Marketing Management in Hospitality and Tourism Industry (master's combined specialized)
1st year
1st term
AMBIS:C_JA140 Anglický jazyk • 91 %
AMBIS:C_EK114 Microeconomics • 82 %
AMBIS:C_EK115 Management of Enterprise Finance • 82 %
AMBIS:C_MA133 E-business in HORECA sector • 82 %
AMBIS:C_MA136 Marketing strategies • 82 %
AMBIS:C_MA137 Marketing Research • 82 %
AMBIS:C_MG130 Research methods • 82 %
AMBIS:C_CR116 Management of Tourism • 36 %
AMBIS:C_EK113 Macroeconomics for Master Studies • 36 %
AMBIS:C_JA130 English language • 36 %
AMBIS:C_MA135 Marketing analysis • 36 %
AMBIS:C_MG126 Strategic Management • 36 %
AMBIS:C_MT109 Applied statistics • 36 %
2nd term
AMBIS:C_EK116 Management accounting • 100 %
AMBIS:C_HO180 International Enterprise in Hospitality and Gastronomy • 100 %
AMBIS:C_MA139 Digital marketing • 100 %
AMBIS:C_MA170 Social Marketing • 100 %
AMBIS:C_MG131 Project management • 100 %
AMBIS:C_MK133 Practical Training • 100 %
AMBIS:C_SZ107 Diploma Paper Seminar • 50 %
2nd year
3rd term
AMBIS:C_CR166 Quality Management Systems • 100 %
AMBIS:C_EK120 Public finance • 100 %
AMBIS:C_EK122 Quantitative methods in management • 83 %
AMBIS:C_MA140 Marketing of small and medium-sized companies • 83 %
AMBIS:C_MA171 Selected marketing activities • 83 %
AMBIS:C_MG132 Market psychology and consumer behaviour • 83 %
AMBIS:C_SZ108 Final State Exam Seminar • 83 %
AMBIS:C_SZ109 Diploma Thesis • 83 %
AMBIS:C_EK116 Management accounting • 50 %
AMBIS:C_HO180 International Enterprise in Hospitality and Gastronomy • 50 %
AMBIS:C_MA139 Digital marketing • 50 %
AMBIS:C_MA170 Social Marketing • 50 %
AMBIS:C_MG131 Project management • 50 %
AMBIS:C_MK133 Practical Training • 50 %
AMBIS:C_EK119 Controlling • 17 %
AMBIS:C_MA126 Social marketing • 17 %
AMBIS:C_MA169 Marketing in Destination Management • 17 %
AMBIS:C_MG129 Psychology and Sociology of the Business Market • 17 %
AMBIS:C_MK142 Strategic Marketing • 17 %
AMBIS:C_SZ106 Final State Exam Seminar • 17 %
AMBIS:C_SZ107 Diploma Paper Seminar • 17 %
The information was preprocessed: 1/11/2025 10:50