AMBIS BBRNMKK Marketing comunication
Name in Czech: Marketingová komunikace
Bachelor's combined single-subject, language of instruction: Czech
Included in the programme: AMBIS B-MK Marketing comunication
Bachelor's combined single-subject, language of instruction: Czech
Included in the programme: AMBIS B-MK Marketing comunication
Semester 1
Code | Name | Type of Completion | Credits | Profile Cat. | Requirement |
AMBIS:BBK_MOSE | Motivation and self-management | zk | 5 | P | P |
AMBIS:BBK_PRDO | Presentation skills | zk | 4 | P | P |
AMBIS:BBK_TMK | Theory of mass communication | zk | 6 | Z | P |
AMBIS:BBK_UMMM | Introduction to marketing thinking | zk | 6 | Z | P |
AMBIS:BBK_ZASO | Introduction to Sociology | zk | 4 | P | P |
AMBIS:BBK_ZOP | Introduction to Academic Writing | z | 4 | P | P |
29 credits |
Semester 2
Code | Name | Type of Completion | Credits | Profile Cat. | Requirement |
AMBIS:BBK_IGKM | Information literacy and critical thinking | zk | 5 | P | P |
AMBIS:BBK_MAKO | Marketing comunication | zk | 6 | P | P |
AMBIS:BBK_MANMK | Management | zk | 5 | P | P |
AMBIS:BBK_MMKU | Mass and media culture | zk | 6 | P | P |
AMBIS:BBK_NJ1MK | German language I | z | 3 | - | PV |
AMBIS:BBK_ZAEK | Basics of economics | zk | 4 | P | P |
29 credits |
Semester 3
Code | Name | Type of Completion | Credits | Profile Cat. | Requirement |
AMBIS:BBK_AJ1MK | English I | z | 3 | - | PV |
AMBIS:BBK_MMK | Mass and media communication | zk | 6 | P | P |
AMBIS:BBK_NJ2MK | German language II | z | 3 | - | PV |
AMBIS:BBK_PRT | Advertising text internship | zk | 4 | P | P |
AMBIS:BBK_ZAPS | Introduction to Psychology | zk | 4 | P | P |
20 credits |
Semester 4
Code | Name | Type of Completion | Credits | Profile Cat. | Requirement |
AMBIS:BBK_AJ2MK | English II | z | 3 | - | PV |
AMBIS:BBK_AJ3MK | English III | z | 3 | - | PV |
AMBIS:BBK_DMK | Digital marketing communication | zk | 5 | P | P |
AMBIS:BBK_MAMA | Marketing management | zk | 6 | P | P |
AMBIS:BBK_MOP | Thesis Methodology | z | 4 | P | P |
AMBIS:BBK_NJ3MK | German language III | z | 3 | - | PV |
AMBIS:BBK_TIME | Print media | zk | 6 | P | P |
30 credits |
Semester 5
Code | Name | Type of Completion | Credits | Profile Cat. | Requirement |
AMBIS:BBK_BASEMK | Bachelor seminar | z | 5 | P | P |
AMBIS:BBK_PDV | Mental law ownership | zk | 4 | P | P |
AMBIS:BBK_PGD | Graphics practicum a design | z | 4 | P | P |
AMBIS:BBK_SMK | Strategic marketing communication | zk | 6 | P | P |
AMBIS:BBK_SMVMK | Sociological and marketing research | zk | 5 | P | P |
AMBIS:BBK_TMO | Media content creation | zk | 5 | P | P |
29 credits |
Semester 6
Code | Name | Type of Completion | Credits | Profile Cat. | Requirement |
AMBIS:BBK_BAPRMK | Bachelor thesis | z | 10 | P | P |
AMBIS:BBK_MZD | Data driven marketing | zk | 5 | P | P |
AMBIS:BB_OPMK | Professional practice | z | 20 | P | P |
35 credits |