J 2021

Changes in corporate strategies and consumer behavior caused by Covid-19 affecting marketing communications and their tools

KUSÁ and Ladislav PÁTÍK

Basic information

Original name

Changes in corporate strategies and consumer behavior caused by Covid-19 affecting marketing communications and their tools

Authors

KUSÁ and Ladislav PÁTÍK

Edition

AD ALTA - Journal of Interdisciplinary Research, Hradec Králové, Magnaninitas, 2021, 1804-7890

Other information

Type of outcome

Article in a journal

Confidentiality degree

is not subject to a state or trade secret

Marked to be transferred to RIV

No

Organization unit

Ambis University

Tags

50, Q3
Changed: 1/10/2025 21:12, Ing. Lenka Streitová
Displayed: 11/6/2026 22:42