Progression through the study plan
Plan
AMBIS BPRAMKKLB Marketing communication
Name in Czech: Marketingová komunikace s balíčkem online podpory od LS
Bachelor's combined single-subject, language of instruction: Czech
Included in the programme: AMBIS B-MK Marketing communication
Bachelor's combined single-subject, language of instruction: Czech
Included in the programme: AMBIS B-MK Marketing communication
Semester 1
| Code | Name | Type of Completion | Credits | Specialization | Requirement |
| AMBIS:PBK_IGKM | Information literacy and critical thinking | zk | 4 | - | P |
| AMBIS:PBK_MANMK | Management | zk | 5 | - | P |
| AMBIS:PBK_TDM | Print and digital media | zk | 6 | P | P |
| AMBIS:PBK_UBM | Introduction to brand marketing | z | 4 | - | V |
| AMBIS:PBK_UDM | Introduction to digital marketing | z | 4 | - | V |
| AMBIS:PBK_UVSTU | Introduction to the study | z | 1 | - | P |
| AMBIS:PBK_ZAEK | Basics of Economics | zk | 4 | - | P |
| AMBIS:PBK_ZOP | Introduction to Academic Writing | z | 4 | - | P |
| 32 credits |