Theses on a related topic (having the same keywords):

mattoni communication mix, komunikacni mix, generace x, generation z, generation x, mattoni, generace z

Keywords ordered alphabetically | Keywords ordered by occurrence rate

1.
Fabryová, Tereza
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly ve vnímání reklamy pro vybraný segment produktů/služeb mezi generacemi X, Y a Z | Theses on a related topic Display description

2.
Holecová, Mária
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly v řízení a motivaci zaměstnanců generace X, Y a Z ve firmě C&A | Theses on a related topic

3.
Landovská, Michelle maiden name: Landovská
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Andragogy / Andragogy
Bachelor's thesis defence: Konflikty na pracovišti v kontextu generační diverzity | Theses on a related topic

4.
Šťastná, Lucie
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Security & Safety Management in Regions / Security and Safety Management in Regions (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Zjišťování motivačních faktorů zaměstnanců napříč generacemi X, Y, Z ve vybrané organizaci soukromého sektoru | Theses on a related topic

5.
Wilková, Natálie
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Employer branding jako součást personální strategie vybraných podniků (ve vybraném odvětví) s využitím prvků společenské odpovědnosti | Theses on a related topic

6.
Kalus, Tomáš
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Rozdíly v řízení a motivaci zaměstnanců generace X ,Y a Z. | Theses on a related topic

7.
Balážová, Andrea
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Odměňování a motivace v generaci X a Y | Theses on a related topic

8.
Dolíhal, Sebastian
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Aplikace umělé inteligence v personalizaci marketingové komunikace a její vliv na chování spotřebitelů generace Z v online prostředí | Theses on a related topic

9.
Duchková, Jiřina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv moderních technologii na marketingovou komunikaci s vybranými segmenty zákazníků | Theses on a related topic

10.
Flügel, Marcel
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Dopady inflace na chování spotřebitele v oblasti bydlení ve vybraném regionu | Theses on a related topic
Bachelor's thesis defence: Chování spotřebitelů z generace Z v oblasti bydlení ve vybrané městské části | Theses on a related topic

11.
Horáčková, Marie
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management)
Master's thesis defence: Motivace pracovníků v organizaci | Theses on a related topic

12.
Jarešová, Kristýna
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Influencer marketing a jeho vliv na spotřebitele generace Z | Theses on a related topic

13.
Karas, Adam
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Motivace generace X a Y ve firmě ADP Česká republika, a. s. | Theses on a related topic

14.
Kolajová, Nikol
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Mediální obraz genderových stereotypů | Theses on a related topic

15.
Kopal, Vilém
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Digitální marketing na sociálních sítích a jeho vliv na spotřebitelské chování generace Z | Theses on a related topic

16.
Kuligina, Jekatěrina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv sociálních sítí na proměny slovní zásoby u mladých lidí | Theses on a related topic

17.
Langhans, Bohumil
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Spotřební chování generace Y a Z na trhu služeb | Theses on a related topic

18.
Látrová, Michaela
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Sociální sítě a jejich vliv na spotřebitelské chování generace Z | Theses on a related topic

19.
Mičke, Martin
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Communication studies / Communication studies
Bachelor's thesis defence: Vliv nových médií na psychologický well-being u generace Z | Theses on a related topic

20.
Panenková, Anna
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Generační diverzita a její odraz v marketingové komunikaci | Theses on a related topic

21.
Strolená, Klára maiden name: Strolená
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Communication studies / Communication studies
Bachelor's thesis defence: Vlivy sociálních sítí na generaci Z | Theses on a related topic

22.
Weiserová, Naděžda maiden name: Dylevská
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Andragogy / Andragogy
Bachelor's thesis defence: Duševní hygiena z pohledu dvou generací | Theses on a related topic

23.
Barochová, Tereza
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Moderní nástroje marketingové komunikace pro společnost T-Mobile | Theses on a related topic

24.
Bartošová, Sabina
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Komunikační mix vybraného podniku zaměřený na vnitřní komunikaci a vybrané cílové skupiny v rámci vnější komunikace | Theses on a related topic

25.
Bednář, Lukáš
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Digitální marketing)
Bachelor's thesis defence: Komunikační strategie budování a řízení hodnoty vybrané značky | Theses on a related topic

26.
Bennett, Nikola maiden name: Sabova
Faculty: AMBIS University
Year: 2022, studies terminated for failure to fulfill study requirements
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Manažerská psychologie)
Bachelor's thesis defence: Návrh efektivní marketingové komunikace pro vybraný podnik

27.
Beránková, Markéta
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management (combination/specialization: Bez zaměření)
Bachelor's thesis defence: Marketingový mix společnosti Marks & Spencer | Theses on a related topic

28.
Brůžková, Dominika maiden name: Brůžková
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Regional Development / Urban and Regional Development Management
Bachelor's thesis defence: Využití moderních komunikačních nástrojů na propagaci malého pivovaru | Theses on a related topic

29.
Crkvová, Kristýna
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Moderní nástroje marketingové komunikace (zhodnocení efektivity vybraných nástrojů) | Theses on a related topic

30.
Červenková, Pavlína
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace včetně projektové studie | Theses on a related topic

31.
Česká, Josefína
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Komunikační mix vybraného podniku | Theses on a related topic

32.
Eloga, Michal
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Komunikační strategie společnosti Slevomat | Theses on a related topic

33.
Faměrová, Jana maiden name: Žáková
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Význam lidského činitele v marketingové komunikaci v místě prodeje | Theses on a related topic

34.
Fantová, Pavlína
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Specifika marketingové komunikace v neziskovém sektoru | Theses on a related topic

35.
Frycová, Kateřina
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Marketingová komunikace ve vybraném podniku s využitím sociálních sítí | Theses on a related topic

36.
Gállová, Romana
Faculty: AMBIS University
Year: 2025, studies under way
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Špecifiká vnímania hodnoty značky vybranou generáciou spotrebiteľov | Theses on a related topic

37.
Hájek, Matěj
Faculty: AMBIS University
Year: 2022, studies completed, degree conferred: Ing.
Programme/field: Economics and Management / Management (combination/specialization: Strategic management, Bez zaměření)
Master's thesis defence: Marketingová komunikace vybraného podniku | Theses on a related topic

38.
Huňařová, Kateřina
Faculty: AMBIS University
Year: 2015, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus
Bachelor's thesis defence: Marketingová komunikace pro Templářské sklepy Čejkovice

39.
Hýblerová, Adéla
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Vliv etických kontroverzí v reklamě na nákupní chování spotřebitelů Gen Z v České Republice | Theses on a related topic

40.
Cherepkova, Viktoriia
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Gastronomie, hotelnictví a turismus / Management hotelnictví a cestovního ruchu
Bachelor's thesis defence: Marketingový komunikační mix vybraného hotelu | Theses on a related topic

41.
Jaklová, Diana
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Porovnání marketingové komunikace vybrané veřejné vysoké školy a soukromé vysoké školy | Theses on a related topic

42.
Janíčková, Veronika
Faculty: AMBIS University
Year: 2024, studies completed, degree conferred: Bc.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh komunikační a marketingové kampaně pro komerční organizaci | Theses on a related topic

43.
Jeníček, Štěpán
Faculty: AMBIS University
Year: 2016, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Small and Medium Enterprises Management
Bachelor's thesis defence: Návrh komunikačního plánu vybrané společnosti | Theses on a related topic

44.
Jiran, Pavel
Faculty: AMBIS University
Year: 2023, studies completed, degree conferred: Ing.
Programme/field: Economics and Enterprise Management / Economics and Enterprise Management
Master's thesis defence: Personální marketing ve vybrané organizaci | Theses on a related topic

45.
Jirouchová, Denisa
Faculty: AMBIS University
Year: 2011, studies completed, degree conferred: Bc.
Programme/field: Banking / Banking Management (combination/specialization: Banking Manager - specialist (Commercial Banking))
Bachelor's thesis defence: Marketingová komunikace | Theses on a related topic

46.
Jiroušová, Sandra
Faculty: AMBIS University
Year: 2025, studies completed, degree conferred: Bc.
Programme/field: Marketing comunication / Marketing comunication
Bachelor's thesis defence: Návrh strategie marketingové komunikace společnosti Sephora | Theses on a related topic

47.
Kalenský, Pavel
Faculty: AMBIS University
Year: 2020, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingová komunikace při akviziční činnosti začínajícího podniku | Theses on a related topic

48.
Kamarádová, Natálie
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh efektivního marketingového mixu pro vybranou firmu | Theses on a related topic

49.
Kaňková, Lenka
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Návrh efektivní online marketingové komunikace vybrané firmy | Theses on a related topic

50.
Kolařík, Pavel
Faculty: AMBIS University
Year: 2021, studies completed, degree conferred: Bc.
Programme/field: Economics and Management / Economics and Enterprise Management
Bachelor's thesis defence: Marketingové aktivity při vstupu modelů koncernu VW na trh ČR | Theses on a related topic