J
2020
Green marketing as a part of the socially responsible brand's communication from the aspect of generational stratification
NADÁNYIOVÁ, Margaréta; Lubica GAJANOVÁ and Jana MAJEROVÁ
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Basic information
Original name
Green marketing as a part of the socially responsible brand's communication from the aspect of generational stratification
Authors
NADÁNYIOVÁ, Margaréta; Lubica GAJANOVÁ and Jana MAJEROVÁ
Edition
Sustainability, 2020, 2071-1050
Other information
Type of outcome
Article in a journal
Confidentiality degree
is not subject to a state or trade secret
Impact factor
Impact factor: 3.251
Marked to be transferred to RIV
No
Organization unit
Ambis University
DOI
https://doi.org/10.3390/su12177118
Tags
33
,
Q2
Changed: 1/10/2025 19:58,
Ing. Lenka Streitová
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11/6/2026 18:23