraného podniku MUSCLE CAR RENTAL v závislosti na efektivnosti propagace služeb firmy na internetu | Theses on a related topic
Bachelor's thesis defence: Finanční plán vybraného podniku MUSCLE CAR RENTAL v závislosti na efektivnosti propagace služeb firmy na internetu | Theses on a related topic

597.
Kašperová, Silvia maiden name: Palubová
Faculty: Banking Institute/College of Banking SK
Year: 2014, studies completed, degree conferred: Bc.
Programme/field: Banking / Legal Administration in Undertaking
Bachelor's thesis defence: Reklama a jej socializačný efekt | Theses on a related topic

598.
Kazarin, Nikita
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Marketing Communication in the Service Industry (Study in Czech)
Bachelor's thesis defence: Žena v reklamě z hlediska gender studies | Theses on a related topic

599.
Kevélyová, Veronika
Faculty: AMBIS University
Year: 2017, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Využití reklamy a Public Relation v cestovním ruchu konkrétního podniku

600.
Kildyaševa, Olesya
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Marketing Communication (Study in Czech)
Master's thesis defence: Marketingový výzkum farmaceutického trhu | Theses on a related topic