J 2019

The effectiveness of marketing communication and importance of its evaluation in an online environment

KRIŽANOVÁ, A.; G. LĂZĂROIU; L. GAJANOVÁ; J. MAJEROVÁ; Margaréta NADÁNYIOVÁ et al.

Basic information

Original name

The effectiveness of marketing communication and importance of its evaluation in an online environment

Authors

KRIŽANOVÁ, A.; G. LĂZĂROIU; L. GAJANOVÁ; J. MAJEROVÁ; Margaréta NADÁNYIOVÁ and D. MORAVČÍKOVÁ

Edition

Cognitive Sustainability, 2019

Other information

Type of outcome

Article in a journal

Confidentiality degree

is not subject to a state or trade secret

Marked to be transferred to RIV

No

Organization unit

Ambis University

DOI

https://doi.org/10.3390/su11247016

Tags

16, 6, Q2
Changed: 1/10/2025 20:56, Ing. Lenka Streitová
Displayed: 11/6/2026 18:25