J 2019

The Brand Value and its Impact on Sales in Automotive Industry

NADÁNYIOVÁ, Margaréta; L. GAJANOVÁ; D. MORAVCIKOVÁ and J. OLAH

Basic information

Original name

The Brand Value and its Impact on Sales in Automotive Industry

Authors

NADÁNYIOVÁ, Margaréta; L. GAJANOVÁ; D. MORAVCIKOVÁ and J. OLAH

Edition

LOGI – Scientific Journal on Transport and Logistics, 2019, 2336-3037

Other information

Type of outcome

Article in a journal

Confidentiality degree

is not subject to a state or trade secret

Marked to be transferred to RIV

No

Organization unit

Ambis University

DOI

https://doi.org/10.2478/logi-2019-0005

Tags

25, Q2
Changed: 1/10/2025 20:55, Ing. Lenka Streitová
Displayed: 11/6/2026 18:25